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  • Swot

    Загружено:

    Prince Jain
    14 просмотров1 страница
    Airtel has a 21.1% share of India's spectrum market and provides services like Airtel Live and DTH across 21 circles in India. However, it struggles with connectivity in rural areas as it outsources its operations and does not own any mobile towers. It is also seen as an expensive brand. Opportunities exist for Airtel to expand rural presence through new offers and leverage developing payment, commerce, and IoT technologies. Threats include customers switching to Jio for cheaper services or due to mobile number portability, as well as declining margins from price competition.

    Исходное описание:

    swot_airtel

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    Airtel has a 21.1% share of India's spectrum market and provides services like Airtel Live and DTH across 21 circles in India. However, it struggles with connectivity in rural areas as it outsources its operations and does not own any mobile towers. It is also seen as an expensive brand. Opportunities exist for Airtel to expand rural presence through new offers and leverage developing payment, commerce, and IoT technologies. Threats include customers switching to Jio for cheaper services or due to mobile number portability, as well as declining margins from price competition.

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    © All Rights Reserved
    Скачайте в формате PPTX, PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    14 просмотров1 страница

    Swot

    Загружено:

    Prince Jain
    Airtel has a 21.1% share of India's spectrum market and provides services like Airtel Live and DTH across 21 circles in India. However, it struggles with connectivity in rural areas as it outsources its operations and does not own any mobile towers. It is also seen as an expensive brand. Opportunities exist for Airtel to expand rural presence through new offers and leverage developing payment, commerce, and IoT technologies. Threats include customers switching to Jio for cheaper services or due to mobile number portability, as well as declining margins from price competition.

    Авторское право:

    © All Rights Reserved
    Скачайте в формате PPTX, PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    из 1

    Weakness

    Strengths
    Has wide spectrum presence with 21.1%
    spectrum market share after deals with
    Videocon and Aircel
    Providing various services like Airtel Live, hello
    tunes, DTH, Tele media
    Strong and expanding network in Pan India in 21
    circles

    Opportunities

    Failing in providing good mobile connectivity


    in rural areas
    Too much dependency on different firms
    because it is outsourcing its operation and it
    doesnt have even a single mobile tower
    Perceive Airtel as an Expensive Brand

    SWOT
    Threats

    Increase its presence in rural markets by


    coming up with some exciting offers
    Can focus on other developing countries
    Many significant opportunities are coming up
    like payment gateways, e-commerce, mcommerce and IoT

    Cheaper services of Reliance Jio can lead to


    switching of customers to Jio network
    Implementation of Mobile Number Portability
    (MNP) may also lead to switching of subscribers
    Price war in the home market and continuously
    declining in margins is adversely affecting the
    overall business

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