Shoppers Stop

Ltd.
Presented By:
Prashant Khedekar

VISION:
To be a global retailer in India & maintain its No. 1
position in the Indian Market
In the Department stores Category

MISSION:
Nothing but the Best
To strive & achieve nothing but the best in terms of
processes, practices & deliverables.

Company overview

Shoppers Stop Ltd is one of the leading player in retail segment known to
deliver superior quality products and services.
It has largest chain of department stores, present in India. As of 2015, SS
has 74 stores in India across 35 cities.
It has launched its E-Store with delivery across major cities in India in 2008.
Employee size:
Employees: 14000+
Management profile:
Chairman & Non-Executive Director - Mr. Chandru L. Raheja
Managing Director - Mr. Govind Shrikhande
Chief Executive Officer - Mr. Salil Nair
Chief Financial Officer - Mr. Sanjay Chakravarti

Product & Services

The companies principle activities are to provide retail range of branded &
own label apparel, footwear, perfumes, cosmetics, jewelry, leather products
& accessories, home products, books, music & toys.
Some of its brands include STOP, LIFE, KASHISH, VETTORIO FRATINI, ELLIZA
DONATEIN, HAUTE CURRY, I JEANS WEAR, INSENSE, MARIO ZEGNOTI,
ACROPOLIS, INDI-VISUAL, Homestop, mothercare and M.A.C.
Business Units:
SHOPPERS STOP, Mothercare, Homestop, Crossword,
HyperCITY, Timezone, Arcelia, etc.

Current scenario of Indian E-commerce

industry

SWOT Analysis of Shoppers Stop

Strengths:

Weakness:

Already have a loyal consumer

base, as they are leaders in Retail
industry.
Benefit of being a niche market,
operating in Fashion and
Accessories.
Offers variety of products with
brand value.
Selling their own In-house labels.
Already have a physical presence
in the market, which is definitely a
step ahead in terms of Omni
channel strategy.
More efficient and experienced
Supply chain, Logistics, Inventory
management.

New to the trending online Ecommerce.

Niche marketplace can also prove
as weakness.
Catalogue management is not that
established.
Intense competition in Online
Fashion/Apparel market.

SWOT Analysis of Shoppers Stop

Opportunity :

Threats:

Omni channel retailing.

M-commerce.
Expansion into global market.
Horizontal or vertical agreements
with other niche marketplaces.

More million dollar babies,

domestic as well as international
are entering into Indian Ecommerce industry.
Touch and feel factor feel Fashion
& accessories products.
Fashion category has shown
tremendous growth, so there will
be intense competition.

Operational Strategies of Shoppers

stop
Some of the strategies implemented by Shoppers stop are as following:

After E-commerce, the next big thing is M-commerce.

They are trying merger-acquisition with smartphone online platforms .
Tie ups with Price comparison websites.
Omni-channel strategy.
Building customer loyalty.
Cross platform selling of their brands.
Subscription E-commerce.

A 3600 view of products on website.

Physical stores, added advantage, Touch and feel factor.
Logistics and warehouse facilities.

Lean Systems
Presented By:
Prashant Khedekar

What is Lean ?

Lean is a systematic approach of eliminating waste so every step adds

value for the customer.

It is also known as Toyota Production system .

Credit for invention goes to Taiichi Ohno and Shigeo shingo.

In simple terms, lean means creating more value for customers with fewer
resources.

The ultimate goal is to provide perfect value to the customer through a

perfect value creation process that has zero waste.

Four goals of Lean System

Reduce
Total Costs

Eliminate
Waste

Reduce
time

Improve
Quality

What is Waste?

Waste is any activity that consumes time, resources or space but does not
add any value to the product or service.

Seven forms of Waste:

1. Overproduction.
2. Waiting time.
3. Transportation,.
4. Over processing.
5. Inventory.
6. Defects.
7. Movement/Motion.

Elements of Lean System

Levelled Production : Levelled production means producingvarious

models on the same production lineto cater the customer demand.

Just In Time: Concept - Activity should not take place unless there is need
for it.
Inventory should not be brought into the system until it is required.

Kaizan: Kai Change, Zen Good (for the better). Continuous

improvement - constantly introducing small incremental changes.

Elements of Lean System

5S: It is an workplace organization method. Seiri (Sort), Seiton (Set), Seiso

(Shine), Seiketsu (Standardize) and Shitsuke (Sustain).

Poka-Yoke : It means Mistake proofing

Total Productive Maintenance : Total Overall operational efficiency of

equipment Participation of all employee; Productive No defects, No
breakdowns and No accidents; Maintenance Proactive & preventative
maintenance

Benefits of lean System

Waste reduction by 80%

Reduction of production cost by 50%
Reduction in manufacturing cycle time and labor requirement
by 50%
Inventory reduction by 80% maintaining the same level of
customer service.
Higher quality and profits.
Increase in capacity by 50%
More strategic focus.
Increase shipping and billing frequencies resulting increase in
cash flow.

Thank
you !