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Evaluation of Telecom Data Analysis

Using Business Intelligence

Devibala.A
Research Scholar
Department of Computer Science

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Agenda
Introduction
Experimental Design and Setup
Modules
Results
Conclusion and future scope

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Introduction
Telecom Data
Block level marketing and Financial Information
Customer internal data
Demographic data
Customer contact records

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Data Source
IVR (Interactive Voice Response)

ACD (Automatic Call distributor)

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Business Intelligence(BI) and Data Analytics

Analyze an organization's raw data


Made up of DM, OLAP, querying and reporting
Improve decision making
Webserver logs and Internet clickstream data etc

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Why we need BI in Telecom Industry?

To analyze real time network traffic

To predict fraudulent behaviour.


To develop new services and products

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Experimental Design and Setup

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Modules
Scheduling the jobs
Apache Oozie
Data ingestion
Apache sqoop and Apache Flume
Consolidating and preprocessing
Apache Hive
Data analysing
Apache Hive
Data visualization
Ibm Cognos

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Oozie Scheduler

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Apache Sqoop

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Apache Flume

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Apache Hive

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Results
IVR call transfers for circle and Hubs wise

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Line Chart For ACD Call pattern

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Conclusion and Future Scope

Advance analysis application for telecom


Knowledge and insights of data
Improve the business metrics
To apply the machine learning algorithms

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Thank you

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