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Personnel Planning
and Recruitment
Session 1
Job Analysis
What is it?
A procedure
To determine duties (work) and to identify employee characteristics
required (worker)
Information collection on work activities; human behaviors;
machines, tools, equipments and work aids; performance standards;
job context; human requirements
To prepare job descriptions and job specifications
To use the information in various HR functions
1. Recruitment and selection
2. Performance appraisal
3. Training and development
4. Compensation
Steps in job analysis
Decide on the use of information
Review relevant background information
Select representative positions
Actually analyze the job
Verify the job analysis information
Develop job description and job specification
Analysis process
Greet participant
Explain the job analysis process and reason and
participants role
Spend sometime on getting agreement on the
jobs basic summary
Identify the jobs broad functional areas
Identify specific tasks within each functional area
Print the task list and get it signed
Job Analysis
Who are involved in this process?
Supervisor- for validity
Expert- specially for new positions, and for validity
Incumbent (job holder)- consider average performance
Interview
Observation
Questionnaire
Participant diary/log
Internet
Job Analysis Methods
Interview:
Involvement: Incumbents, supervisors, experts
Structured or unstructured
Focus: Regular core activities, important but periodic
activities, non-core activities, work environment/context,
equipments required, personality attributes, physical
attributes, job requirements- e.g., experience, education,
training
Advantage: simple and easy to administer, know activities
which otherwise would not surface
Problem: communication, information distortion
(exaggeration/hiding), employees perception about the
event, variation in what should be and what it is
Job Analysis Methods
Questionnaires:
Involvement: Incumbents, supervisors
Focus: Regular core activities, important but periodic
activities, non-core activities, work environment/context,
equipments required, personality attributes, physical
attributes, job requirements- e.g., experience, education,
training
Types: structured, open ended
Pros: quick and efficient way for large number, less costly
Cons: time consuming to make and test the questionnaire,
employees may distort the information
Job Analysis Methods
Observation:
Involvement: Incumbents
Focus: observable physical activities
Limitations- not applicable to all jobs (esp
those involving mental activities), all
important but periodic jobs (like nurse),
reactivity
Observation done for a complete work cycle
Often used with interview, first observe and
then interview
Job Analysis Methods
Quantitative Job Analysis Technique:
Focus: To rate the jobs quantitatively
Position Analysis Questionnaire one method
194 items is scored each representing a basic
activity among five of them such as decision
making
According to the total score, the jobs are
compared and pay is assigned
Job Analysis Methods
Participant Diary/Log:
Involvement: Incumbent, supervisor
Record the detail of activities done along with the time
Gives a complete picture
Cons- exaggeration of work
Can be given pocket dictating machines
Internet:
Websites
Questionnaires through intranet/internet
Useful for widely dispersed employees or internationally spread
employees
Less time consuming
Three steps: Give a set of general work activities, select the
important ones and list the specific duties under it
Job Description (JD)
What is it?
A written statement explaining:
What the jobholder does
Why the job is to be done
How he or she does it
What are the conditions
Helps to make job specification which entails
List of knowledge
Abilities
Skills required to perform a job
What is the source of information for JD/JS?
Job analysis
Job Description (JD)
How information are organized?
Job identification (position, supervisor, relationships etc)
Job summary
Responsibilities and duties with standards
Job specifications
Authority
Working conditions
Job Description (JD)
Job identification:
Job title, supervisor, relationships, code, job family, division,
department, location, date etc
Job summary
Summarize the essence of the job with major functions and
activities
Standards
List of standards expected to achieve in each main duty
and responsibilities
Working conditions
List of general working conditions
Job specifications
Human traits, experiences, education required to
do the job well
Qualities for testing the applicants
Trained vs untrained job specifications
Two approaches for job specifications; based on
judgment and based on statistical analysis
(relationship between performance and personal
trait)
Job Description (JD)
Competencies and profiles
Traditional JA- describing duties and responsibilities, job focused
Competencies- demonstrable characteristics to perform the task
Competency-based JA- describing job in terms of measurable,
observable, behavioral competencies (knowledge, skills, behaviors),
worker focused, pre-requisite- skill matrix
Advantages of JD:
Specifies tasks, their acceptance level, provides basis for appraisal,
development, compensation
Disadvantages of JD:
No flexibility, so might not be applicable to all sorts of jobs, job
assignments might change frequently because of global competition
such as job enlargement, job rotation and job enrichment
Class Discussion Case
Techniques:
Ratio analysis
Trend analysis
Scatter plots
How to forecast personnel needs?
Ratio analysis:
Forecast based on ratio between
causal factor (e.g., sales volume) and
number of employees required (e.g., salespeople)
Trend analysis:
Forecast based on trend of
Employment levels over five years
Assumption: the trend will continue in future
How to forecast personnel needs?
Scatter plot:
Graphical representation of relationship of two variables
(e.g., measure of business activity and your firms staffing
levels)
Industry-wide survey
Points fall along the straight line
When?
In absence of
qualified inside candidates
to fill anticipated openings
How?
Forecast
General economic conditions (rate of unemployment- lower the
rate, more difficult to recruit)
Local market conditions (growth of industry)
Occupational market conditions (demand and supply in IT)
Action plan to match demand and supply
Workforce planning -> workforce action plan
Laying projected demand supply gaps
Staffing plans to fill the gaps
Staffing plan include positions to be filled,
potential internal and external sources of
candidates, the required training and
development and resources such as
advertisement costs
Predictive workforce monitoring paying
continuous attention to workforce planning
Class Discussion Case
Promoting the Protg
Session 3
Recruitment
Once workforce planning is done next step is
recruitment
Developing a pool of candidates
Attracting potential candidates having required sets of
attributes
Detracting unsuitable candidates thus saving
organizations resources
Should be aligned with strategic plans
Challenges:
1. Different methods applicable to different jobs
2. Success depends on many non recruitment factor
3. Legal considerations
Recruitment
Organizing recruitment: centralized vs
decentralized
Use of internet
Role of supervisor
Recruiting yield pyramid
Evaluating effectiveness of recruitment
Internal sources of candidates
Hiring from within or hiring current employees
Current employees best source of recruitment
Succession planning:
Formal career development program for
potential candidates
Rehiring:
Hiring someone who left the firm
Outside sources of candidates
Why?
To bring new ideas in the organization
(avoiding inbreeding)
To introduce new skills and competencies
(unavailability in current employees)
To get cheaper manpower available in job
market
To fill entry level positions
To comply with legal requirements
To establish firms corporate image
Outside sources of candidates
Internet recruiting
Advertising
Employment agencies
Temporary agencies and alternative staffing
Offshoring/ outsourcing jobs
Executive recruiters
College recruiting
Referrals and walk-ins
On demand recruiting services
Telecommuters
Military personnel
Internet Recruiting
Company websites and Job boards
Social networking sites like facebook, twitter,
linkedin
Pros: cost effective, more responses at less
cost, can include more info (JD) so more
credible
Cons: discrimination, resume overload
Use of applicant tracking systems
Job ad
Popular and effective method of seeking candidates
Careful planning on content, timing and location
Advantage- wide reach
Disadvantage- costly
Ad placement strategy:
- Capture the job hunters attention
- Hold the job hunters attention
- Design your ad to be the last one a job hunter wants to
read (creative graphics, color, tasteful humor)
EEO considerations
Job ad
Two issues in job ad:
1. Advertising medium
- Newspaper(local or national), journals, internet
- Depends on position being recruited
- Target ads to reach to prospective candidates
2. Advertisement construction (AIDA model)
- Attention (Next key player)
- Interest (Are you looking to make impact?)
- Desire (Challenging job)
- Action (Apply today)
More information more credible, personalized response
Employment ad and impression
Job
Kinds of advertisement:
ad
1. Static advertising
Newspapers National or local (Cost vs coverage)
Journals and periodicals Specific professional
Magazines Target specific readers
2. Live advertising (Wide coverage- non job seekers)
Radio Jingles
Cinema Students wanting jobs
TV Time vs cost
3. Interactive advertising
Internet Website, facebook
Recruitment event Wide information, High cost
Two forms of ad:
Job ad
1. Want ads
- Describe the company, job and benefits, how to
apply
- Response rate depends upon -> identification of
the company, labor market and degree of specific
requirement
2. Blind ads
- No identification of company, response way stated
- Pros -> Good for not so popular company, internal
recruitment, high no of applicants, no individual response
- Cons ->Reluctance, bad reputation (test of supply)
Job ad
Information to be included in job ad:
Job content
Location
Salary/benefits
Growth prospect
Environment
Organization name
Applying process, last date, address
Documents required for applying
Employment Agencies
Why?
No HR dept
For quick filling and difficult to generate qualified pool
Attract greater number of minority or reach employed individuals