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Managing Director
Innovationsbron Syd AB
Gate2Growth Summit Berlin Dec.13 2005
innovationsbron.se
1
Innovation/Commercialisation
Structure of Sweden
Department of Industry
VINNOVA – R&D
Innovationsbron AB – commercialisation
2
3rd Generation of Innovation
Systems
3
Innovationsbron
Sweden
Luleå
Innovationsbron Luleå AB
Innovationsbron Umeå AB Umeå
Innovationsbron Uppsala AB
Innovationsbron Stockholm AB
Innovationsbron Östra Götaland AB
Innovationsbron Väst AB
Innovationsbron Syd AB Uppsala
Stockholm
Linköping
Göteborg
Lund
4
Board
Innovationsbron AB
Innovationsbron AB
Board of Chairman
Managing Director
5
Economy
Technology Transfer
Foundations
100 000 €
Swedish
Industrial Fund
20 000 €
Swedish
Agency for
Innovation
system
50 000 €
6
Structure
7
Funding Kunskapsbron
“The Knowledge Bridge”
Projects
100 % 71 % 51 % 100 %
Inflow delivery
8
Entrepreneurial Universities
Inflow
Scouting
Venture Cup
9
Business Support
Incubators/Science Parks
Critical mass of professional
business coaches
Education
Quality assurance
– Technology
– Market
– Organisation
10
The Technology Commercialization Model
TECHNICAL MARKET BUSINESS
CONCEPT PHASE
TECHNICAL ANALYSIS MARKET NEEDS VENTURE ASSESSMENT
STEP 1 ASSESSMENT STEP 3
Stage 1 Define concept STEP 2 Estimate profit potential
Investi- Confirm critical assumptions Conduct market overview Conduct self, enterprise and
gation Survey state of the art Id pricing structure commercialization
… Id market barriers assessments
… …
DEVELOPMENT PHASE
TECHNICAL FEASIBILITY MARKET STUDY ECONOMIC FEASIBILITY
STEP 4 STEP 5 STEP 6
Stage 2 Develop working model Id and quantify:
Formulate financial
Feasibility Test technical features Market size
assumptions
… …
Develop pro forma
…
ENGINEERING PROTOTYPE STRATEGIC MARKET PLAN STRATEGIC BUSINESS PLAN
Stage 3 STEP 7 STEP 8 STEP 9
Develop- Develop prototype Id marketing team Decide venture or license
ment Id materials and Define target market Finalize intellectual
processes … property
… …
11
TECHNICAL MARKET BUSINESS
COMMERCIAL PHASE
PRODUCTION SALES AND DISTRIBUTION ECONOMIC FEASIBILITY
STEP 13 STEP 14 STEP 15
Stage 5 Prepare commercial design Expand distribution
Monitor enterprise position
production prototype Analyze competitor
Growth Establish quality control response
Hire and train personnel
Execute contracts
… …
…
12
Financial Products
Grants 10.000 €
Soft loans 40.000 €
Pre-seed equity 50.000 €
Seed equity 600.000 €
13
Bridging the Financing Gap
– A System for Developing Brilliant Ideas to Commercial Success
Pre-seed:
Value Innovationbridge
Soft loans &
equity
investments
Early ideas from:
Universities / Seed Growth-stage:
Businesses / investments: Traditional Venture
Science Parks Teknoseed II Capital
Commercialisation
Innovation / development
Research
Time
14