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Accounting Purchase
Strengths
Compaq-Server category and overall storage
HP High End Storage
Strong Brand recognition
Weakness
Developing a direct distribution model
Consulting and outsourcing
Compaq- Printers
SWOT Analysis
Opportunities
Merger could improve economics & Innovation
Market growth in IT Services
Threats
Dell increases pressure in the low-end server market
IBM, Dell and new entrants erode more market share
Recommendation
• After paying $5.4 billion to finance a
merger with Digital Equipment, Compaq
eliminated overlap by cutting thousands of
jobs worldwide
• The combined services business will have
65,000 services professionals vs.
100,000-plus for IBM
• This Merger created a strong Brand
• This merger increase the growth of IT
Services
Recommendation
• This Merger Improve Financial
Performance
• Generate cost synergies reaching $2.5
billion annually improved cost structure.
Thank you