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  • Loreal Company Review

    Загружено:

    Ritika Paul
    52 просмотров8 страниц
    L'Oreal is the world's largest cosmetics company known for the tagline "because you're worth it". In 2017, L'Oreal earned over $26 billion in revenue and had over 89,000 employees. L'Oreal experienced strong growth across divisions with their luxury brand growing over 10% and active cosmetics growing nearly 6%. The company focuses on strategic categories, channels, and regions to strengthen their positioning in the market.

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    commpany review on loreal

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    L'Oreal is the world's largest cosmetics company known for the tagline "because you're worth it". In 2017, L'Oreal earned over $26 billion in revenue and had over 89,000 employees. L'Oreal experienced strong growth across divisions with their luxury brand growing over 10% and active cosmetics growing nearly 6%. The company focuses on strategic categories, channels, and regions to strengthen their positioning in the market.

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    © All Rights Reserved
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    Отметить как неприемлемый контент
    52 просмотров8 страниц

    Loreal Company Review

    Загружено:

    Ritika Paul
    L'Oreal is the world's largest cosmetics company known for the tagline "because you're worth it". In 2017, L'Oreal earned over $26 billion in revenue and had over 89,000 employees. L'Oreal experienced strong growth across divisions with their luxury brand growing over 10% and active cosmetics growing nearly 6%. The company focuses on strategic categories, channels, and regions to strengthen their positioning in the market.

    Авторское право:

    © All Rights Reserved
    Скачайте в формате PPTX, PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    из 8

    L’OREAL PARIS

    •World’s largest company of


    cosmetics and grooming
    products .
    •brand signature phase
    “because you’re worth
    it”.

    •represents the essence


    of the L'Oréal Paris
     In 2017 L’Oreal earned ,
     Revenue = 26.024 billion
     Operating income = 4.676 billion
     Net income= 3.586 billion
     Total assets = 35.339 billion
     Total equity shares = 24.189billion
     No. of employees= 89,3000
    BRANDS PRESENTED BY L’OREAL
    PARIS
    MARKET GROWTH
     L’Oreal Luxe had a growth of +10.5%

     Active Cosmetics had a growth of +5.8%

     Consumer products had a growth of +2.2%

     Professional product had a growth of +0.2%.


    STRENGTHENED POSITIONING OF
    L’OREAL
     Strategic categories
     Strategic channels

     Strategic regions
    VALUES ND ETHICS OF
    L’OREAL

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