V 28|Desir Koipurath

V 30|Prakash Mahajan
V 32|Rajesh Mulik
V 34|Kaustubh Patankar
V 36|Samit Patil
V 46|Amit Saple
V A product is any offering by a company to a
market that serves to satisfy customer needs
and wants.
V It can be a service, physical goods,
experiences, persons, places, properties,
organizations, information and ideas etc.
V °

  
 
Ô Non-durable goods tangible goods normally consumed in one
or few uses. Make them available in many locations, charge a
small markup and advertise heavily. E.g. soft drink, soap.
Ô ëurable goods- tangible goods that survive many uses. Require
more personal selling & service, command a higher margin and
guarantees. E.g. refrigerators, clothing.
Ô @ervices- intangible, inseparable, variable and perishable
products. Require quality control, supplier credibility and
adaptability. E.g. haircuts and repairs.
V °

 


 
Ô ¢onvenience Goods- purchased frequently, immediately and with
minimum of effort. E.g soft drinks, soaps, newspapers.
Ô @ opping Goods- products are compared on the basis as suitability,
quality, price and style. E.g. furniture, clothing.
Ô @peciality Goods- goods with unique characteristics or brand
identifications for which the customer is willing to make a special
purchasing effort. E.g. cars, stereo, photographic components.
Ô Œnsoug t Goods- consumer does not know about or does not
normally think of buying. Require advertising and personal selling.
E.g. smoke detectors, life insurance, encyclopedias.
V °

 


 
Mainly classified in terms of how they enter the production process and
their relative cost lines.
Ô aaterial & Parts- goods that enter the manufacturerǯs product
completely. E.g. raw material (farm & natural) and manufactured
materials (component materials and parts).
Ô ¢apital Items- long lasting goods that facilitate developing or
managing the finished product. Includes installations and
equipment.
Ô @upplies & business services- short lasting goods and services that
facilitate developing or managing the finished products.
 Need family: core need. E.g. security
2 Product family: all the product classes that can satisfy a core need. E.g. savings, income
3 Product class: a group of products having a certain functional coherence. E.g. financial
instruments.
4 Product line: a group of closely related product w.r.t functions, same customers ,
channels, price range e.g. life insurance)
5 Product Type: a group of items within a product line that share on of the possible forms
of the product.eg: term life insurance
6
rand: the associated name used to identify the source or character of a product. E.g.
prudential.
7 Item / @
Œ/Product Variant: a distinct unit within a brand or product line. E.g. ICICI
prudential renewable term life insurance.
 ¢olgate Lux

Need Family -eel Good -eel Good

Product Family Toiletries Toiletries

Product ¢lass Dental Care Skin Care

Product Line Toothpaste Soap

Product Type Gel Toothpaste Bar Soap

rand Colgate Gel Lux

Item/Product Colgate Gel Red Lux Pink 100
Variant/@
Π125 grams. grams
V A product mix (also called product assortment) is the set
of all products and items a particular seller offers for sale.
V Line  A group of closelyrelated product items.
V Width Ȃ how many different product lines the company
carries.
V Length Ȃ the number of products in the product line.
V Depth Ȃ how many variants are offered of each product in
the line.
V Rs ok Leyland is a commercial vehicle manufacturing company based in Chennai , India.

V -ounded in 1948, the company is one of India's leading manufacturers of commercial

vehicles, as well as emergency and military vehicles.

V It sells about 60,000 vehicles and about 7,000 engines annually.

V It is the second largest commercial vehicle company in India in medium and heavy

commercial vehicle (M&HCV) segment, with a market share of 28% (200708).

V With passenger transportation options ranging from 19 seaters to 80 seaters, Ashok Leyland

is a market leader in the bus segment.

V The company claims to carry over 60 million passengers a day, more people than the entire

Indian rail network.

V In the trucks segment Ashok Leyland primarily concentrates on the 16 ton to 25 ton range of

trucks. However it has presence in the entire range starting from 7.5 tons to 49 tons.
 Ashok Leyland

Defense Special
Buses Trucks Engines
Vehicles Vehicles
 Buses

Airport
12 M Vestibul Double
Viking Cheetah Panther Lynx Tarmac
Bus e Bus Decker
coach

SL- BS CNG

BSII BSIII BSII BSII BSIII BSII BSII BSIII
III BSIII
 Product Variants ëept

Viking 5
2 a
us 2
¢ eeta 3
Pant er 
Lynx 2 
Vestibule
us 

ëouble ëecker 

Rirport Tarmac
3
coac
 Trucks
4 X 2 and
Multi
Multi
4 X 2 Haulage Models axle Tractors ecomet
axle
Vehicles
Tippers

1613 H/2
Comet 1616 HBS
1612 H 1613 H (12M 4 / 51 GS 1613 S 1616 H
1611 III
Goods)
 Trucks
4X2
Multiaxle
Haulage 4 X 2 and Multiaxle Tippers Tractors
Vehicles
Models

Taurus Taurus HD
CT 1613 H/1 1613 ST
2516/2 2516MT/1
& H/2 (4x2)
(6x4) (6x4)
 Trucks
4 X 2 and
4X2
Multi
Haulage Multiaxle Vehicles Tractors
axle
Models
Tippers

2214
2516 H 2514 H 2516 H  2516 H / 2518H  3121 H
2214  6x2 Super 
6x2 6x2 6x4 4C  6X 4 6x2 (8x2)
6x2
 Trucks
4X2 4 X 2 and
Multiaxle
Haulage Multiaxle Tractors
Vehicles
Models Tippers

3516 H /
3014 H 4018 H 4921TT ecomet
AL
 Product Variants ëept

4 X 2 Haulage

aodels

4 X 2 and aulti-
4
axle Tippers
24
aulti-axle

Ve icles

Tractors 4
 ü ALGP G15.E5 (15KVA)
ü ALGP G20.E4 (20KVA)
ü ALGP G25.E4 (25KVA)
ü ALGP G30.E4 (30KVA)
ü ALGP W04D (30KVA)
ü ALGP W04D MK 1(40KVA)
Genset ü ALGP 6.65 (55KVA)
Rpplication ü ALGP Wo4CTI (62.5KVA)
ü ALGP 411TC (75KVA)
ü ALGP 412TCAC (100KVA)
ü ALGP 680TC (125KVA)
ü ALGP WO6E (Natural Gas 62.5
KVA)
ü ALGWD 618.42D (250KVA)

ü ALGP W04D
ü ALU WO4CT
ü ALU 6.65
Industrial
ü ALU 400
Rpplication ü ALU 402
ü ALU 411
ü ALU 680TC

ü ALM WO4D
ü 30 KVA
ü ALM 370
ü 40 KVA
ü ALM 400
ü 55 KVA
ëG @ets for ü 62.5 KVA
aarine ü ALM 402
exports ü 75 KVA Rpplication ü ALM 412
ü ALM 412 MKI
ü 100 KVA
ü ALM 680
ü 125 KVA
ü ALM 680 TC
 Product Variants ëept

Genset
3
Rpplication

Industrial
7
Rpplication
35
aarine

Rpplication

ëG @ets for
7
exports
 ü Acid tankers
ü Refuellers
ü Containers
Hippo
ü Transit Mixers
Tractor
apid ü LPG Tanker
Interventi ü Self loading Crane
on Ve icle ü Track Carrying and
4X4 Recovery

eaver
Tractor

ü fire Tenders

eaver ü Sewage Cleaners
Haulage ü High rise ladders
ü Water tankers
ü Transit Mixers

Hippo
@tallion ak Haulage
Hippo III Tipper
Tipper
 Product Variants ëept

apid Intervention

Ve icle 4X4

Hippo Tractor 7

eaver Tractor 
7

eaver Haulage 5

Hippo Haulage 

@tallion ak III Tipper 

Hippo Tipper 
 ëefense Ve icles

F 4
Lig t F 23 Field
Topc i apid
ecover @ ort ¢ras Rrtillery Long
¢omet Field Interve
@tallion y ¢ assi Fire Tractor ¢ assis
4X4 Rrtillery ntion
Ve icle s
us Tende
us
Tractor Ve icle 6X6
4X4 r6X6
4X4

4X4 Truck
4X4 Firefig t
5
L 4X4
a
6X6 ing
Water a
III
IV

owser 4X2
 Product Variants ëept

Stallion 5
Light Recovery Vehicle 4 X 4 1
Comet 4 X 4 1
Short Chassis Bus 1
Topchi -ield Artillery Tractor 1 13

- 14 Rapid Intervention Vehicle 4 X 4 1

- 23 Crash -ire Tender 6 X 6 1

-ield Artillery Tractor 6 X 6 1
Long Chassis Bus 1
 Line / Widt = 5 Lengt ëept Product aix

Buses 8 18

Trucks 4 24
107
Engines 4 35

Special Vehicles 7 17

Defense Vehicles 9 13
 Tata motorBuses

GLOBUS STARBUS
Starbus
Globus Globus Globus Globus Starbus Starbus Starbus
Low
13 18 20 45 Skool Standard Deluxe
-loor
 Product Variants ëept

GLOBUS 4
18
STARBUS 14
V Tata Motors has done wonders to its bus portfolio. Till 5 years back, bus business was practically a

nonexistent, particularly in the fullybuilt segment. Today, more than 80 per cent of the LCV buses

sold are fullybuilt, and eventually the plan is to have 75 to 80 per cent of all buses sold as fullybuilt

across all products, says Mr. Sandeep Kumar, Head Sales & Marketing (Buses), Tata Motors.

V In 2009, DTC (Delhi Transport Corporation) ordered buses to be used during the Commonwealth

Games 2010.

V Tata Motors managed to bag the major share of the DTC order, comprising 1,625 ultramodern

buses with a mix of airconditioned (AC) and nonAC buses. Ashok Leyland got the order to supply

the balance 875 ultra lowentry buses, comprising 350 AC buses and 525 nonAC buses.

V Tata Motors' contract was valued at Rs 2,200 crore (Rs 900 crore for buses and Rs 1,300 crore for

maintenance), while Ashok Leyland's contract was valued at Rs 1,190 crore (Rs 480 crore for buses

and Rs 710 crore for maintenance).

V Strong competition with Tata motors
Ô Other competitors are Eicher Motors, Swaraj Mazda, etc..

V The positioning strategy

Ô Market leader in bus segment in India.
Ô Today Ashok Leyland is counted among the world's largest producers of medium duty defense
vehicles.
V Videocon industries, belonging to Dhoot Group,
is engaged in manufacturing and marketing
Consumer electronics, Home appliances, Power,
Telecom and even in Oil & Gas exploration
business.
V Multibrand strategy Ȃ Kenstar, Electrolux, Next
etc..
V Launched mobile service in Tamil Nadu.
V Planning to setup a 500MW power plant.
V Planning to enter oil exploration business.
V Planning to make and sell televisions under the
name of Philips brand.
 Videocon

Consumer Home
Power Telecom Oil & Gas
Electronics Appliances
 Consumer
Electronics

Audio /
Television Mobiles DTH
Video
 ü 42dz
LEë
ü 32dz

ü Slim
ü Platinum
L¢ë
ü Premium
ü Haute

Œltra @lim ü -lemingo

ü
erry
Flat ü Soul
ü l
a

¢onventional ü
am
 DVD ü VAD Series
Player ü VBD Series

ü VAH Series
ü VBH Series
Multimedia
Speakers
ü VCH Series
ü VDH Series
ü VEH Series
 ü V1750
ü V1455
Touch ü V1655
ü V2950

ü V1502
Multimedia ü V1602
ü V1705

ü V1401
ü V1402
ü V1403
Camera ü V1405
ü V1420
ü V1422

ü V200
ü V204
ü V1300
Music ü V1302
ü V1303
ü V1305
ü V1306

Tripple SIM ü VC1425

VConnect ü V1675
 ü 1
1
ü 1
2
ü 1
3
Satellite ü
ü
22 1
22
2
LCDǯs ü
ü
2
2
32
1
ü 32


ü 32
5 D

Satellite ü Slim 21


ü Slim 21
7
CRTǯs

ü 5

1
Satellite ü
ü
5

2
5

2 Ȃ U
DVDǯs ü
ü
5

3
5

3  U

ü Satellite Box
Satellite ü Satellite Box Ȃ 1

1U
Satellite Box Ȃ 1

2
Box ü
ü Satellite Box Ȃ 1

2U
 Home
Appliances

Microwave Washing Air New Home

Refrigerator
Ovens machines Conditioner Appliances
 Solo
ü 
Series

Grill
ü B Series
ü C Series

Convection ü D Series
 ü VCL Series Ȃ ECO
-rost -resh
ü VAP Series
-ree ü VAL Series

ü VCL Series
ü VAE Series
Direct ü VAP Series
Cool ü
ü
VAL Series
VKP Series
ü VCE Series
 ü Digi Marine
ü Digi Ocean
-ully ü Digi Wave
Automatic ü Digi Atlantic
ü Digi Pacific
ü Digi Aqua

ü Dolphin Plus
ü Atlantic Plus
ü Marine Plus
Semi ü Marine DLX plus
Automatic ü Rainbow
ü Nemo
ü Pacific
ü Aqua

-ront ü V-D Series

Loading ü V-L Series
Window ü VPW
AC ü VEW

ü VE
ü V-
ü VI
Split AC ü VL
ü VM
ü VP
 ü I Tech
Home
UPS/Invertors ü UCO Tech
ü Dual Tech


atteries
ü Power
Tech
 Videocon

Consumer Home
Power Telecom Oil & Gas
Electronics Appliances

Gujrat
Tamilnadu Raava Oil
Plant
 Products /
Line / Widt @ub Products ëept
Lengt
Consumer
4 17 60
Electronics
Home
5 14 42
Appliances
Power 1  1
Telecom 1  1
Oil & Gas 1  1
5 12 31 105
V Strong competition between the major MNCǯs like
LG, Samsung and Sony.

V The positioning strategy

Ô Videocon Ȃ Positioned itself as a reliable and value for money product.

Ô LG  Positioned as a premium brand that pioneers the most innovative technologies in India.

V The differentiation strategy adopted by LG

Ô Videocon Ȃ Multi brand strategy
o LG  Product localization is a key strategy used by LG.

o LG came out with Hindi and regional language menus on its TV.
V Cheap imports from Singapore, China and other
Asian countries.

V Recession in global economy.

V -luctuations in exchange rates.

V High competition from global players.

V Adverse Government policies.

V Product Development
Ô TVs with hard disk to store programs.
Ô CTVs with inbuilt set top box

V Cost Strategy
Ô Reduce production cost by upgrading and improving the production lines.

V Sales Strategy
Ô Improve relationship with existing clients.
Ô Improve service and quality without putting pressure on price structure.
Ô Leverage Slim product offering.
Ô Introduction of new technologies.
 upgrade to LCD's schemes.
 easy EMI.
Ô Improve after sales service.
Ô -ree service camp on the wheels.
V Established on 24th Aug 1910 as Imperial Tobacco Company of India Ltd.
V In 1974 its name was changed to India Tobacco Company Ltd. (I.T.C. Ltd.)
V In 2001 it was renamed as ITC Ltd.
V Entered into various business segments by using a strategy of tie ups,
acquisitions and collaborations.
V Market capitalization of over US $ 22 billion and a turnover of over US $ 5
billion.
V Entered into Ready to eat segment in 2001.
V Compliments one business segment with other.
V Unmatched distribution reach.
V Superior brandbuilding capabilities.
V Effective supply chain management.
V Cost control strategy.
V Diversification of products and businesses.
V -requent new product launches.
V -MCG

V Hotels

V Paperboards & Packaging

V AgriBusiness

V Information Technology
V Cigarettes
V -oods
V Lifestyle Retailing
V Personal Care
V Education & Stationery
V Safety Matches
V Agarbattis
 -oods (Lines = 6)

Kitchens Sunfeast
Aasirwaad minto Candyman Bingo!
of India Biscuits
 Kitchens of India (Length = 9)

Dum Curry
Bukhara Dakshin Gharana Conservers Chutneys Biryanis Desserts
Pukht Pastes
Bukhara Dum Pukht Dakshin
(Depth = 1) (Depth = 2) (Depth = 2)

Malabari
Dal Mirch Ka Mughlai Chicken
Chicken
Bukhara Salan Paneer Chettinad
Stew
 Gharana Curry Pastes
(Depth = 4) (Depth = 3)

Paneer Chicken Murgh Paneer Butter -ish Dum

Darbari Darbari Methi Malai Chiken Curry Aloo
 Conservers (Depth = 4)

Pineapple
Strawberry Mango & Apple &
& Green
& Mint Saffron Cinnamon
Pepper
Conserve Conserve Conserve
Conserve
 Chutneys (Depth = 4)

Carrot &
Shredded Tamarind Mango & Mango & Papaya & Hot Tomato
Black
Mango & Date Jeera Garlic Raisin Mango Chilli
Pepper
Chatney Chatney Chatney Chatney Chatney Chatney Chatney
Chatney
 Biryanis Desserts
(Depth = 4) (Depth = 3)

Hyderabadi Jodhpuri Hazoori Awadhi

Noormahal Bohri Yakni
Mutton Moong Dal Petha Badam
Biryani Biryani Pulao
Biryani Halwa Halwa Halwa
 Aashirvaad (Length = 4)

Instant
-lour Salt Spices
Mixes
 -lour Salt Spices
(Depth = 3) (Depth = 1) (Depth = 3)

Chakki Chilli Pickel

Aashirwad Select Atta Salt Turmeric
Atta Powder Mirch
 Instant Mixes (Depth = 7)

Gulab Rice Khaman Vada

Rava Idli Rice Idli Rasmalai
Jamun Dosa Dhokla Mix
 Sunfeast Biscuits (Length = 7)

Dream Golden
Special Snacky Glucose Marie -it Kit
Cream Bakery
 Special Snacky Glucose
(Depth = 4) (Depth = 2) (Depth = 3)

Chili Classic Milky

Butter Cashew Crunchy Coconut Orange Nice
-lakes Salted Magic
 Dream Cream Marie
(Depth = 4) (Depth = 2)

Milk
Choco Vanilla Orange Orange Light
Cream
 Golden Bakery -it Kit
(Depth = 3) (Depth = 2)

Butter
Coconut Butternut Vitamin Multigrain
Scotch
 minto (Length = 4)

minto
minto Orange Lemon
Cool
-resh Mint Mint
Blue
 Candyman
(Length = 10)

Butter Lacto
-ruitee Natkhat Natkhat Mango Maha
Scotch Toffichoo Eclairs Cofitino Cream
-un Mango Guava Licks Mango
Licks Centre
 -ruitee -un (Depth = 4)

Wild Pineapple Orange Mango

Banana Punch Josh Delight
 Bingo! (Length = 3)
Hatke
Potato Chips Mad Angles Jhatke
(Depth = 5) (Depth = 3) (Depth = 2)

Chatkila Tandoori
Tomato Chili Achaari -unky Tomato
Salted Masala Tomato Nimbu Paneer
Mischief Dhamaka Masti Masala Twist
Aachar Tikka
 Line/Widt Lengt ëept
Kitchens of India 9 31
Aasirwaad 4 14
Sunfeast Biscuits 7 20
minto 4 4
Candyman 9 13
Bingo! 3 10
6 36 92
V Established on 24th Aug 1910 as Imperial Tobacco Company of India Ltd.

V -ounded by Dr. S K Burman in 1884 in Kolkata with mission of making health care

products.

V Core Philosophy Ȃ Ayurveda

V Strategy is to innovate, acquire and expand.

V Successful extension of ayurveda into personal care and OTC healthcare.

V Dabur is the 3rd in -MCG sector after HUL and Nestle.

V Acquired Balasara in 2005 and strengthened oral care and made entry into home care

segment.

V Balsara brands  Odonil and Odomos (fragrance changed & removed oilyness)

V Acquired -em Care Pharma in 200809 to enter mainstream skin care segment

V Introduced more than 20 products/variants during 2009

V Manufacturing locations  Nepal, Bangladesh, UAE, Egypt and Nigeria.

V In India  UP, Uttarakhand, HP, MP, WB, Rajasthan, Silvasa, J & K.

V Dabur Amla is the Dabur's single largest brand and noncoco oil market.

V Dabur was the first company to introduce chyawanprash as a branded

product.

V -em is India's largest fairness bleach brand, accounting for over 55 % of

market.

V Almost 25 million Hajmola tablets are consumed daily.

V Dabur honey is the largest branded honey in India with over 75 % market

share.
V Real is the India's no. 1 fruit juice brand.

V Dabur Vatika is the fastest selling shampoo brand in India over 3 years.

V Key brands in hair oil  Dabur Amla & Dabur Vatika.

V In hair oil market it is competing with Marico Ȃ 2nd in hair oil market
with 16 % market share and Marico having 31 %.

ey brands in @ ampoo

V Vatika & Total protect competing against HUL & P&G brands has only 7
% market share.
ral care

V It is 3rd largest market player(13%) in oral care after Colgate (48%) &
HUL(23%).
Healt supplement

V Its market share is 60 % and single largest player  key brand is

Chyawanprash and Honey.
ëigestive

V Its no. 1 (55%) in digestive market with its Hajmola brand.

Rir fres ner

V Its second largest player (20%) competing with Premium (30%)

and Airwick brands (20%).

V Odonil air fresheners range has been relaunched and

performed well in Q3-Y10.
@kin ¢are

V Uveda is test marketed in northern and western Indian markets.

Fem (brand of Fem ¢are P arma)

V -em Herbal Bleach, Oxy bleach & Hair Removal System (HRS).
V Making brands more visible across trade channels.

V Building the superiority of -EM bleaches through seminars &

demonstrations.

V Parlor channel being used and scaled up; parlor seminars held in
key cities.
 Dabur

Health Personal Home ¢onsumer

Food
Care ¢are ¢are Healt
 ëabur

Healt ¢are

ëR
Œ
ëR
Œ ëR
Œ ¢HYRWRN
ëR
Œ HNEY ¢HYRWRN@HR
TI GLŒ¢@E ë GlucoPlus-¢ HRJaLR PŒëIN HRR PŒëIN HRR G
¢HYRWRNPR@H JŒNI
 ëabur

Health Care

ëR
Œ ëR
Œ Eë
INR¢R
R
L LRL ëRNT aE@WR
PaI@E

HINGLI TTHPR@TE TTH
Œ@H TTHPR@TE aRNJRN TTHPR@TE TTHPR@TE
 ëabur

Health Care

ëR
Œ
¢HYRWRNPR@H

Normal  1 KG Normal  500 gm Normal  250 gm Sugar -ree  1 KG Sugar -ree  500 gm Sugar -ree  250 gm Kesari Kalp  1 KG Kesari Kalp  500 gm Kesari Kalp  250 gm
 ëabur

Health Care

ëR
Œ
HNEY

400 gm 
1 Kg 500 gm Squeeze 250 gm 100 gm 50 gm
pack
 ëabur

Health Care

ëR
Œ
¢HYRWRN@HR
TI GLŒ¢@E ë GlucoPlus-¢

500 gm 500 gms 200 gms 100 gms 500 gms 100 gms
 ëabur

Health Care

ëR
Œ
¢HYRWRN HRJaLR
JŒNI

HAJMOLA HAJMOLA
HAJMOLA HAJMOLA HAJMOLA
500g Bottle 500g Refill 90g Sachet MAST ANARDANA DIGESTIVE
YUMSTICK CANDYIMLI CANDYAAM
MASALA TABLETS
 ëabur

Health Care

PŒëIN HRR- ëR
Œ ëR
Œ Eë

G HINGLI TTHPR@TE

DABUR DABUR
RED GEL  !00
5.5 gm HINGOLI  12 HINGOLI  100 200gm 100 gm 50gm 20gm
gm
tablets tablets
 ëabur

Health Care

R
L
TTHPR@TE

Natural - 3 Natural -  Natural -  Natural - 5 Natural - 3 aint Fres - aint Fres - aint Fres - 35
gm gm gm gm gm 45 gm 7 gm gm
 ëabur

Health Care

INR¢R
TTH
Œ@H

Top -lexi Trikleen -lexnTurn

 ëabur

Health Care

LRL ëRNT aE@WR
PaI@E

aRNJRN TTHPR@TE TTHPR@TE

3 gm  gm 2 gm  gm 5 gm 180 gm 90 gm

 ëabur

Personal
¢are

Rmla Flower RNTI- RNaL

RaLR HRI VRTI
R VRTI
R
aagic Hair ëRNëŒFF @R@N GŒLR
RI
IL HRI IL @HRaP
oil @HRaP RaLR
 ëabur

Personal ¢are

Œveda Œveda
Œveda Œveda
¢omplete Œveda 2-in- Fem Fairness Fem Perfumed
aoisturizing ¢larifying Face
Fairness aoisturizer
leac
lue
leac
Face Was Was
¢ream
 Dabur

Personal
¢are

Fem Hair Fem Fem @oft

Fem Fem
emoving
otanica Gentle
xybleac ¢learway
¢ream Œltimate @oap
 ëabur

Personal
¢are

Rmla Flower
RaLR HRI VRTI
R
aagic Hair
IL HRI IL
oil

¢oconut 2 ¢oconut  Rlmond 2 Rlmond 

3 ml 2 ml  ml 5 ml  ml 5 ml
ml ml ml ml
 ëabur

Personal ¢are

RNTI-
VRTI
R
ëRNëŒFF
@HRaP
@HRaP

oot
@moot & @ilky
lack @ ine Naturally ¢lean Lively
lack Hairfall ëefence 2 ml  ml  ml
@trengt ning
 ëabur

Personal ¢are

Œveda
RNaL Œveda Œveda
¢omplete Œveda 2-in-
@R@N RaLR aoisturizing ¢larifying Face
Fairness aoisturiser
Face Was Was
¢ream

2 ml  ml 5 ml 3 gm  gm  ml 5 ml  ml  ml 5 ml

 Dabur

Personal ¢are

GŒLR
RI

Gulabari Gulabari Gulabari Gulabari Gulabari

Gulabari Face
Gulabari ose Gulabari ose Gulabari ose aoisturising aoisturising aoisturising aoisturising aoisturising
Fres ener - 
Water - 2 ml Water - 6 ml Water - 3 ml ¢old ¢ream - 6 ¢old ¢ream - 3 ¢old ¢ream -  ose Lotion -  ose Lotion - 5
ml
gm gm gm ml ml
 ëabur

Personal
¢are

Fem Fem
Fairness Perfumed

leac
lue
leac

250 gm 100 gm 50 gm 25 gm 9 gm 100 gm 50 gm 25 gm 9 gm

 ëabur

Personal
¢are

Fem Hair
emoving
¢ream

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V William Procter and James Gamble form Procter &
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V 4th largest corporation in the world by market

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V Wipro Infotech is the leading strategic IT partner for companies across India and
Middle East  offering integrated IT solutions.

V Wipro Infotech is a subunit of Wipro which was founded in 1945.

V Wipro Infotech has more than 11000 employees (2008)

V Wipro Infotech is a part of USD 5 billion Wipro Limited with a market

capitalization of USD 24 billion.

V Wipro Infotech has 13 regional offices in India besides offices in the UAE,
Bahrain, Egypt and KSA.
 Wipro IT

Application & Business

System Managed Total Security Availability
Portal Transformatio Data
Integration Services Outsourcing Governance Services
Development n Service Warehousing
& Business
Intelligence
 Wipro IT

System
Integration

Network Enterprise
Platform Storage Security
Integration & Management
Integration Integration Services
Security Services
 Wipro IT

Managed
Services

Business
Managed Application Business Data Integrated
End User Application Service
Security Availability Application Centre Device
Services Management Managemen
Services Services Services Services Management
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Total
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Technology Enterprise
Consulting Banking &
infrastructure Application Retail ITES Airline
Services -inance
Services Services
 Wipro IT

Application &
Portal
Development

Content & New

Existing SOA Application Application
Portal Document Application Real Time
Application solution Migration Integration
Development Managemen Developmen Solution Ȃ
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Database
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Lengt 5

Products 4

@ub Products 5
V Infosys Technologies Ltd. was started on 2 July 1981 by N. R. Narayana Murthy
along with Kris Gopalakrishnan, Nandan Nilekani, N. S. Raghavan, S. D.
Shibulal, Ashok Arora and K. Dinesh.

V Infosys has a total revenue of $ 4.663 billion (2009) and employing around
105453 (2010) people worldwide.

V Infosys has a global footprint with over 50 offices and development centers in
India, China, Australia, the Czech Republic, Poland, the UK, Canada and Japan.

V Infosys takes pride in building strategic longterm client relationships. Over 97%
of our revenues come from existing customers.
 Infosys

BPO Products
Consulting Engineering
Industries IT Services and
Services Services Services
Platforms
 Infosys

IT Services

Application Independent Information Packaged Systems

Architecture Infrastructure Knowledge
Services Validation and Management Application SOA Services Integration
Services Services Services
Testing Services Services Services Services
 Infosys

Engineering Services

Manufacturing Process and

Lifecycle Management Product Engineering
Plant Solutions
 Infosys

Consulting
Services

Information Learning & Next

Core Process Product
& Technology Complex Generation
Excellence Innovation
Strategies Change Commerce
Line 6

Lengt 2

Products 7

@ub Products 3