• In 1951, GOI entered into an agreement with UK-based Burmah
Oil Company and Shell Petroleum Co for establishing an Oil refinery in Bombay. • In January 1955, the refinery at Bombay went on stream, and in 1962,the refinery started processing crude oil from Gujarat. • In 1975,GOI took operations of the company and changed its name to Bharat Refineries. • In 1976, the government acquired 100% shares in the company, and in August 1977, the company's name was changed to Bharat Petroleum Corporation Ltd. (BPCL). • In 1991, The company entered into marketing contracts with Indo- Burmah Petroleum (IBP), Madras Refineries Ltd(MRL) and Cochin Refineries Ltd (CRL). • In 1993, BPCL tied up with its erstwhile partner Shell, to form Bharat Shell Ltd. (BSL), and launched lubricants under the Shell brand. • In 1999, BPCL acquired 32% stake in Indo British Petroleum (IBP). • By mid-2001, BPCL's nation wide retail network comprised 4500 outlets, 60% of which were company-owned or leased. • In 1999-00, BPCL's market share was 32%in petrol and 27% in diesel. ERP INITIATIVE
• BPCL began its IT initiatives in 1996.
• BPCL revamped into 6 SBU. * Retail * Aviation * Lubricants * LPG * I&C * Refinery • These SBU’s were integrated with support entities like IS, Finance, HR strategy and Brand Management. • This restructuring was designed to help the company focus on specific customer segments and address their individual needs. • The company also realized that it needed to streamline its processes and integrate the organization as a whole. KEY CHALLENGES • Stay ahead of the competition in a deregulated environment. • Replace multiple stand alone systems. • Respond to changing business needs with improved and consistent processes. • Provide real-time, accurate information and improve reporting capabilities to establish an integrated platform for growth.
IMPLIMENTATING BEST PRACTICE
• To gain complete business process coverage in an enterprise resource planning (ERP) application. • Standardized business processes. • Focused on effective change management. • Provided just-in-time training. • Receive strong executive support and Commitment. WHY ? • Extensive existing SAP software−based landscape • Industry-specific functionality that is critical for the BPCL value chain. • Total of 9 out of top 10 oil companies leverage SAP software • Good local presence in India. • Commitment from SAP to provide support and technology expertise.
Low Total Cost of Ownership
• Completed project on time and within budget. • Aligned change management with project implementation. • Improved data quality and integrity. • Reduced training needs due to ease of use. • Developed detailed migration strategy for the legacy data. SAP SOLUTIONS & SERVICES • SAP ERP application. • SAP for O&G. • SAP NetWeaver BW • SAP NetWeaver Business Intelligence • SAP Consulting. SAP R/3 IMPLEMENTATION • BPCL appointed consultants Coopers and Lybrand for the planning process of SAP R/3's implementation. • The company's existing network was redesigned and restructured and all its branches were linked to a central connectivity cloud. This was done through routers and switches. System Components used by BPCL • BPCL ensured security through Sun Ultra 5 fIrewalls, 17 Real Secure, Internet Scanner, Floodgate, Web Trend and Web Sense. • Web servers were installed at Bangalore and other metros with Compaq Proliant 1600 servers. • New developments and customization were made on the Development Server and then moved to the QAS for quality tests. • BPCL had also setup a data warehouse with business objects and query-by-mail. • The company also implemented a Tivoli ESM • (Enterprise System Management) solution. THE SERVER ARCHITECTURE
The server architecture included a Compaq Proliant NT server, an SCO
box, a Sun Firewall and other servers. SAP FOR O&G
To upgrade the core ERP and extend the functionality.
It provides Industry specific support. • SAP for O&G helps BPCL manage the entire downstream hydrocarbon value chain from the refining of crude oil through to the transportation, distribution, and sales of petroleum products. SAP NETWEAVER BI
• It provides employees with the tools they need to retrieve vital
facts and figures and transform them into valuable business insight fast. • SAP NetWeaver BI had been predominantly leveraged by managers from various regions and at company headquarters. • They increased the number of user licenses from 200 to 600 and demonstrated the power of SAP NetWeaver BI in various business contexts.
SAP NetWeaver BI has nearly increased 30% of growth in card
schemes SAP NETWEAVER BW ACCELERATOR
• This comprises state-of-art SAP software and high
performance servers from leading vendors. • It leverages aggregation and compression technology to deliver more accurate results even faster. FINANCIAL AND STRATEGIC BENEFITS
• Eliminated the need for 20,000 printed pay
slips a month. • Reduced overtime at refineries by 42%. • Enabled employees to receive compensation for personal leave and travel expenses via payroll • Reduced monthly payroll processing time from 8 days to 3 days. • Gained ability to audit reports, process information, and make retroactive changes. OPERATIONAL BENEFITS
• Reduced cycle times for key business tasks.
• Increased productivity by implementing centralized payroll. • Improved HR operations with intuitive employee self-service. • Reduced time for processing payment arrears from 6 months to 10 days. • Replaced printed pay slips with online pay slips. • Implemented robust online performance management system. • Achieved 90% adoption of new software within less than a month of deployment. Baswaraj sk afp09 IIMA