Академический Документы
Профессиональный Документы
Культура Документы
m
m
a
÷
` To sell out the general insurance policies to
individual as well as to corporate.
` To know the requirement of different
customer as per need.
` To provide customer with easy claim
insurance policy.
` To learn skills of selling
` nsurance = Collective bearing of Risk.
` Basic Human trait is to be averse to the idea of
risk taking.
` nsurance, whether life or non-life, provides
people with a reasonable degree of security and
assurance that they will be protected in the event
of a calamity or failure of any sort.
÷
` ndia is the fifth largest general insurance market in Asia with
annual premiums of $6.3 billion in FY09
` 21 companies operating in ndia:
` Premium grew at 19.5% per annum
` Penetration levels (premium as a % of GDP) increased from
0.4% to 0.7% (world average being 3.1% in 2007)
` Annual premium in April 2008-March 09 was $6.3 billion (excl
health and specialty companies)
` Market continues to be dominated by public sector, though
share has declined since FY01
` Large middle class population, increased awareness and
income levels have fuelled growth
` Currently maximum foreign partner investment is 26% -soon
expected to increase to 49%
` Marineinsurance was being practiced in ndia from
the beginning of 19th century
` First
ndian Company was formed in 1907 ² ndian
Mercantile nsurance Company
÷
NSURANCE
LFE
GENERAL NSURANCE
NSURANCE
` Corporate agents
` Group selling
` Banc assurance
FROM CUSTOMER AND SERVCE
PONT OF VEW
` Globalization - "The Dynamic Force"
` MNCs - "The New Path Maker"
` More customer oriented
` Mostly better service oriented
` More competitive
` Better satisfaction
` More value addition
` Strategic development
FROM PROMOTON PONT OF VEW
` Computerization
` nternet
` Electronic Clearance Service (ECS)
` Call Centres and SMS services
ÿ