Manager and csr

CHAPTER FIFTEEN
CORPORATE SOCIAL RESPONSIBILITY

How contemporary society is significant

Is there a valid philosophy behind CSR?

Can CSR be a factor in managers decision

making?
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Contemporary Society

WE ARE THE WORLD

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The World of Contemporary Manager
LOCAL
National interest
Policies and regulations
Land, labour, capital and
enterprise problems
Ownership problems (sole
trader, partnerships)
Environmental problems
Business models
Discerning consumers and
activist NGOs and NPOs
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GLOBAL
International relations
International institutions: UNO,
Court of Justice, Interpol
Inter-national associations: G-
8, G-20, OECD, ASEAN,
SARC, NAFTA
Business institutions: IMF, WB,
WTO
International businesses,
trade and commerce, banks,
stock markets,
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Business Scenario in the
Contemporary Society
Society Business
Owner of resources: Land, Entrepreneur: User of
Labour, Capital resources of the society
Consumer of goods and Producer of goods and
services services
Demands value for money Works for profits
Demands honesty from Goal: Customer satisfaction
business
Wants to trust but doubts Demands trust but not
trustworthy
Demands morally right actions Promises morally right action

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 Discussion
1. Role of the manager in the contemporary
society
2. Responsibilities of the manager in the
contemporary society
3. Relationship of manager to the
contemporary society

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Concept and Cases

ARGUMENTS FOR CSR

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Debate
CSR Part of Business
1. Business is one of the
activities in the society
2. Business uses all the
resources that belong to the
society
3. Greater is then the
responsibility of the business
towards society
4. If corporations do not deliver
on responsibility to the
society, it will reject them
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Business is the Object
1. The object of business is to
manage factors of production
and render society the
products and services
2. Profits are fair reward for the
task of conducting business
3. Social work as such is not the
business of corporations
4. Society cannot afford to do
without allowing to conduct
business
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Picture Cases
Society Corporations

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Factoring CSR

MANAGER AND CORPORATE

DECISION MAKING
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Decision Factors
Qualitative Quantitative
SWOT Investment appraisal
HRM Break-even analysis
PEST Market research
Publicity and public Sales Forecasting
image Critical path analysis
Long term survival Decision trees
development
Stakeholder analysis

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 Source: http://www.bized.co.uk/educators/16-19/business/strategy/presentation/decision2map_small.gif

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 Discuss
Why in every above aspect, both under
quantitative and qualitative aspects ethics
is factored?
What is the consequence of not factoring
ethics in managerial decision making?

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 Debate
The NPOs and NGOs
perform better than the
corporations as managers,
both in running their
enterprises and fulfilling the
social responsibilities
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 THANK YOU

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