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Game Development

Departments
Department 01: Game Plan
 Game Idea & Approval (Once)
– Target market
– Objective
– Core Mechanics
– Short Storyline
– Environment Idea
Department 01: Game Plan
 Game documentation & Sketch of idea (Turning the Idea into game)
(Once)
 Basic Prototype, Iterate & finalize (Once)
 Game Planning (live game design document) (Daily)
Department 01: Game Plan
 Game Planning (live game design document) (Daily)
– Aesthetics
 UI
 Effects
 Environment
 Graphics
– Storyline
 Environment
 Characters
 Cut-Scenes/Briefings/Graphical Guidance/dialogues
– Game Mechanics
– Controls
– AI
Department 01: Game Plan
– Level Management
 Engagement
 Difficulty
– Retention tools
 Social media
 Notifications
 Share game feature
 Play services
Department 01: Game Plan
– Economy
 Rewarded Ads
 Rewards (Level/Daily/Spin/etc.)
 Store/Shop
– Monetization
 Ads policy (Once)
– New Ads Network Research
 Mediation (Daily)
 IAP (Daily)
Department 01: Game Plan
– Milestone Definition
– Feasibility & iteration
– Documentation

 Game Updates (Daily)


– Staff Task List for the next three months
Summary: Department 01: Game Plan
1. Game Idea & Approval (Once)
2. Game documentation & Sketch of idea (Turning the Idea into game)
(Once)
3. Basic Prototype, Iterate & finalize (Once)
4. Game Planning (live game design document) (Daily)
5. Game Updates (Daily)
Department 02: Development
 Development (Daily)
– Assets Management
– Execution
– Remote Settings Feature Implementation
 Dynamic APK or Website Assets upload
 Consider making max features remote
 Difficulty
 ADs
 Economy
Department 02: Development
– Optimization
 Log File (Once a week)
 Unity Profiler
 Android Studio Emulator
– Analytics Integration (Once)
– Step by step Testing
– Iteration & QA
– Competitors Analysis
– Timeline Finalization/Project Scheduling
Department 02: Development
 Arts & Graphics (Twice a Month)
– In-game graphics
 UI
– Localization
– Font Selection
 Localization using package
 Visuals & effects
 3D models (characters, animations, environments etc)
– Promotional graphics & videos
Department 02: Development
 Sound & Music (Once in a Update)
– Menus and in-game music
– Environment sounds
– Voices
– Sound FX
– Purchased Music Editing
 Authorization Document
– Submission of the document to the Google
 Check store listing for the link
– Availability on web-pages
– Uniqueness
Summary: Department 02 (Development)
 Development (Daily)
 Arts & Graphics (Twice a Month)
 Sound & Music (Once in a Update)
Department 03: QA
 Quality Assurance (Daily)
– Problem Area
 Development
 Post-Publishing Beta
 UX
– Features Checklist
– Standards Follow up
– Android Studio Emulator
– QA Authorities
 Office Members
 Central QA
 Gaming & Developer Communities
– User Feedback & Reviews
– Analytics Based QA
Department 04: Publishing & Marketing
 Publishing (Once)
– Store Listing
– Release strategy
 Alpha & Beta testing
– Gameplay Analytics
– Store-listing analytics
– Android Vitals
– IAP & Monetization
– Feedback
– Look & Feel at Play Store
 Early Access Program
 Soft & hard publishing
Department 04: Publishing & Marketing
– APK details & Standards (Once in a Update)
 Target SDK
 API Level
 Permissions
 Supported Devices & so on
– Pre-launch report (Once in a Update)
– Android Vitals Checking (Update & Daily)
Department 04: Publishing & Marketing
 Marketing (Daily)
– Official Google & AD Networks Emails
 Google Surveys
– Goal setting
 Installs
 Target region & Top Countries
 Revenue
 ARPDAU
– Market budgeting
 AD Requests, Match Rate, Impressions of all ad networks
 eCPM follow up of the AD Networks
– ASO (Weekly)
 Overall Store Listing Experiments
Department 04: Publishing & Marketing
– Paid promotion
 UAC & so on
 Social media campaigns & so on
– SEO of Website
– Cross promotion
 Heyzap
 Admob
 Website promotion & so on
– Email database
– PRESS RELEASE (EVENT BASED)
– Competitors Analysis
Summary: Department 04 (Publishing & Marketing)
 Publishing (Once)
– Store-listing
– Release strategy
– APK details & Standards (Once in a Update)
– Pre-launch report (Once in a Update)
– Android Vitals Checking (Update & Daily)
Summary: Department 04 (Publishing & Marketing)
 Marketing (Daily)
– Official Google & AD Networks Emails
– Goal setting
– Market budgeting
– ASO (Weekly)
– Paid promotion
– SEO of Website
– Cross promotion
– Email database
– PRESS RELEASE (EVENT BASED)
– Competitors Analysis
Department 05: Analysis
 Analysis (Daily)
– Analytics
 Goal Setting
 DAU
 Sessions/DAU
 Avg. Session Length
 Retention
 Store Items Interest
 IAP
 Ads Counter
 Level Progress
 Refer To The Presentation Of The Think Tank
Department 05: Analysis
– User feedback
– A/B testing
– Android vitals
– Refer to the presentation of the think tank
Department 06: Office Management
 Assets
– Devices
– PCs
 Hard Disk Management
– Furniture
– Storage Devices
– Back up management

 HR
– Team Making & Staff Management
– Team Motivation
– Staff Performance Check
– Illegal Web & Social Media Usage policy
Department 06: Office Management
 Accounts
– Payment Methods (Once)
– Transactions follow up (Monthly)
– Revenue & Expenses (Monthly)
 Maintenance & Saving
– Power (WAPDA & generator / UPS)
– Internet
– Opening And Closing
– Cleanliness
– Building

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