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feasibility study
P.J.Surjit
Surjitpj@gmail.com
P.J.Surjit . Email-surjitpj@gmail.com
Sequence of the
presentation
Industry Description
Market Size
Customer Base
SWOT Analysis
Business Location
Five years of Financial Projections
P.J.Surjit . Email-surjitpj@gmail.com
Industry Description
Egypt's total pharmaceutical spending has been on a steady
rise, reaching a calculated US$2.47bn by the end of 2009
and forecast to be at US$4.25bn by 2014, increasing at a
respectable compound annual growth rate (CAGR) of 11.5%.
P.J.Surjit . Email-surjitpj@gmail.com
Market Size
The number of tests per capita in the MENA region is
currently far below international levels: in Egypt, the per
capita average is 2.5 laboratory tests per year. By
comparison, the per capita average is 16 tests per year in
Europe and 22 tests per year in the United States.
P.J.Surjit . Email-surjitpj@gmail.com
Market Size
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Healthcare Outlooks(Egypt)
2008 b 2009 c 2010 c 2011 c 2012 c 2013 c
Life expectancy, average
71.8 72.1 72.4 72.7 72.9 73.2
(years)
Life expectancy, male (years) 69.3 69.6 69.8 70.1 70.3 70.6
Life expectancy, female (years) 74.5 74.8 75.1 75.4 75.7 75.9
Doctors (per 1,000 people) 2.1 2.1 2.1 2.1 2.0 2.0
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Customer Base
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Strategic Business Location
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Matrix of the locations
Particulars Maadi Digla Katamay Heliopol Mohandase Nasr
a is en City
** ** * *** *** **
Public Transport
*
** ** *** * * *
Trafficking/Parki
ng
* *
** * * *** *** **
Shopping
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SWOT Analysis
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Business Strategy
To align our ability to our market opportunity through
Place(Strategic business location)
Price
Promotion
Product
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Total Investment/Source of
finance(in Mn)
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Investment Details
Particulars Total in LE
HIS-Computers 114900
Contingency 36938
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Medical Equipment
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Starting Expenses
Particulars Amount(LE)
Salary(1 Month) 92,000
GA Expenses(1 month) 17,143
Advertisement and publicity 200,000
Lease rent advance 75,000
Margin Money 103,158
Others 12,699
Total 500,000
P.J.Surjit . Email-surjitpj@gmail.com
Manpower details
Average
PRIMARY ADMINISTRATION Salary per No. of Staf
month
Cashier/Accountant/purchase 1
2,000
Marketing S. executive 1
5,000
Marketing executive 1
3,000
Marketing junior executive 1
2,000
Head of reception 1
2,500
Head of sampler 1
2,500
P.J.Surjit . Email-surjitpj@gmail.com
Manpower
Average Salary per
BRANCH ADMINISTRATION No. of Staf
month
Doctors 6
2,500
Sampler 12
1,000
Aid 12
500
HK Boys 12
500
Transporter 12
1,000
Receptionist 12
1,500
Security Guards 12
500
P.J.Surjit . Email-surjitpj@gmail.com
Revenue details(Volume)
SERVICE GROUP I II III IV V
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Revenue details-(pricing)
SERVICE GROUP I II III IV V
Biochemistry 40 44 48 53 59
Hematology & Clinical
40 44 48 53 59
Pathology
Microbiology 45 50 54 60 66
Hormone Assays 40 44 48 53 59
Histopathology 100 110 121 133 146
P.J.Surjit . Email-surjitpj@gmail.com
Revenue-(Value)
Service Group I II III IV V
3,011,25
Biochemistry 2,190,000 4,140,469 5,465,419 7,214,353
0
Hematology & Clinical Pathology 262,800 361,350 496,856 655,850 865,722
We have consider revenue for 5 branch and keep one branch as buffer for risk analysis
P.J.Surjit . Email-surjitpj@gmail.com
Details of Overheads
TYPES I II III IV V
Electricity, Fuel 94316 129685 146849 193840 255869
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CASH FLOW
CASH FLOW STATEMENT
PARTICULARS I II III IV V
SOURCE OF FUNDS
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CASH FLOW
CASH FLOW STATEMENT I II III IV V
139331
Closing balance 408621 485753 703607 2541986
7
DSCR 4.21
P.J.Surjit . Email-surjitpj@gmail.com
Balance Sheet
PROJECTED BALANCE SHEET
PARTICULARS I II III IV V
LIABILITIES
Equity 1965688 1965688 1965688 1965688 1965688
Equity Premium 0 0 0 0 0
Reserves & Surplus -89991 -48927 89506 738632 1866298
Term Loan 0 0 0 0 0
Bank Borrowings 0 0 0 0 0
Current Liabilities 4912 6754 7648 10096 13327
384531
1880609 1923515 2062841 2714416
Total 2
ASSETS
Fixed assets 1363917 1262147 1160377 1058606 956836
Current Assets 108070 175614 198858 262492 346489
Cash & Bank balance 408621 485753 703607 1393317 2541986
Prepaid expenses 0 0 0 0 0
384531
1880609 1923515 2062841 2714416
Total 2
P.J.Surjit . Email-surjitpj@gmail.com
Income Statement
Total Income 2357900 3242113 3671216 4846005 6396726
P.J.Surjit . Email-surjitpj@gmail.com
Income |Statement
Cash Profit (PBDT) 11779 142834 240203 816076 1505548
Dividend (%) 0 0 0 0 0
Dividend 0 0 0 0 0
P.J.Surjit . Email-surjitpj@gmail.com
Financial Indicators
Particulars I II III IV V
HR Cost(%) 47 51 56 51 47
PBIDT(%) 0.53 4.64 6.89 17.73 24.77
PAT(%) -3.82 1.27 3.77 13.40 17.63
NPV is Positive
IRR-41.18%
P.J.Surjit . Email-surjitpj@gmail.com
"Laboratory testing is critical to ensuring timely and accurate
treatment, providing physicians with an average 70 per cent of
all relevant patient information. The provision of such
information depends upon maintaining the latest technology
and equipment involved in laboratory diagnoses, as well as the
range of testing services,
P.J.Surjit . Email-surjitpj@gmail.com