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MICE BIDDING

MANAJEMEN MICE

Business Management of Tourism


State Polytechnic of Banyuwangi

INTRODUCTION
The meetings, incentives, conferences and exhibitions (mice) industry is
extensively and rapidly growing and is largely associated with travel for
business purpose.
The mice industry - a service industry combining trade, transportation,
finance, and travel - has been active in Europe and America for over a
century.

MEETING

Meetings can be formal or informal deliberative assembly of individuals


called to debate certain issues and problems, and to take decisions.

MEETING

Government intensively develop local community so they can held many


meeting.
Using ambassador to promote Indonesia as a beautiful meeting place.
top 10 city in Indonesia as meeting place (2014)

INCENTIVE
Incentive travel has emerged as a popular means of rewarding the
employees achievements and contributions, by several business houses
especially multinational companies, insurance companies, banks etc.
One of the main reasons why corporates spend on this segment is that an
executive travelling abroad, whether to attend a conference / exhibition or
even on a holiday, is bound to strike business opportunities during the visit.

CONVENTION
Conferences or conventions are generally described as multi-day events
attended by at least a hundred delegates for the purpose of exchanging
business information.
The difference between meetings and conferences lies in, both, the number of
people attending and the duration of the event.

EXHIBITION
Exhibitions involve the drawing together of corporate leaders
and business-minded people for the purposes of viewing
products and services of different enterprises and business
groups.
Exhibition or in other words the exhibition is a events will be
held in order to disseminate information and promotion that
deals with the implementation of the convention or anything
to do with tourism

BENEFIT OF MICE
The average length of stay of tourist is higher than than usual,
greater expenditure
Participants are not affected by the world economy conditions,
Funded by the company so that private money for shopping,
Increased economic activity such as trade, industry, science, etc.
Effect of participants in decision making about 30% of the
participants carried the family.
Activities eksibition mostly held during the low season
Countries that regularly organizes eksibition long term can be a
center of business activity.

LOCATION
Consider that client or planner who decide the
location of MICE.
Consider that geographic side of location, spread
of the person attending.
Consider the situation around MICE location.

FACILITIES
There is no general standard for facilities because
its depend on kind of activities. But, before setting
the facilities we consider some of important thing
such as:
Kind and how long
Quantity of participant
Quantity of room that necessary
Kind and quantity of equipment
Site plan
Kind of accommodation

TRANSPORTATION
There are 6 point in transportation setting for MICE
1.Air, water, and land transportation
2.Airport shuttle service
3.Multiple property shuttle
4.VIP transportation
5.Local tour
6.Staff transportation

FOOD AND BEVERAGE


Less complaint about food and beverage.
Manager have to check the location, food and
beverage layer, room service, and banquet
capabilities.
Evaluate the quality consists of appearance,
attractiveness, cleanliness, and variation.
Sustainable inventory for peak hours.
Competitive price.
Is restaurant can fulfill special request?

ACCOMODATION
Appropriate with participant expectation
Hotel
Free facilities for committee
Special room for special guests

thank
you