Business culture

Prepared by:Maulik shah(78)

Heder khan(80)
Mba,sem-2,div-b
sub:efb (april-11)

content
Meaning
Element of culture
Org of culture
Cultural adaptation
Cultural shock
Cultural transmission
Cultural conformity
Cultural lag
Cultural traits
Cultural environment & technology

Meaning of culture
Culture of civilisation is that complex whole
which includes knowledge, belief, art,
morals,law,custom,& other capabilities and
habits acqired by man as a member of
society.
The total life way of a people.
Culture is the software of mind- the social
programming that runs the way we think,
act & perceive ourselves & others. And
brain is simply the hardware that runs the

Element of culture
Knowledge and beliefs
ideals
Preferences
Attitudes(Attitudes are the external displays of
underlying beliefs that people use to signal to
other people of their membership. This includes
internal members (look: I'm conforming to the
rules. Please don't exclude me).
Rules, norms, ethical codes, values(The norms
and values of a culture are effectively the rules by
which its members must abide, or risk rejection
from the culture (which is one of the most feared
sanctions known). They are embedded in the
artifacts, symbols, stories, attitudes, and so on.)

Cultural transmission

Cultural transmission is the process of

passing on culturally relevant knowledge,
skills, attitudes, and values from person
to person or from culture to culture.

many cultural behaviours are handed

down by ones parents, teachers & other
elders. They play important
role in
handing down new ideas & traits.


cultural transmission takes place
by
means
of
symbolic
communication. A symbol is any
sign, signal, or a word that convey
meaning. In CT, language is
significant.

literature, film, tv & some other

electronic gudgets, social institution,
advertising, & marketing techniques
are play important role in CT.

Different culture followed by

indian

Cultural lag

The termcultural lagrefers to the notion

thatculturetakes time to catch up with
technological innovations, and that social
problems and conflicts are caused by this lag.

Subsequently, cultural lag does not only apply

to this idea only, but also relates to theory and
explanation. It helps by identifying and
explaining social problems and also to predict
future problems.

 Illusration

in some cultures social

inertia(tendency
to
remain
unchanged) & religious sentiments
come in the way of population control,
though a variety of techniques are
available for birth control.
factors that contribute to culture lag
include ignorance, wrong notions,
conservatism, sentimental factors,
political factors & vested interest.

Cultural adaptation

The term cultural adaptation

refers to the manner in which a social
system or an individual fits into the
physical
or
social
environment.
Adaptation is essential for survival.
examples
change of religion, worker join trade
union, individual settles
in different
area(USA).

Cultural shock

Environmental changs sometimes

produce cutural shock- a feeling of
confusion, insecurity, & anxiety
caused by the strangeness of a new
environment.

exampleexecutives
&
other
employees on foreign assignment
may experience culture shock in
alien environment.

Cultural conformity
Individuals in culture tend either to
conform to the cultural norms or to
deviate from them.

If a society is, by and large

characterised by blind conformity, it
would be difficult to market new
revolutionary ideas in such society.
example strike by employee

Cultural traits

Culture & organizational

behaviour
Centralised vs decentralised decision
making
Safety vs risk
Individual vs group reward
Informal vs formal procedure
High vs low org loyalty
Co operation vs competion
Short term vs long term horizon
Stability vs innovation

Technology development &

social change
Number of factors brings social changes
technological, cultural, demographic,
biological,
economic,
environmental,
psychological, political etc

social change includes significant

alteration in social structure, in cultural
definition, & in the product of sociocultural action.

 Technology is one of the important

determinants of social change.
The rapid changes in society somehow
dependent upon the development of new
techniques, new inventions, new models
of production, new standard of living.

Development
in
Transport
&
communication channels impact on
society profoundly. But at the sometime
affect society adversely.