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Bishwo

Airways

Bishwo Airways Private Limited is a Nepalese entity


set to link Nepal with growing international
destinations and put it on the global aviation map.
With its headquarters based in Kathmandu, the
airlines is set to take to the skies soon in a bid to
provide a new level of aerial services in the mountain
kingdom of Nepal.

Our prime mission is to fill a niche in the


growing air-travel and cargo markets linking South
Asia, Asia and Europe to achieve profitable load
factors and setting new standards in air service,
both within the target market region, and beyond.

The airline shall meet the demand in three key airtraffic categories: non-operational, operational but
under served routes, and key niche markets.

The Middle East, South Asia, Southeast Asia and


East Asia have been determined as the current
market with the maximum potential. The
proposed destinations include Singapore,
Malaysia, New Delhi (India), Shanghai (China) and
Riyadh (Saudi Arab)

MARKET
SEGMENTATION
The overall market segmentation, depending on route, season,
and other factors, shall be:

Business - 15%
Government and International Organizations - 10%
Regional Resident Personal and Leisure Travelers - 20%
Diaspora Personal and Leisure Travelers - 10%
Western European Personal and Leisure Travelers - 5%
Seasonal Holiday Travelers - 10%

The airlines will be


designed around
and operated
utilizing the latest
electronic and
informative
aviation
technologies to
ensure low
operating and
marketing costs,
maximum
efficiency in
deployment of
resources, and a
high level of
customer service
and convenience.

5 CRITICAL KEYS TO SUCCESS

Employing an experienced & highly professional


management team

Intelligent, progressive, and aggressive marketing that


identifies the airline as a different kind of player

Identification of under served and poorly served routes


through careful market research

Use of an all-jet fleet of newer, modern, western-built


regional aircraft

Use of advanced electronic and information technologies

TRANSIT POINTS

TECHNOLOGICAL FEATURES
Milestone in marketing strategy

Internet marketing and online reservations (ereservations) and sales (e-sales)

Electronic ticketing (e-ticketing)


Electronic check-in (e-check-in)
Electronic baggage tracking (e-baggage
tracking)

Electronic cargo tracking (e-cargo tracking)


Electronic financial control(e-finance)

THE
FUTURE
Bishwo Airways will initially be operating
two fully funded,two wide Airbus A330200 aircraft. This aircraft are capable of
flying up to 7500 metres to the farthest
potential destinations, non-stop. The
aircraft is currently considered the most
successful.

THANK YOU
With an impressive team led by Ashish Shrestha
as the Chairman,Captain Om Bahadur Gurung as
the CEO and Head of Operations and Mr Anjan D
Koirala as the Director of Technical Services and
Safety, Bishwo Airways shall venture into the
entire potential market at the end of two years.

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