BSBMGT616

DEVELOP AND IMPLEMENT STRATEGIC PLANS

WEEK 1 PRESENTATION
Learning Objectives

 Identify the various steps in the strategic planning

process
 Initiate and manage a strategic planning process
 Determine appropriate tools for strategic planning
 Understand strategies for evaluation
Learning Objectives

 Develop communication strategies to promote the

strategic planning process
 Identify stakeholders to be involved in strategic
planning process
 Participate in the strategic planning process
What is Strategic Planning

 A strategic plan is a tool that provides guidance in

fulfilling a mission with maximum efficiency and
impact.
 Strategic planning is an organisational
management activity that is used to set priorities,
focus energy and resources, strengthen operations,
ensure that employees and other stakeholders are
working toward common goals,
Strategic Planning

 “Have a core principle, everything else is just

tactics.”

- Nelson Mandela
Benefits of Strategic Planning

 Defines mission, vision & values

 Establishes realistic goals, objectives & strategies
 Ensures effective use of resources
 Provides base to measure progress
 Develops consensus on future direction
 Builds strong teams
 Solves major problems
Benefits of Strategic Planning

 Keeps organization competitive

 Promotes a clearly defined direction
 Sets priorities for resource allocation
 Leads to positive action and change
 Helps in changing direction
 Can accelerate growth
 Promotes innovation and creativity
 Promotes communication & teambuilding
 Expands data and intuition
 Brings external factors to light
Risks in developing and
implementing strategic planning

 Economic Uncertainty
The onset of an economic slump may require you to
alter your implementation schedule. Demand for your
company’s products and services may turn out to be
lower than what you assumed it would be.
Risks in developing and
implementing strategic planning

 Competitive Factors
 The competitive landscape a small business faces is
constantly changing. New competitors enter the
market. Existing competitors launch new products
and services and take aggressive steps such as
cutting prices.
Risks in developing and
implementing strategic planning

 Delays in Project Completion

 Implementation of a strategy may require the
completion of a series of steps by different
departments within your organization. If one
department can’t complete its assigned projects on
schedule, implementation of the strategy will be
delayed.
Strategic Planning Activity 1

 Give three (3) examples of risks that should be

considered in developing and implementing
strategic plans. (AT1 Q1)
 Economic slowdown
 Regulatory or legislative changes
 Failure to attract or retain top talent
 Higher Implementation Cost than Forecast
 Loss of Key Supplier or Distributor
 Damage to reputation or brand
Strategic Planning Activity 2

 Give two (2) examples of risk management

strategies that can be used when developing and
implementing strategic plans. (AT1 Q2)
 staff training
 budgetary control measures
 contingency plan
 strategic objectives decomposition
 identifying factors associated with uncertainty
 performing risk analysis and action plan
Types of Planning

 Types of planning
 Strategic planning
 Operational planning
 Business planning
 Project planning
 Program planning
Strategic Planning Models

 Type of organization usually dictates type of

strategic planning
 Non-profit
 Likely focus on board development, management,
fundraising, policies

 For-profit
 Likely focus on profit and strategic directions
 Basic Strategic Planning

Issue-Based or Goals-Based
Strategic Planning
Types of
Strategic Alignment Model
Planning
Scenario Planning

Organic (or Self-Organizing)

Planning
Planning to Plan Activity 3

 Discuss the planning phase of strategic planning by

brainstorming some pre-requisites needed to
undertake the strategic planning process
 Research
 Team meetings
 Identifying issues
 SMART Goal creation
 Human Resources
 Financial resources
 Planning to plan requires:

Organizational readiness

Planning • Recognition of need to plan

• Commitment to plan
to plan
Organizational commitment

• Board and volunteer commitment

• Staff commitment
Planning to Plan

Organizational Capacity
 Human resources
 Staff
 Volunteers
 Board committees
 Special/Standing committees

 Financial resources
 Identify budget
 Determine resources

 Time
 Allocate organizational time
 Determine realistic time lines
Reasons for Strategic Planning

 Change
 Renewal
 Funding requirement
 Financial forecasting
 Mandate
 Build consensus
 Improve staff and board relations
 Develop ownership
 Build community support
 Other (discussion)
Planning to Plan Activity 4

Why do you want to engage in strategic

planning?
Strategic Planning Process

Planning to Plan
 Strategic Planning Team
 Board, staff, community volunteers

 Strategic Planning Budget

 Establish budget, identify funding sources

 Strategic Planning Facilitator(s)

 Identify a facilitator to lead the process

 Strategic Planning Partners

 Internal board and staff
 External community groups/government
departments/others
Developing the Plan

Mission

 Core purpose of your organization

 Presented in a clear, short statement that focuses on
attention in one clear direction by stating purpose of the
group’s uniqueness.
Developing the Plan

Vision

 What is your organization’s vision of excellence

 Has to be realistic and not something impractical
Developing the Plan

Values
 What are the principles, standards, and actions
considered worthwhile in the organization
 Includes how people treat each other, how groups
conduct business and what is most important to the
organization
Developing the Plan

Strategic Analysis
 Environmental Scan
 Gathering of information that concerns the organization’s
environments
 Analysis and interpretation of this information
 Application of this analyzed information in decision making
Developing the Plan

Strategic Analysis
 SWOT Analysis
 Strengths

 What are some internal positive things about

your organization?
 What does the community see as your
strengths?
 Weaknesses

 What are some weaknesses in organization?

 What does the community see as your
weaknesses?
Developing the Plan

PESTLE Analysis
 Tool used to analyse and monitor the macro-
environmental factors
 PESTEL is an acronym that stand for Political,
Economic, Social, Technological, Environmental and
Legal factors.
Strategic Planning Process

Developing the Plan

 Goals
 Identify long-term outcomes to provide focus for the
planning process

 Strategies
 Outline how you will achieve your goals

 Objectives
 Identify specific, measurable results produced while
implementing strategies.
Strategic Planning Process

Goals and Objectives Should Be SMARTER

 Specific

 Measurable

 Acceptable

 Realistic

 Timeframe

 Extending

 Rewarding
Strategic Planning Process

Developing the Plan

 Implementation
 Tasks – assigned to various board and staff responsible for
specific items
 Timelines - established for implementation of the plan for
implementation

 Funding the plan

 What is required to fund the goals in the plan
Strategic Planning Process

Developing the Plan

 Communicating the plan

 How will you communicate the plan to stakeholders?
 Monitoring and evaluation
 Critical to plan’s success and credibility
 Must be built into the plan
 Critical for continuous improvement
 Continuous improvement
 Focuses on improving customer satisfaction through
continuous and incremental improvements
to processes
Strategic Planning Process
Activity 5

 Outline the benefit of conducting a SWOT analysis

as part of a strategic planning process and how a
SWOT analysis is conducted (AT1 Q4)
 Outline four (4) examples of questions that could be
used when conducting a SWOT analysis (AT1 Q5)
Strategic Planning Process
Activity 6

 Outline the benefit of conducting a PESTLE analysis

as part of a strategic planning process and how a
PESTLE analysis is conducted (AT1 Q6)
 Outline four (4) examples of questions that could be
used when conducting a PESTLE analysis (AT1 Q7)
Strategic Planning Process
Activity 7

Discuss some tools and techniques to be used for

strategic planning
Strategic Planning Tools &
Techniques

 Appreciative Inquiry
 Effective for changing organizational culture
 Based on 4-D model
 Discover, Dream, Design and Destiny

 Open Space Technology

 New method for working effectively with large groups
(10 - 1000 participants)
Strategic Planning Tools &
Techniques

 Public Consultation
 Involve public and stakeholders in your planning
process
 Achieve public consultation through
 Interviews
 Facilitated meetings
 Open houses
 Website discussion papers/surveys
Strategic Planning Tools &
Techniques

 Public Meeting
 Provides opportunity for input for all stakeholders
through
 Open house to review plans, maps, charts
 Facilitated meeting with presentation on what you plan to
do
 Facilitated meeting on interim and final report
Strategic Planning Tools &
Techniques

 Focus Groups
 Provides opportunity to address specific issues
 Provides opportunity for maximum participation
 Provides maximum information in short period of time
Strategic Planning Tools &
Techniques

 Website feedback
 Online survey
 Online discussion paper to generate comments
 Surveys
 Online survey
 Community survey
 Can be developed and administered locally
 Can be conducted by firm specializing in surveys
 Research
 Focus groups, surveys (primary)
 Literature review (secondary)
Conclusion and Evaluation

• Complete Assessment Task AT 1 Q1-Q7

• Provide feedback
• Thank you!