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Creativity and Innovation

Discussion Session #20

To strive and thrive you need


creative ideas

.downsizing tends to make us timid


when we need to be bold
.the creative employees are the ones
that will survive

The Creative Process


1.
2.
3.
4.
5.

The work environment


Traits
The four step creative process
Brainstorming
Divergent thinking

The Creative Process


..is anything but orderly
..has no respect for time

The Creative Process


1.
2.
3.
4.
5.

The work environment


Traits
The four step creative process
Brainstorming
Divergent thinking

1. The environment that supports


creativity.

The size of the team is critical


Think about where you come up with your
more creative ideas
A passion for what they were doing, a
genuine respect for others ideas

The Creative Process


1.
2.
3.
4.
5.

The work environment


Traits
The four step creative process
Brainstorming
Divergent thinking

2. Traits of creative people

Simply believing youre creative

Curiosity
Confidence
Courage
Constancy

They understand the creative process


itself

The Creative Process


1.
2.
3.
4.
5.

The work environment


Traits
The four step creative process
Brainstorming
Divergent thinking

3. The 4-step Creative Process


1.
2.
3.
4.

Preparation
Incubation
Inspiration
Verification

Preparation

Gather data
1.
2.

Subject-specific
Divergent

Incubation

Steps to achieve alpha state

Close your eyes


Slow, deep breaths
Focus on a single image

Inspiration

Be prepared to act
Dont waste a good idea

Verification
Ideas are common..

it takes more than merely a good idea

Evaluation Questions
Use:
A.
B.
C.
D.
E.

1.
2.
3.
4.
5.

Strongly agree
Agree
Disagree
Strongly disagree
Dont know

I found the presentation of material easy to understand.


This Advantage session increased my knowledge on the subject
presented.
I will be able to use some of the information from this Advantage
session in the future.
The presenter was well prepared for this Advantage session.
This presentation should be repeated in future semesters.

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