Film Industry Unit

Task 1 Neelam Ali

Terminology
Media - the main means of mass communication (broadcasting, publishing, and the
Internet) regarded collectively.
Audience - the assembled spectators or listeners at a public event
Box office - a place at a theatre, cinema, etc. where tickets are bought or reserved
used to refer to the commercial success of a film, play, or actor in terms of the audience
size or takings that they command.
Conglomerate - Amedia conglomerate,mediagroup, ormediainstitution is a
company that owns numerous companies involved in massmediaenterprises, such as
television, radio, publishing, motion pictures, theme parks, or the Internet.
Media consumption - Media consumptionormediadiet is the sum of
information and entertainmentmediataken in by an individual or group. It
includes activities such as interacting with newmedia, reading books and
magazines, watching television and film, and listening to radio.
Patterns and Trends - a general direction in which something is developing or
changing.
Media ownership - media ownership(also known asmediaconsolidation
ormediaconvergence) is a process whereby progressively fewer individuals
or organizations control increasing shares of the massmedia.
 Technologies - the application of scientific knowledge for practical
purposes, especially in industry.
Production - is the process of making a film and what goes into it
Distribution - The action of sharing something out among a number of
recipients
Marketing an d exchange - the action or business of promoting and selling
products or services, including market research and advertising.
Institution - a large company or organisation
Local - relating to local people (in a certain area) fewer audience
National - relating to or characteristic of a nation; common to a whole
nation. A national newspaper relates to a wide audience
International or global - relating to the whole world; worldwide.
Hardware equipment, machinery, and devices
Content - contentis theinformationand experience(s) directed towards
anend-user oraudience
Film Industry Unit
Task 2 Neelam Ali
Productio
n
What are the stages involved in
producing a film?
Development: The first stage in which the ideas for the
film are created, rights to books/plays are bought etc.,
and the screenplay is written. Financing for the project
has to be sought and green lit.
Pre-production: Preparations are made for the shoot, in

which cast and film crew are hired, locations are selected
and sets are built.
Production: The raw elements for the film are recorded

during the film shoot.

Post-production: The images, sound, and visual effects of

the recorded film are edited.

Distribution: The finished film is distributed and screened

in cinemas and released to home video.

Who are the main producers of
films in America?
3 top film production companies in Hollywood
Platinum Dunes; is an American production company created in
November 2001 by filmmakers Michael Bay, Brad Fuller, and
Andrew Form. The company specializes in horror films
Blumhouse Productions; is an American film and television
production company, founded by Jason Blum. Blumhouse is mostly
known for producing low-budget horror movies, such as the
Paranormal Activity, Insidious and The Purge franchises.
Trigger Street Productions is an American entertainment
production company formed by Kevin Spacey and his producing
partner Dana Brunetti in 1997. one of the films they have recently
produced is captain Philips in 2014.
What is an independent
production ?
Anindependentfilm or indie film is a feature film
that is producedoutside of the major film studio
system, in addition to beingproduced and
distributed byindependententertainment
agencies.
Distributio
n
What does distribution mean?
The action of sharing something out among a number of recipients

Film distribution is the process of making a movie available for viewing

by an audience. This is normally the task of a professional film
distributor, who would determine the marketing strategy for the film.
These are 6 different types of releases

1. Pre-studio era
2. Standard release
3. Simultaneous release
4. Straight-to-video release
5. Internet release
6. Shrinking of the theatrical window

There are many different types of distribution e.g. theatrical,

international, home video, early distribution windows
 When a film is initially produced, a feature
film is often shown to audiences in a movie
cinema. Typically, one film is the featured
presentation (or feature film). Before the
1970s, there were "double features. Today,
the bulk of the material shown before the
feature film consists of previews for
upcoming movies, which are commonly
known as trailers and paid advertisements.
 the standard release routine for a movie is
regulated by a business model called "release
windows
In the standard process, a movie is first released
through cinemas
Then, after approximately 16 and one-half weeks,[it
is released to VHS and VOD services (entering its
video window).
After an additional number of months, it is usually
released to Pay TV, and approximately around a
year to 2 years later after its cinema release date,
it is made available for free-to-air TV.
Film festivals
A film festival is an organised, extended
presentation of films in one or more
cinemas or screening venues, usually in a
single city or region. They even show some
films outdoors.
Films may be of recent date and, depending

upon the festival's focus, can include

international and domestic releases.
Marketing
 What is marketing?
the action or business of promoting and
selling products or services, including market
research and advertising.
What is the difference between marketing

an distributing?
Marketers take an idea and spread it far and
wide. Distributors build a channel that they
control and that is used to connect things to
people.
 Marketing for the movie
Sing
Sing is the latest
drama/animated/mu Poster McDonald Happy meal
sical film that has
been released. This
movie is aimed at
children.

Trailer
The movie Sing is promoted through using
franchises like McDonalds because of there
target audience. Sing movie is targeted at
kids therefore, they promote the movie
through kids meals and adverts on kids
channels.
Whereas a other movies, such as horror
movies would be targeted to people over
the age of 15/18. so it would be advertised
on TV after a certain time on specific
channels.
Exhibition
 How do audiences get to see films?
1. In the cinema
2. Rent/buy it through services such as Sky
Cinema/ Sky Store
3. Blu ray and DVD
4. Websites and Apps such as Netflix, Love
Film Via Amazon, Amazon Instant Video,
Show box, YouTube, Hulu and many more
 Box office
Abox officeorticket officeis a place where
tickets are sold to the public for admission to
an event. The box office also determines the
success of a film.
The money that the film has raised gets
divided between the producers, movie studio,
distribution companies, writers, actors etc.
however the money is not equally divided.
How do cinemas make their money?
Most of the money from ticket sales goes
back to the movie studio. A film booker
leases a movie to a particular cinema for a
set period of weeks.
The Cinema make their money by selling
Popcorn, nachos, candy and drinks. This is
the main reason why the prices of the
products they sell are high in order for the
cinema to make profit.
BFI
BFI stands for British film Institution that was founded in 1933
The British Film Institute is a film and charitable organisation which

promotes and preserves filmmaking and television in the United

Kingdom.
What do they do?
We combine cultural, creative and industrial roles, bringing together

the BFI National Archive and BFI Reuben Library, film distribution,
exhibition and education at BFI Southbank and BFI IMAX, publishing
and festivals.
We award Lottery funding to film production, distribution, education,

audience development and market intelligence and research.

We develop innovative partnerships to ensure the success of film

across the UK.

Our press team deals with all BFI activities and responds to general

media enquiries.