Вы находитесь на странице: 1из 7

ERIE

Industry C106169
MEMBERS & THEIR ROLES

Akarsh Jain Shaib Aggarwal Bhaskar Rawal


CEO CMO CFO

Apoorvi Vijayvarghiya Shiva Sharma Dhruv Gulati


VP- Sales & Marketing HR Head Production Head

Shriya Gupta
R&D Head
.....Eriea Ltd…..
ROUND-WISE SUMMARY
• Gain market share through product improvements
ROUND
6 • Asset reduction
• Leaders in ROS & ROA

ROUND • Regain market share


5
• Leaders in low end segment

• Exit performance segment


ROUND
4 • Become` the price leaders in the price sensitive segments
• Debt & asset reduction

• Maintain leadership in the low end segment ROUND


3
• Best contribution margins overall

• Further increase automation levels & ROUND


2
become leaders in low end segment

• Emphasis on increasing automation levels ROUND


1
• & launching a new product
.....Erie Ltd…..
ACTION PLAN
• Low focus on research & development
R&D • especially in the low & traditional segments
• Heavy investment in TQM in order to reduce R&D cycle

• Price leadership in the low & traditional segments


• Awareness goal of 90%-100% in all segments
MARKETING • Availability goal of 55%-75% in each segment
• Moderate expenditure in TQM for increasing demand
• Conservative forecasting

• Heavy investment in automation and plant upgradation


PRODUCTION • Hefty contribution margins
• 10% inventory margin over the sales forecast

• Tried to maintain a cash balance of at least $15000


• Debt reduction in the latter stages in order to save interest
FINANCE costs
• Avoid equity issue in the latter years
.....Erie Ltd…..
PERFORMANCE SUMMARY
70

60

50

40

30

20 ROE

10 ROA
ROS
0

-10

-20
2025 2024 2023 2022 2021 2020
ROE 25.41 13.25 9.74 4.49 -2.87 -4.29
ROA 16.38 7.57 5.59 1.85 -1.22 -1.9
ROS 15.24 8.68 7.48 3.02 -1.51 -2.1

.....Erie Ltd…..
WHAT COULD HAVE BEEN DONE BETTER
• Laying emphasis on research and development. Especially in the performance and
high end segments
• We could have kept the prices a bit higher in order to achieve higher profitability
• Optimistic sales forecasts in the latter stages
• Increasing production capacity of the current product rather than introducing a new
one

TAKEAWAYS
• It is better to improve the existing products in-order to increase sales than
introducing new ones
• Your competitors can be unpredictable (Ferris reducing the prices in the traditional
segment and heavily cutting down it’s contribution margin)
• Every division plays a very important role towards revenue and profit growth. None
of them can be ignored
• Initial investments in quality has long term advantages
• It is always better to have excess cash rather than going bankrupt
.....Erie Ltd…..
THANK
`

YOU

Вам также может понравиться