CASE STUDY FOR

SME’S
SAMEER GARG
 PROBLEMS FACED BY SME’S

Internal : External : Other :

• Cash • State of economy • Finding and Keeping Customers

• Lack of clear plan • High cost of insurance • Preventing clients from eating away at
• Health and Safety your profits
• Ineffective Leadership
• Lack of Bank Lending • Time management
• Sales and marketing
• Employee skill Gap and • Knowing how to price your services
effectiveness
shortages correctly
• Lack of execution
• Transport Issues • Writing bids and proposals
• Competition
 SERVICES FOR SME’S
Financial & Accounts Outsourcing Human Resource Outsourcing IT Services Consultancy

Accounts Payable & Payroll Management Security Insurance

Receivable
Payment Gateway , Wallet Hiring, Data Management Legal (Company Reg ,
& EPayment Manpower Validation Trademark)
Statutory Filings & Contractual Staffing Technology Audit & Tax
Compliances Enabled Compliances
Funding , Banking HR Transaction Data Centre, Logo, Market Information
services UI, UX Design

Book keeping and GL Skilled Labour Backup and Commercial Setup

Accounting Disaster Recovery
 FINANCIAL AND ACCOUNTS
OUTSOURCING
Financial organizations worldwide are facing the impact
of higher volatility, uncertain business as well as
regulatory and socio-political environments putting
pressure on them to make their bottom-line more
predictable and sustainable.

• Integrate Domain Expertise

• Global Delivery Network
• Low Cost BPO service Model
• Lowest possible Costs
• Technology Solutions
• Continuous Value Addition to outsourcing
process
 CONSULTANCY
One stop shop for any entity coming into or setting up new business in
India, covering company formation to all statutory approvals from RBI,
company law, Software technology parks, SEZ or Direct / indirect tax
perspectives

• Set up of STPI units / EOUs / SEZ in India and related consultancy

• Incorporation of companies
• Logistics , Planning , Transportation
• Company law consultancy and compliance
• Consulting for RBI related compliance in India
• Compliance under Shops and Establishment Act
• Business Advisory services
• Construction , Fire & Burglary
HUMAN RESOURCE OUTSOURCING
As a company evolves and changes with times, maintaining an
effective human resources department that scales in relation to the
size of your employee base can become a challenge. Outsource
some or all of Human Resource operation’s requirements and
spend more time and resources focusing on other important
business processes.

• Reduce HR costs
• Optimal utilization of resources
• Significant Time reduction in executing HR resources
• Maintaining an effective human resources department
• Manpower
• Training & Skill Development
 IT SERVICES
• Innovative Business Applications
• Improved Decision Making
• Mobilize Key Data and Processes
• Unite Business and IT
• Logo, UI, UX Design
• Web, Android, IOS & Software Development
• Digital Value Chain
• CRM
• ERP
 MISCELLANEOUS

• Hardware Rental, Networking, Security Appliances

• Printing, Publishing, Offline Branding
• Office Space, Conference Room And Real-Estate
• Infra, Utilities & Consumer Services
• Infrastructure Security
 DECISION FACTORS
• Cost Saving
• Time to focus on Core Business
• Competitive Advantage
• Quality
• Timeliness(Communication)
• Reduced Liability
• Technical and Human Resources

Vendors
• Repeated Business
• Huge Customer Base
• Marketing & Branding
• Access to wide Customer
Info(Freemium Model)
 SME INSURANCE
• Highly underpenetrated market especially in the non-mandatory segments.
• FICCI-KPMG report - only 10% of employees of SMEs have health cover, and only 0.1% of
other core property risks are covered
• Lack of awareness, coupled with thin margins, makes insurance a low priority
• Most of them, especially in the micro and small enterprise segments, lag behind corporates on
usage of safety practices and equipment.
• Run huge risks of fire and workplace-related accidents, besides floods during the rainy season
• While awareness levels are increasing, it does not always translate to penetration due to a
vicious cycle of mistrust.
• Fund-strapped SME segment often ends up with partial cover just to meet the requirements of
lenders
 TYPES OF SME’S INSURANCES
• Business Insurance
– Property Cover.
– Legal Liability
– Commercial Vehicles

• Office Insurance
– Standard Fire & Allied Perils
– Burglary
– Electronic Equipment
– Public Liability
 Key Partners
 Stakeholders and our
business partners
 Service Providers/Vendors
 SME’s
 Advertising Cost
 Marketing Costs
 Websites Development Costs
 Websites Maintenance Costs
 Administrative Costs
 Miscellaneous Costs
 Taxes
Key activities Value Propositions Customer Relationships Customer Segment
 Marketing & Customer Acquisition  Suppliers  Understanding the customer loyalty and  Target Customers
 Support for SME’s  Reduced Cost of Client Servicing updating themselves with recent include small to medium
 Quality Management  Opportunity to cut down initial investments technologies enterprises
 Customer Service  Pocket Friendly acquisition cost of new customers  Customer Service Oriented
 Building partnership with vendors  Enhanced Geographical Reach and Market  Online and mobile ordering sites
 Ensuring proper delivery and payments Penetration
 Handling queries and concerns of customers and
partners  SME’s
 Lower Cost of services , hence improved margins.
 Provides a level playing field to SME’s
 Integrated Suppliers and Customers
 Multiple Solutions
Key Resources
 Local partners
 Delivery Providers
 Franchise Agreements
 Establish network of suppliers/vendors
 Highly Trained and Expert Staff
 Excellent delivery time Channels
 Excellent customer service through quality training  Franchise Branches
and people  Website
 New Innovation both in terms of services and  Digital Marketing
technology  Android and iPhone apps
 Software and Analytics  Twitter
Cost Structure Revenue Streams
 Vendors
 Commission for every service
 Customer/SME’s
 Nominal/Delivery Fee
 Consulting
 REVENUE MODEL
• Automated Match Making Algorithm
• Commission from service providers
– Lead Generation
– Listings
• Nominal Delivery Fee for services
– Fixed charges/fees
– Commission on the total charges
• Loyalty / Membership Program
– Fixed Consultation Fee(yearly)
– Discounted Services
– Zomato Gold, Swiggy Super, IndiaMart PayX
• Freemium Model
– User offered a part of service(info) for free
– Charged for more complete and advanced services
– Need a large number of clients
THANK YOU