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Dell Inc.
I.
Time Context
1984 to 2006
II. Viewpoint
Dells founder, Michael Dell
V. Areas of Consideration
A. Strengths
B. Weaknesses
C. Opportunity
D. Threats
Competitors offer more innovated and differentiated
products
Fast-paced changes in customers needs.
Quick product life cycle
High switching costs (suppliers)
Low entry barriers
not
2. Stock up on parts
There might be a delay in the supply cycle that will cause
more harm than good for the company.
Advantages:
Who
Customer
service
managers and
customer
service
representative.
Top
management
How
When
Adding more capable
service people that will
handle the calls from
the customers, avoiding End of 2007
transfer calls.
ng the
team
products
Next two
years
Next three
years