Академический Документы
Профессиональный Документы
Культура Документы
Comparative Case
Group C_28
Arpit Madan
Prabhav Priolker
Aman Chodhary
Ravi Pithia
Gaurav Arora
Shashank Krishnan
Michelle Fernandes
Ease of use
Marcopolo difficult to use(not able
to find things easily). Heavy to
load.
Physical Attractiveness
Quality
ACGL
Marcopolo
Golden
dragon
Yutang
Graphics
moderate
Excellent
Poor
Excellent
Pictorial
representati
on
Good
Good
Poor
Good
Structure
Good
Poor
Moderate
Moderate
Space
Utilization
Poor
Moderate
Good
Excellent
Overall
Appearance
Good
Good
Moderate
Excellent
Marcopolo
Yutong
Golden Dragon
ACGL
Communication
Comprehensive
Communication
System
Average
Communication
System
Minimal
Communication
System)
Collaboration
No Collaboration
No Collaboration
With Xiamen
With Tata
Motors and
Ashok Leyland
Combination
Site Map,
Newsletter,
Newsletter, Location,
Email & Site Map
Twitter,
Facebook,
Google+,
LinkedIn
Coordination
Good amount of
information available
Plenty of
Information
available
Minimal information
available as
compared to others
Most
Information
available
Yutong
Marcopolo
Golden Dragon
Content
Language select
options, region
wise/bus length
classification, press
reports available
Language select
options,
unorganized data,
Change
Update recent
news about
company, videos
on upcoming trends
Update recent
news, technology
developments.
Yutong
Marcopolo
Golden Dragon
Contribution
Fuel efficiency
Initiating
environment
projects,
Compliance
Quality
certifications
Safety procedures,
Business
Management
Policy, ISO
Certifications
5-S Quality
management
system,
guaranteed quality
If not leave the note in Contact Us, asking for their e-mail addresses