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INTELLECTUAL PROPERTY
FAIR USE AND CREATIVE COMMONS
MIL PPT
LEGAL, ETHICAL, AND SOCIETAL ISSUES IN MEDIA
AND INFORMATION
I- TOPIC OUTLINE
A. Current Events: Digital Piracy in the Philippines
B. Intellectual Property in International and Local
Context
1. Definition of IP
2. Types of IP
3. IP Rights (WIPO and R.A. 8293)
B. Fair Use (Fair Dealings) and Creative Commons
LEGAL, ETHICAL, AND SOCIETAL ISSUES IN MEDIA
AND INFORMATION
LEARNING COMPETENCIES:
explain intellectual property and its
different types (SSHS);
explain copyright, fair use, etc.vis-a-vis
human rights (MIL11/12LESI-IIIg20);
discuss current issues related to copyright
vis-à-vis gov’t./provide sectors actions
(MIL11/12LESI-IIIg21);
LEGAL, ETHICAL, AND SOCIETAL ISSUES IN MEDIA
AND INFORMATION
LEARNING COMPETENCIES:
put into practice their understanding of
the intellectual property, copy right, and
fair use guidelines (MIL11/12LESI-IIIg17);
and
explain actions to promote ethical use of
media and information (MIL11/12LESI-
IIIg22);
CURRENT EVENTS 1
refers to creations of
the mind, such as
inventions; literary and
INTELLECTUAL
PROPERTY (IP) artistic works; designs;
and symbols, names
and images used in
commerce
(Source: http://www.wipo.int/about-ip/en/)
INTELLECTUAL PROPERTY IS PROTECTED IN LAW
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
TYPES OF
IP
INDUSTRI
COPYRIGH TRADEMAR GEOGRAPHIC
PATENT KS AL AL ORIGIN
T
DESIGN
TYPES OF INTELLECTUAL PROPERTY
TYPES OF DEFINITION
IP
1. Copyright • a legal term used to describe the
rights that creators have over their
literary and artistic works
• books, music, paintings, sculpture
and films, to computer programs,
databases, advertisements, maps
and technical drawings
COPYRIGHT
Source: http://
www.slideshare.
net/DaeBogan/mu
sic-publishing-
copyright-admin
istration-in-th
e-internet-age
COPYRIGHT
VIDEO PRESENTATION
(Source: http://www.esa.int/About_Us/Law_at_ESA/Intellectual_Property_Rights/What_is_intellectual_property)
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
2. Patent • an exclusive right granted for an
invention
• provides the patent owner with the
right to decide how - or whether - the
invention can be used by others
DESIGN
PATENT
APPLICATIONS
THE FAMOUS GRAVITY-DEFYING LEAN OF
MICHAEL JACKSON
PATENT
THE SHOES THAT MADE MICHAEL JACKSON’S
ANTI-GRAVITY LEAN POSSIBLE
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
3. • a sign capable of distinguishing the
Trademarks goods or services of one enterprise
from those of other enterprises.
TRADEMARKS
TRADEMARK INFRINGEMENT?
TRADEMARK INFRINGEMENT?
Mars sues Hershey for trademark infringement
over MALTESER brand
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
4. Industrial • constitutes the ornamental or
Design aesthetic aspect of an article
• may consist of three-dimensional
features, such as the shape or
surface of an article, or of two-
dimensional features, such as
patterns, lines or color
INDUSTRIAL DESIGN
INDUSTRIAL DESIGN
INDUSTRIAL DESIGN
DESIGN INFRINGEMENT?
PATENT OR INDUSTRIAL DESIGN
INFRINGEMENT?
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
5. • signs used on goods that have a
Geographic specific geographical origin and
al possess qualities, a reputation or
Indications characteristics that are essentially
and
Appellation
attributable to that place of origin
s of Origin • most commonly includes the name
of the place of origin of the goods.
GEOGRAPHICAL INDICATIONS AND
APPELLATIONS OF ORIGIN
GEOGRAPHICAL INDICATIONS AND
APPELLATIONS OF ORIGIN
VIDEO PRESENTATION: FAIR USE
PINOY INVENTORS
.(2015). ABS-CBN NEWS. YouTube.
Retrieved on Oct 4, 2016, from
https://www.youtube.com/watch?v=yQSPEZSEWnk
CLASS ACTIVITY
CLASS ACTIVITY PART 1
Watch the talk show “Legal HD”