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Specialized education
Vocational facilities
On what?
Research Institutions
For what?
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Research Institutions?
CTM Manresa (Spain)
12/13/16
Infrastructure?
Access road
to Sassuolo
(Italy)
ceramic tiles
cluster.
30% world
production
60% world
exports
Single lane
bridge
7
12/13/16
Infrastructure?
Access road
to Sassuolo
(Italy)
ceramic tiles
cluster.
30% world
production
60% world
exports
Single lane
bridge
8
12/13/16
Porter Diamond
CONDITION
S FOR
FIRM
STRATEGY,
STRUCTUR
E AND
GOV.
Integrated Sales
Distribution
Address new
strategic segment
RIVALRY
Establish
intercluster
alliances
FACTOR
CONDITION
S
DEMAND
CONDITION
S
RELATED
AND
SUPPORT
INDUSTRIE
S
Supplier improvement
programs
Cluster participants forae
Specialized cluster
infrastructure
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11
Sector
Companies Jobs
68
42
Seafood
120
Confectionery
21
Beer
31
Water/Soft Drinks
18
Ethnic
10
Ice cream
15
Tea
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Major Companies
12
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13
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Setting the
future
challenges
Defining a
sustainable
competitive
advantage
First meeting
Interviews
with
companies
and
Second
meeting
Benchmarking
trips
Buyer interviews
Strategy
Structuring
actions to
build the new
value chain
Third meeting
HOW
WHAT
WHO
2nd Public
Meeting
1st Public
Meeting
Interviews with
cluster agents
Documents and
past study analysis
International
Benchmarking
BPC
Strategy groups
3rd Public
Meeting
Definition and
launching of
actions
2001
2006
2008
2009
2010 2011
2006
2008
2009
2010 2011
1993
Initial Years: Spain
From theory to practice:
applying Porters theories
and learning by doing
Execution through own
teams of top-level
consultants
Building the Consulting
Manual: a collection of
errors
2008
2001
2009
2010 2011
2006
Improvement of On-line
methodology tutorial
2008
2001
2006
at the
same
time in
Latin
America
2009
2010 2011
2001
2009
2006
2008
2010 2011
2001
2006
2008
2010 2011
2009-2010
Sao Paulo (Brazil)
14 CRIs in parallel in 1
year
Proves scalability of the
Chilean experience:
Joint Training Sessions
(7) to increase sharing
of experiences
Intensive involvement
of client teams
Continuous Policy
Feedback
2001
2006
2008
2010 2011
2011-12
European Union
Standardized
training materials
Open source
6 weeks in class
1 parallel CRI with
tutors (8 m)
2nd CRI (8 m)
Certification
Concepts /tools
CLUSTER
ECONOMICS
Location theory
Industrial Districts
Clusters
Innovation Systems
CLUSTER
INITIATIVES
SCREENINGS
INDUSTRY
ANALYSIS AND
SEGMENTATION
VALUE CHAIN
ANALYSIS
Value chain
Local value system
Global value system
BENCHMARKING
Concepts /tools
CHANGE
MANAGEMEN
T
CLUSTER
ORGANIZATIO
N
MANAGEMEN
T
Organizational structures
Non-profit organization
management
Pattern identification
PROJECT
MANAGEMEN
T
Project planning
Project monitoring
Project evaluation
CONTINUOS
POLICY INPUT
Policy review
Diamond analysis
Nationals and supranational
competitiveness framework
CLUSTER
POLICY
EVALUATION
Lina Volpini
Manager Intl. Markets
SEBRAE MG - Brazil
12/13/16