A startup company (startup or start-up) is an entrepreneurial

venture typically describing newly emerged business.

A startup usually refers to a company, a partnership or an

organization designed to rapidly develop scalable business
model

Start-ups are generally involved in the design and

implementation of the innovative processes of the
development, validation and research for target markets.
 Fundamentally, a start-up is initiated by identifying a
prospective customer and an unmet need or desire that
the market has not sufficiently addressed.

 What can you provide that is so meaningful that someone

will gladly pay you for it?

 A research of the market should be done in order identify

the needs of the society and addressing those needs and
desires.
A start-up can only
begin with an
INNOVATIVE and
CREATIVE idea which
can directly answer the
unmet needs or desires
of the target customers.
“An entrepreneur is a person who is willing and able to
convert a new idea or invention into a successful
innovation”
-Joseph Schumpeter

Entrepreneur is the person responsible for setting up a business

or an enterprise.

He takes the initiative, provides capital, bears risks and looks
for high achievements.

He is a change agent who puts up new projects that create

wealth, open up employment opportunities and leads to the
growth of the sector.
Beyond founders' own contributions, some startups raise
additional investment at some or several stages of their
growth.

Sources of finance for a Start-up business are:

Crowd Funding
Angel Investment
Venture Capital
Bank Loans
Business Incubators and Accelerators
 “START-UP INDIA”
History
•Founded by Ritesh Agarwal in 2012
•Initially it was named as Oravel Stays
• Started with one city and one hotel in
Gurgaon

Area of Operation
•affordable and standardized
accommodation
•standard features including free Wi-Fi
and breakfast, flat-screen TVs
• price range from Rs999 to Rs12000
rupees
Funding
• $100,000 from Theil Fellowship
• $100 million from Soft Bank
• $100 million from Venture Nursery

Achievements
•From 1 city and 1 hotel to 65,000 rooms in 5,500
hotels across 177 cities
• Express IT Awards - Start-up of the Year
• Business World Young Entrepreneur Award
• Ritesh’s name was listed in the Forbes list in the
“30 under 30” list in the consumer tech sector
 roadrunnr

 Found by Arpit Dave and Mohit Kumar

Bangalore based B-to-B online platform
 Hyper local logistics platform especially for small
merchants
 Funding from Nexus Ventures Partners and Blame
ventures
 Caters to restaurants, groceries and even laundries
Operates in Bangalore , Delhi , Gurgaon, Mumbai
 Nearly 6000 delivery workers
Roadrunnr Basil Advisors
START UP INDIA
 Startup India campaign is based on an action
plan aimed at promoting bank financing for start-
up ventures to boost entrepreneurship and
encourage start ups with jobs creation.
 The campaign was first announced by Prime
Minister Narendra Modi in his 15 August, 2015
address from the Red Fort.
 A startup is an entity that is headquartered in
India which was opened less than five years ago
and has an annual turnover less than ₹25
crore(US$3.7 million).
 A new institution set up for development and
refinancing activities relating to micro units with
a refinance Fund of ₹200 billion (US$3.0 billion).
KEY POINTS
 Single Window Clearance even with the help of a
mobile application
 80% reduction in patent registration fee
 Modified and more friendly Bankruptcy Code to
ensure 90-day exit window
 Freedom from mystifying inspections for 3 years
 Freedom from Capital Gain Tax for 3 years
 Freedom from tax in profits for 3 years.
 Innovation hub under Atal Innovation Mission
 new schemes to provide IPR protection to start-
ups and new firms
 INCUBATORS
 A business incubator is a company that helps
new and startup companies to develop by
providing services such as management
training or office space.
 More than 200 incubators in India and rising at
40% YoY.
Types of services
 Office space
 Networking activities
 Marketing assistance
 Market Research
 High-speed Internet access
 INDIAN SCENARIO
 India ranks third globally with over 4200
startups.
 65 percent of these startups are housed in
Bengaluru, NCR and Mumbai. Bengaluru,
often referred to as India’s Silicon Valley,
 capital worth $9 billion was invested in
Indian startups in 2015, which is equal to the
cumulative funding in the 2010-2014 period
 Online and mobile categories dominate the
deals, owing to the rising Internet population
of India, now over 350 million.
 Active investors in India have increased from 220
in 2014 to 490 in 2015
 As of December 2015, eight Indian startups -
Flipkart, Snapdeal, Ola, InMobi, Paytm, Quikr,
Zomato and MuSigma - form part of the ‘Unicorn’
club (startups having valuation greater than a
billion dollar).

 Scare in the market about a possible bubble of

start ups especially e commerce business
 More focus being placed of profitability and
sustainability rather than growth.
 Employees who were hired by start ups during
the growth spree without proper planning are
now losing jobs.