Академический Документы
Профессиональный Документы
Культура Документы
IT in BUSINESS
E-Business
Learning Outcomes
Electronic
marketplace (e-
marketplace)
interactive business
communities
providing a central
market where
multiple buyers and
sellers can engage
in e-business
activities
Electronic marketplace (e-marketplace)
Business types:
Online auctions
Electronic auction (e-auction) - Sellers and
buyers solicit consecutive bids from each
other and prices are determined dynamically
Forward auction - Sellers use as a selling
channel to many buyers and the highest bid
wins
Reverse auction - Buyers use to purchase a
product or service, selecting the seller with
the lowest bid
Consumer-to-Consumer (C2C)
Decreased cost
The cost of conducting business on the
Internet is substantially smaller than
traditional forms of business communication
E-Business Challenges