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Aesthetics
1. Aesthetics consideration is the important factor in Art and Design
process
2. Aesthetic consideration will make every product become attractive
and interesting
3. Human like beauty in naturally and physically. Something that looks
interesting, comfortable, delicious, healthy etc
Naturally, human will choose something visually interesting
and attractive
Naturally, human will choose something visually interesting
and attractive
Bangunan Abu Dhabi
(Concept by Zaha Hadid)
Lemon Juicer
(Phillipe Starck)
Consideration in Art and Design
Materials
1. Related with materials and technique
2. Material selection will affect method and technique and also the
product lifetime.
Consideration in Art and Design
Consideration in Art and Design
Consideration in Art and Design
Consideration in Art and Design
Ethics
1. Related when art connect with the public or art sociey
2. When the product connect with the public, it need culture factor and
society value as the acceptance
3. The scope of product appreciation:
a. Exhibition room, limited segmentation and free expression
b. Public area, large segmentation, expression will direct impact to
ethical value
Consideration in Art and Design
Consideration in Art and Design
Consideration in Art and Design
Human Factor
1. Human as the user of product design
2. Large scope adn related with the area of art and design
Example:
a. Industrial product design: ergonomy, usability, etc
b. Visual communication design: readibility, psychographic profile,
etc
c. Interior Design: ergonomy, lighting, etc
Consideration in Art and Design
Consideration in Art and Design
Consideration in Art and Design
Consideration in Art and Design
Sustainability
1. Related to environment issue: how an art product have a long
lifetime and minimum impact to environment
2. Not only material, its also related with the production process
Consideration in Art and Design
ARCHITECTURAL DESIGN
An architect doing his/her activities according to
brief/Terms of References from the client
Most of architects will follow up the brief/TOR
by doing:
• Requirements analysis to complete the
brief/TOR
• Land analysis
• Precedent analysis
Requirements Analysis
• Checking, reviewing, and detailing
the real requirements. Arrange
scenario to use the building based
on future projection.
• Searching for standard of
measurements used, quality,
special requirements from book
of standards, particular
regulations, etc.
• Result of the analysis will become
the base for programming
(consist of what facility, the
quantity, the measurements, and
quality for the design)
Land/Area Analysis
Reviewing certain conditions:
- physical,
- infrastructure,
- social,
- Architectural design in the surroundings;
Precedent Analysis
Architect and/or his/her
subordinate looking for
information such as pictures or
photos, or visiting, or directly
observing some design project of
building with similar problem, or
location, to be studied as initial
reference, or as comparison.
After posses complete program and having
adequate information of the land and
surroundings, architect can start to explore
design solution.
GLASS BOX VS BLACK BOX
• Projects that demand special
accountable requirements, usually are
designed with glass box thinking: all
should be able to be explained and
accounted.
• Monumental projects, or because
subjectivity of certain architects,
become the reason for black box
approach. Architect has great autonomy
in design decision making. Sometimes
the design could not be explain to
another party, even to the architect
itself.
DESIGN APPROACH TYPES
• Functional approach
• Behavioral approach
• Shape approach
• Typology (space) approach
• Building method approach
• Land condition approach
• Economy approach
• Process approach
Sometimes a project can use more than one
approach
FUNCTIONAL APPROACH
Demand relatively high performance in functional aspect than
other aspects.
Example: factory, office, etc.
BEHAVIORAL APPROACH
• Similar to functional approach, but focus more on behavior of
the people that will use the building so that the building
performance can support/not support certain behaviors.
• Example: school, library, style center, mall, etc.
SHAPE APPROACH
• Usually used in project that require certain exotic
shape or to attract judges in because of joining
certain competition.
• Some architects have tendency to use this approach
for any project.
• Tend to black box think.
TYPOLOGY APPROACH (SPACE)
Analogy of Music, Venesia castle. Walt Disney Concert Hall, Los Angeles, California
Villa Savoye, Design by Corbu, 1929. Bill Gates’ house in Seattle, USA.
Canonic
Design is based on existing knowledge (formulas and
principles) which is standard. Example: Greek / Rome
classic building design principle
Capitol Building, Wahington DC, USA Great Hall of the People, China, 1958-59
ICONIC
• Design approach that prioritize shapes
• Example of Iconic Architecture: Eiffel Tower in Paris,
Opera House in Sydney, Gugenheim Museum in
Bilbao Spain, Petronas tower in KL.
City Planning
Basic Consideration