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Electronic Bill
Presentation and
Payment Proposal
February 10, 1999
Table of Contents
What is EBPP?
Our Understanding of Your Needs
Approach
Value Proposition and Fees
Why E&Y?
American Express
Confidential - Do Not Distribute
2 e
What is Electronic Bill
Presentation and Payment?
Topics
What is EBPP?
Why is EBPP viable?
EBPP economics example
American Express
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3 e
What is Electronic Bill Presentation & Payment?
American Express
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4 e
What has made EBPP viable?
American Express
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5 e
EBPP Leverages the development of the fourth
channelthe Internet.
Phone
Face to Face Mail Internet
(Including IVR)
Electronic
Interface to None Partial Full Full
the Customer
Channel Cost
to Service Transaction Cost
Provider
$100 +/transaction $0.01 / Transaction
Different types of customers should be served through the channel that maximizes
profit, service and customer satisfaction.
The greatest impact of Internet growth is on the components of the supply chain.
American Express
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6 e
Electronic Billing Presentment and Payment will
change the way you interact with your customers..
American Express
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7 e
Electronic Billing Economics Example - What it may
mean to you!
A Biller
Number of customers 1,500,000
Average monthly bill $25
Revenue Stream $37.5 M
If cost per bill is $0.75 $1.125M in billing
costs/month
Billing as a percentage of rev. 3.0%
Electronic bill presentment option
Penetration of base 10%
If cost per bill is $.10 $15,000 in billing cost/month
Billing as a percentage of rev 0.4%
Potential bottom line saving 2.4% per consumer
Savings on 150K subscribers $1.17 M per year
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8 e
Potential E-Billing Business Models are emerging
Today Tomorrow
Billing Concentrator
Customer Biller Web Site
Web Site
Bank A Bank B
Bank Web
Site
What is your strategy, where do you play, and what are the overall impacts to American Express?
American Express
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9 e
Consumer Response Impact
While consumers will benefit from better financial planning and management, the actual visible
cost to consumers of paying bills by todays methods is only about $3 to $5 per month for cheques
and postage. Therefore, electronic bill presentment and payment will be adopted by consumers
only if the service is made more convenient, secure, affordable, and easy-to-use.
EBPP can be implemented according to three potential models, depending on how the billing data
is accessed by the consumer. There are advantages and disadvantages associated with each
model:
Billers Site Bill Concentrator Site Banks Site
Consumers retain Consumers can Receive and pay
direct relationship receive and pay multiple bills at one
with billers multiple bills at one site
Advantages Consumers are
Data privacy issues site
are not a concern familiar with paying
bills through banks
Banks are trusted
payment
intermediaries
Consumers must go Consumer must trust Consumer loses
to multiple web-sites a third party to direct relationship
Disadvantages to retrieve bills and process bills and with service provider
authorize payments payments Billing information
Must pre-authorize Lose direct obtained indirectly
payments for relationship with (through bank/bill
multiple billers service provider concentrator)
No pay anyone Data privacy a Data privacy issues
capability concern are a concern
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10 e
Bank Model Impact
Given the expense and complexity of dealing with multiple billers and their different electronic billing data and
presentation formats, as well as the complexity and expense of processing payments through home banking
programs, it is unlikely that banks themselves will take a leading role in implementing electronic bill
presentment and payment. The likely solution for banks will be to enlist the services of a bill concentrator to
manage the process for them.
Billers Site Bill Concentrator Site Banks Site
American Express
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12 e
Our Understanding of
Your Needs
Discussion Topics
Your Needs
Challenges
Barriers
American Express
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13 e
Our Understanding of Your E-Statement
and EBPP Needs
Provide a flexible E-Statement (ES) utility which supports the
electronic storage and retrieval of all American Express
statements and statement data for delivery to front end web
based applications.
Provide a flexible web based Electronic Bill Payment &
Presentment (EBPP) application for the purpose of offering
AMEX customers direct account access and bill payment
capability.
Enable customers to obtain their AMEX billing information,
based on their preference, from either an AMEX EBPP web
application or an external billing aggregator.
Maximize cost reduction strategies through the efficient
implementation of the above utilities and applications.
Implement the E-Statement Utility and the EBPP application
starting in 2Q1999 through 3Q1999, synchronizing activities with
the E-Commerce Utility and Web Hub project teams.
American Express
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14 e
Business Challenges to Implement ES/EBPP
Technology
Technology Utilization
Access to Information
People Antiquated Systems
Disparate and Inflexible
Increasing Job Complexity Systems
Productivity Improvement Pressures Current Infrastructure
Performance Measurement/Management Capability
Employee Turnover Security
Empowerment
Employee Skill Sets
Labor Relations Process
Job Satisfaction
Career Pathing Uni-Dimensional Silver Bullet
Team Building Improvements
Employee Motivation Training
Organizational Cross-Training
Quality Measurements
Job Inconsistencies
Cost Reduction Pressures
Lack of Sustained Sponsorship
Business Strategy/Customer
Service Strategy Misalignment
Shared Services Requirements
Privacy
American Express
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15 e
OVERCOMING BARRIERS TO IMPLEMENT ES/EBPP
In reaching the future state goals, key organizational tools will be required to overcome
these barriers.
ES/EBPP
Current State Future State
American Express
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16 e
Approach
Discussion Topics
Approach
Project Scope
Project Approach
Timeframes
Assumption
Project Accelerators
Project Organization
American Express
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17 e
Approach
This project is designed to meet American Expresss E-
Statement (ES) and Electronic Bill Presentment and Payment
(EBPP) needs. The purpose is to develop a production ready
application(s) based on a component strategy.
Our approach is to develop the solution in an iteration manner in
order to maximize the value quickly. The solution includes:
Package selection(s) and customization
Custom development for interfaces
Release management
Business Acceptance
Procedures
Core Package Testing
System
Configuration Testing
American Express
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18 e
Project Solution - In-Scope
We have tailored our approach to meet American Express's immediate needs and
requirements. Our approach is a tailored project effort divided into separate phases.
Define business requirements - short-
term and long term. AMEX Legacy
Mainframe - Statement G eneration
E -St at em ent
DB
application Aggregator
Direct Biller Clearing
House
American Express
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19 e
Project Solution - Out-of-Scope
To meet American Expresss timelines and control the project, we also have
defined what would be considered outside of the scope for the project.
American Express
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20 e
ES/EBPP Implementation Approach Overview
Business Solution Release
Solution Definition
Direction Development Roll-out
Key Issues:
What is the initial vision for ES/EBPP? How does it align with the Business Strategy?
What are the expected measurable benefits of ES/EBPP?
What is the level of readiness?
What processes have to change for ES/EBPP?
American Express
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22 e
Business Solution Release
Solution Definition
Direction Development Roll-out
Key Issues:
What are the decision criteria used for package selection?
Will Billing Management take ownership of the ES/EBPP initiative?
How will the ES/EBPP solution enable American Express to meet key customer needs
more effectively and efficiently?
What resources are required to proceed, both internally and externally?
American Express
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23 e
Business Solution Release
Solution Definition
Direction Development Roll-out
Release 3
Release 2
Bill Direct
application
Release 1
Aggregrator
interfaces
E-Statement
utility
American Express
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24 e
Business Solution Release
Solution Definition
Direction Development Roll-out
Implement the technology architecture Automated Test Facility and Tracking Tool
Key Issues:
What level of package modification is necessary?
Custom programs and manual loading may be necessary to extract, transform, and
load data into ES/EBPP databases.
What on-going data interfaces and procedures are required for synchronization?
What are the technology infrastructure requirements? What are the linkages to the
internal legacy systems?
American Express
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25 e
Business Solution Release
Solution Definition
Direction Development Roll-out
etc.)
How Bolt-ons, Extensions, Interfaces
To...
Detail design of the solution
Design the user interface Issues and Change Management Control
Configure package
Perform systems testing
Conduct performance testing
Manage releases
Selected package
Customized Direct Biller Application
Key Deliverables:
Key Issues:
What level of package modification is necessary?
Custom programs and manual loading may be necessary to extract, transform, and
load data into ES/EBPP databases.
What on-going data interfaces and procedures are required for synchronization?
What are the technology infrastructure requirements? What are the linkages to the
internal legacy systems?
American Express
Confidential - Do Not Distribute
27 e
Business Solution Release
Solution Definition
Direction Development Roll-out
Planned releases
Key Deliverables: Success criteria analysis
Key Issues:
What are the performance measurements to evaluate success?
What is the release rollout strategy?
How do you manage incremental changes after the initial rollout?
What are the requirements for support infrastructure?
American Express
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28 e
Business Solution Release
Solution Definition
Direction Development Roll-out
Business
Direction
E-Statement Utility
Release 1
Development
Aggregrator
Interface Release 2
Development
Project Management
American Express
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29 e
Assumptions
American Express
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30 e
Project Accelerators
Ernst & Young provides facilities to accelerate our solution delivery
American Express
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31 e
What is the EY-ADC?
American Express
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32 e
EBPP Project Capabilities
American Express
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33 e
Project Details: Organization
SME
Manage the team resources for the project Project Management Team Serves as subject
Coordinate key decision meetings Tim Scarlott matter experts to
Provide periodic status reports to the Paul Li - E&Y the project team
Joe Healey
steering committee American Express Project Participate in key
SMEs decision meetings
Manager
PMO Analyst - E&Y
American Express
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34 e
Value Proposition
and Fees
Topics
Value proposition
Fees
American Express
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35 e
E-Statement and EBPP Value
Proposition for American Express
Through the successful implementation of the E-Statement
Utility and the EBPP application, AMEX will realize an increase
in the customer retention rate of those clients that use the
application.
As proven out by numerous studies, including E&Ys EC survey,
transaction costs through electronic means, such as EBPP, are
considerably lower than through traditional channels. American
Express can realize a 5 to 10 times decrease per transaction
costs by conducting bill payments through the Web channel.
Customer satisfaction will increase for American Express as a
result of EBPP implementation due to declining error rates of
billing transactions and improved efficiency of bill payments
methods when compared to traditional means.
American Express
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36 e
Project Details: Fees
Fees
American Express
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37 e
Why E&Y?
Topics
Financial Services
E-Commerce
Qualifications
American Express
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38 e
E&Y in Financial Services and
E-Commerce
American Express
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39 e
E&Ys Focus on Financial Services Clients
Our Financial Services Industries (FSI) practice has served many of the
largest global institutions.
American Express
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40 e
Practice Areas: Financial Services
American Express
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41 e
E-Commerce Practice
Providing Connectivity Solutions
E
E-Commerce: Over 300 Professionals
American Express
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42 e
E-Commerce Competencies
Technical capabilities required to deliver
Distributed Object Models Web Servers
Architecture - DCOM, Corba, - Internet
- Multi-tier EJB, Servlets Information
logic structure Server, Netscape
and interfaces Enterprise Server
Integration
- MQ, Neon, App Servers
CrossWorlds, - Site Server,
Dedicated Java Tuxedo Netscape App
Service Line Server, Domino,
NetDynamics
E-Commerce
Internal e-Commerce Packages User Centered Design
development and - Open Market - User interface,
certification program - Commerce One branding, new media,
- BroadVision and imaging
American Express
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43 e
Sample of E-Commerce Partnerships
Networked in the E-Commerce Space
RapidStart - Ernst & Young is partnering with Microsoft in the
RapidStart program, which allows E&Y to leverage MS resources to deliver
e-Commerce solution prototypes within 30 days and produce applications in
an accelerated time frame.
Ernst & Young is working with Canada Post Corporation and Cebra
Inc. (member of Bank of Montreal Group of Companies) on their
development of a secure Electronic Post OfficeTM service for
Canada.
Ernst & Young is assisting in the development of the service across
a number of critical areas including Program Management,
Technology Development, Operations and Marketing.
Functionality of this service includes: Bill Presentment and Bill
Payment, ability to view all mail -- including bills, personal mail,
admail, financial invoices, government mailings and electronic
forms, as well as publications.
Pilot launch is scheduled for 3rd quarter.
American Express
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45 e
Electronic Commerce
NationsBank EAGLS
Provide >2 million
government card holders the
ability to manage financial
transactions (purchases,
travel, fleet)
Reporting and payments
capabilities for individual
government agencies
Card holder access to
electronic malls
On-line user access to order
travelers checks, increase
credit limit, manage disputes
75,000 hours
American Express
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46 e
Electronic Commerce
Business Issue
NationsBank intends to provide its commercial card customer base (>1 million government
card holders) with a cost effective Internet-based global spending management solution.
Approach
Ernst & Young used its electronic commerce expertise and delivery capability to rapidly
design and implement the EAGLS Internet/extranet solution.
The application layer is written in Java, and has been architected around Oracle and
Netscape Application Server to scale to handle massive user load requirements.
MQ Series is used to transmit transaction requests to a third party vendor over LU6.2
connection.
Results
NationsBank met the federal government mandates, beating its competition on a massive
scale and in a compressed timeframe.
On-line users have access to electronic malls and the ability to order travelers checks,
increase credit limits and manage disputes.
Government agencies have access to reporting and payments capabilities.
American Express
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47 e
Electronic Commerce
American Express
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48 e
Electronic Commerce
Business Issue
Standard & Poors recognized that it was time to take a visionary step forward
in its delivery of ratings information products by utilizing the Internet.
Approach
Ernst & Young used its proprietary methodology and the Advance Development
Center (ADC) environment to deliver rapidly a leading-edge technology
solution.
The application layer is written in Java, and has been architected around
Netscape Application Server to scale to handle unpredictable network traffic
load requirements.
Results
In a total of 9 months, Ernst & Young delivered an N-tier Internet application
that provide users with timely and accurate ratings information.
The RatingsDirect application provides complex web searching capability for
relation and document retrieval enabled by Oracle8 Context Search function.
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49 e
Electronic Commerce
Eli Lilly
Manages flow of dependent
demand information across a
global supply chain
Object-oriented solution was
developed using Java and web
technologies
Heterogeneous clients used a
web browser to download Java
applets, which then accessed
an Oracle database
Solution developed in
compressed timeframe.
15,000 hours
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50 e
Electronic Commerce
Business Issue
Eli Lilly and Company needed to better manage the flow of dependent demand information
across a global supply chain to improve the quality, accuracy, and timeliness of their
materials requirements forecasts.
Approach
Ernst & Young used a propriety Accelerated Solutions Development methodology
combined with the Advanced Development Center (ADC) environment.
The object-oriented solution was developed using Java and web technologies.
Heterogeneous clients used a web browser to download Java applets, which then
accessed an Oracle database.
Results
Ernst & Young created the solution in 6 weeks - a significant decrease in time as
compared to Eli Lillys traditional methods of development.
The solution has been deployed to the majority of manufacturing facilities world wide with
enthusiastic acceptance.
American Express
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51 e
Electronic Commerce
Business Issue
American Express had a number of Internet sites, which were based on older technology,
not integrated, and not based on a common set of tools.
Approach
Ernst & Young used two of its accelerators - the Accelerated Technology Architecture
Definition (ATAD) and Accelerated Solutions Environment (ASE) to rapidly develop
solutions for American Express.
The solution focused on moving an environment with 40,000 static pages and no
personalization to personalized and dynamic content management and creation.
Results
American Express expects to reduce its costs for web site management and to be able to
deploy Internet solutions much more rapidly.
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52 e
Electronic Commerce
A Fortune 500 Company
Business Issue
Internet Channel & Marketing (ICM) organization within a Fortune 500 company needs to
support their top customers on-line with a easy to learn, easy to shop & buy, and easy to
obtain support solution.
Approach
Ernst & Young used its proprietary methodology to assist the company along three tracks:
Web Strategy, Electronic Commerce technical architecture, and Content Management
approach.
Strategy initiative focused on defining the vision of ICM on the capabilities and features
that their customer facing Web solution should provide.
EC architecture initiative supported vision by constructing the blueprint of technologies to
implement the vision.
The Content Management project re-defined the companys approach for maintaining and
delivering data.
Results
The company expects these initiatives to set the stage for propelling ICM to the next level
of Web delivery. The projects, which support the vision and defined by the architectures,
are currently in a mix of implementation and production.
American Express
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53 e
MQ/Integration
Business Issue
Pershing, a brokering and clearing division of Donaldson, Lufkin & Jenrette, intends to
provide its firms clients a client/server version of a broker workstation to give them
competitive advantage over their competitors.
Approach
Ernst & Young combined its proprietary methodology and the Advance Development
Center (ADC) environment to deliver rapidly a scaleable 3-tier graphical-user-interface
application known as the Paradigm application.
MQ Series 2.0 and CICS are used as communication tools to existing trading systems.
The graphical-user-interface application is written in Visual Basic 5.0 with Oracle 7.3 as
the database, providing securities trade processing, executing, clearing and information
management services functions.
Results
The Paradigm application was distributed to brokers, proved successful in distinguishing
the technical capabilities and positioned Pershing competitively against its competitors.
Architecture supports 10,000 transaction users and 100,000 transactions per day.
American Express
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54 e
MQ/Integration
Business Issue
Sumitomo Bank, Japans third largest bank and the fifth largest in the world, wanted to
create a global information system to enable the bank to create flexible and unique Loan
Instruments for their multi-nation corporation clients.
Approach
Ernst & Young used its proprietary methodology to deliver a complex, multi-year, and
global business program to reengineer the back-office processes of Sumitomo Bank
worldwide.
Applications are data integrated through the use of neat real-time, store & forward
messaging middleware (MQ Series), and a rule-based conversion and formatting rules
engine (Neon).
Results
Ernst & Young assisted Sumitomo with the data synchronization infrastructure. The
messaging and rules engine technology was further used to feed the banks downstream
data warehouse and decision support applications located in Tokyo Japan.
American Express
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55 e
MQ/Integration
Tandem
Business Issue
Tandem, now an electronic commerce and business intelligence division of Compaq,
recognized the need to integrate its heterogeneous platforms.
Approach
Ernst & Young used its proprietary methodology to design an enterprise application
architecture for Tandem.
MQ Series was used as the interconnectivity enabler between heterogeneous platforms
(operating systems, hardware and software).
Results
The N-tier application architecture was distributed and interfaced with legacy mainframe
systems.
American Express
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