THE HOTEL BUSINESS

Week 1
LO 3: Describe hotel ownership and
development.

LO 4: Identify the different classification and

status of the lodging industry

HMgt 122 Fundamentals in Lodging Management

Aireen Ybanez - Clores, Asst. Professor 1
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PHILIPPINE HOTEL BUSINESS:

INDUSTRY ANALYSIS
• Philippine hospitality industry seen to
flourish leading up to 2021
• 120 hotels with a total of 27,600 rooms are
operating in Metro Manila (2017, 1st
Quarter)
• 2021, 27 more hotels are expected to rice
in NCR, adding more than 8,100 rooms.
• Source: Philippine Star, September 10, 2017

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez -

Clores, Asst. Professor
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PHILIPPINE HOTEL BUSINESS:

INDUSTRY ANALYSIS
• 3.7 million foreign arrivals (January to June
2018); 10% higher compared with the 3.3 million
arrivals for the same period (2017)

• The Department of Tourism (DOT) discloses that

it is confident the country will meet its target of
7.5 million tourist visitors for the year in spite of
the temporary closure of Boracay.
• Source: Liza Morales, October 16, 2018
http://fnbreport.ph/features/hospitality/more-
hospitality-professionals-increased-foreign-arrivals-to-
boost-ph-hospitality-in

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
 PHILIPPINES TOURISM ARRIVALS SOARS TO 4

RECORD HIGH OF 7.1 MILLION IN 2018

• Top Markets:
• South Korea – 1,587,959
• China - 1,255,258
• USA came in at third with 1,034,396
arrivals.
• Japan 631,801
• Australia 279,821
• Completing the top twelve markets are:
• Taiwan, 240,842;
• Canada, 226,429;
• United Kingdom, 201,039;
• Singapore, 171,795;
• Malaysia, 145,242;
• India, 121,124, and
• Hong kong, 117,984

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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DEFINITION OF TERMS

• Hotel
• Resort
• Tourist inn
• Apartel
• Pension house
• Motorist Hotel

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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CLASSIFICATION OF HOTELS

Based on Location

Based on Ownership and

Based on Target Market Affiliation

TYPES OF
Based on size HOTEL Based on Star rating

Based on Theme
Based on Length of Stay

Based on Level of Service

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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BASED ON SIZE: NUMBER

OF ROOMS
• Under 50 rooms
• 50 to 150 rooms
• 150 to 299 rooms
• 300 to 600 rooms
• More than 600 rooms

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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BASED ON LOCATION

Airport Hotel e.g. Casino hotel e.g Center city Hotel Resort Hotel e.g.
Waterfront Airport Waterfront Cebu City e.g Marco Polo in Bluewater Maribago in
Hotel Mactan hotel and casino Lahug Mactan, Cebu

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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BASED ON SERVICE

Economy Luxury Mid-level service

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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BASED ON LENGTH OF STAY

• Transit hotels: stays for a day or less; usually five star hotels; high occupancy
rate; near airports
• Residential hotels: stay for minimum period of one month or year; sitting
room, bedroom and kitchenette; known as CONDOTEL
• Semi – residential hotels: incorporate features both transit and residential
hotels

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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BASED ON TARGET MARKET

Commercial hotel Suite Hotels Casino hotels

• cater mostly to • rooms may include • gambling facilities
businessmen; heart compact for travel and
of the city kitchenette leisure

Convention hotels:
e.g. Waterfront Cebu City hotel and
Convention Center, Cebu
HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
 BASED ON
STAR
RATING

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BASED ON OWNERSHIP AND

AFFILIATION

Timeshare and
Independent hotels Chain hotels
Condominium hotels
• No any relationship with
other hotels • Impose standards, SOPS • Referred to as “vacation
interval” hotels
• Autonomous • Stronger in control
• Guest purchase the
• Does not get advantage • Centralized organization ownership of
of board advertising accommodation for a
specific period
HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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WHAT ARE THE

DIFFERENCES BETWEEN
LODGING AND
ACCOMMODATION?

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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DIFFERENT TYPES OF
ACCOMMODATIONS
GUEST HOUSES, INNS, Self – catering
HOTEL FARM HOUSES, B&B accommodations
• FOOD • Homestay • Combination of
• BEVERAGE • Family style accommodation with
environment additional recreational
• ACCOMMODATION areas and the facility to
prepare food
• E.g. apartment hotels
or apartells, cottages

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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DIFFERENT TYPES OF
ACCOMMODATIONS
CAMPUS CRUISE
ACCOMMODATIONS MEDICAL FACILITY LINES/FERRIES/AIRCRAFTS
• Boarding house • Hospitals, private • Long distance travels
• Apartments institutions

• dormitory

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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CLASS ACTIVITIES

•Shown are pictures of other specialty

hotels and answer each questions
after each picture shown

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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TREE HOUSE HOTEL

Will the construction of

these kind of hotels might
harm the natural
resources? Why?
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CAPSULE HOTEL
• Why is capsule hotel
acceptable for Japan
Market?
• Who are the target market
segment of this kind of
hotel?
• Do you think capsule hotel
can be accepted in the
Philippines?

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez -

Clores, Asst. Professor
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CAVE HOTELS

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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ICE HOTELS

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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ICE HOTELS

• What are the problems may arise in staying in

this kind of hotel?
• What special services, facilities, or events can
be provided by this kind of hotel?

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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GROUP ACTIVITY

• Think about unusual hotel. Give the details,

unique features, and services of your hotel.

Assignment (Individual):
• Search the internet on hotels in the future
(2020 and beyond)

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor
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AIREEN YBAŃEZ – CLORES, M.B.A., D.B.M.-HM

09173002798

HMgt 122 Fundamentals in Lodging Management Aireen Ybanez - Clores, Asst. Professor