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K A form of business organization in which a firm which
already has a successful product or service (the franchisor)
enters into a continuing contractual relationship with other
businesses (franchisees) operating under the franchisor's
trade name and usually with the franchisor's guidance, in
exchange for a fee.
D 

K Dndia's call center industry accounts for a quarter of all
software and services exports from the country, according to
industry association Nasscom and Dndian call centers employ
560,000 professionals.
K The organization expects the market to reach $ 64B.
K Daimler-Chrysler, British Telecom, Barclays Bank, HSBC,
Honeywell, Aventis, and several others have come to Dndia
while the old timers of GE, British Airways, Citigroup,
Amex, and others have been around for a decade.

K Demographic
1. Age - 18 to 25
2. Gender ² Male and Female
3. Education ² 10 + 2, All Graduates
K Geographic
1. Maharashtra ² Marathwada ² Aurangabad
K Targeting
1. Lower class
2. Lower middle class



K ÷ositioning
Voice
K Branding
K
  




K Through:
1. Seminars
2. Hoardings
3. Local Cable Operators
4. News paper
5. Radio


2

K Dn case the projected revenue fails, we will cater to the
service industry as it is highly dependent on English
language.
K We have Dnvested in the following:
1. ÷ost Office Schemes
2. Dnsurance Schems
3. Mutual Funds
4. Equity Shares
5. Bank FD
K So even if the projected revenue fails, your money will be
safe.
  


K Dt is a revolution, growing at a lightning speed in Dndia.
K A large number of companies have a number of B÷O
applications within them handling functions like:
1. DT
2. HR
3. Accounting
4. ÷ay Roll
K Over the last decade in terms of greater employment
generation, enhanced standard of living, higher foreign
exchange, reserve and thus a substantial overall growth in the
countries economy.
  


K The industry demands that the deserving candidates must
have
1. Excellent command over English
2. Clarity and precision while speaking good listening skills
3. A strong presence of mind
4. Good interpersonal skills
5. Conversant in telephonic etiquettes
6. A positive mental attitude
7. Good selling skills
8. Above all a shining personality
2

K Established in the year 2005 as a unit Orion Edutech ÷vt.
Ltd.
K An DSO 9001-2000 institute with the sole aim of
empowering its students with the industry specific
competency levels.
K Has more than 140 centers across the country.
K Accepted and approved by the
1. DT,
2. DTES and
3. Retail Dndustry
2

X


K Ds to equip students, professionals and other aspirants with
relevant skill to achieve their potential by developing world
class programs, delivery mechanisms and consistent focus on
process.



K Ds to be the most preferred and sought after provider of
training and development services for business, soft skills and
placement.


K Easy to follow step by step program to develop English
speaking skills.
K Students learn practically by doing, feeling and not jut by
listening.
K Technology is a key feature of the methodology and audio-
visuals are used extensively for effective training.
K Use of computer based simulated learning environment
allows the learner to practice without any inhibitions.


K Tie-ups with the DT and DTes industry and the relentless effort
of Orion Calltech·s dedicated placement team has resulted in
1oo% Job Guarantee.
K Also aims at providing better placements to its ex-students
who want to upgrade their career prospects.
K A specific arena, Chill Zone is created for the students to
gossip, mind recreation, watch English plays and series.

 
K Government Affiliation
K Quality Assurance ÷artner
K WBSCTE
K Drishti
K City & Guilds
K Membership BCCD
 

Suggested Dnfrastructure
@ 
  @  @

Theory Rooms 3 120 sq. ft. (each)

Call CenterTraining Room 1 200 sq. ft.
Center Directors Cabin 1 60 sq. ft.
Reception Area 1 150 sq. ft.
Faculty Room 1 40 sq. ft.
Counseling Cabin 2 50 sq. ft. (each)
÷lacement Cell 1 50 sq. ft.
Chill Zone 1 100 sq. ft.
Store Room 1 50 sq. ft.
 

System Required
D 
 !"#X$
Server Computer 1
Multimedia Computer 12
LAN Hub/Switch As per Requirement
Telephone 2
Fax 1
Dnternet Broadband
÷rinter 1
Scanner 1
   
á
%# 
&$ +,((,(((

#'()*$ +',+(( +,+',+((
Furniture & Fixture:
Dnterior & Furniture 4,00,000
Air Conditioner 1,00,000
Electrical Fittings 50,000
Chairs & others 50,000 ‰,((,(((
Computers etc. -,((,(((
Security Deposit (Refundable) +(,(((
Signage for Centre )(,(((
Start-up Kit (Marketing Material, Courseware, Library Books, Stationery etc.) ',((,(((

 '+,)',+((
  2





".
 
   
 3,(((
 
 '(,(((
%
 "/   '(,(((
%
 "# 

,0@$ )(,(((
X
1   ‰,(((
2&" 4,((( ‰3,(((
Admin. Exps
Rent 40,000
Electricity 10,000
Telephone Charges 4,000
÷rinting & Stationery 2,000 +‰,(((
Local Marketing 25,000
Misc. Expenses 2,000 -3,(((

 ',+(,(((
    
% 
1.
Courses No. of Admission/month Average Fee @  
Diploma in B÷O Management 10 36,000 ),‰(,(((
CCC÷/CD/CF/Retail ÷rofessional 10 14,000 ',4(,(((
Small English courses 20 5,000 ',((,(((
(Smart English/Stylish English/DELTS)
Total Collection ‰,((,(((
Less Stock (Books, Kit, D-Card etc.) @ 4% 24,000
Less Royalty @ 25% + Service Tax on gross collection (10.3%) 1,65,450
Less Monthly operating cost 1,50,000 (-) ),)5,4+(

÷rojected ÷rofit per Month -,‰(,++(