Work in Global Society

BUSM4559

TRUONG THI QUYNH NGA

s3618649
AGENDA

1. My Dream Job
2. Changes in future
a. Workplace Structure Changes
b. Involvement in AI

3. Conclusion

4. References 2
 My Dream Job

Research and Analysis of

Consumer Behavior

3
“ helps Marketing people find answers to a
wide range of consumer behavior questions
such as: Who will buy my product? How
often do they use it? Etc.

Then, brands will understand the Consumer

to develop a product development strategy,
as well as positioning to increase the
competitiveness of products on the market.

4
Automation
Globalization
Collaboration
These affect on What we will do, Where will
we work and How we will work.
5
WORKPLACE STRUCTURE CHANGES 2a

▪ Move from corporate ladder to corporate lattice allows free-

flowing ideas and career paths

▪ Limitless career progression by moving within organization

▪ Do not stick with only one organization

6
Involvement in Artificial Intelligence 2b

+ -
helping research cannot replace
easier, faster and human
more intensive interactions

7
Conclusion

8
References
Frank, A 2018, “How Artificial Intelligence Will Impact the Future of Work”, CMSWire, 16 May.
Crafts, N, Ghahramani, Z, McLean, D.A and Wilson, S.A n.d, The impact of artificial intelligence on work, British
Academy and The Royal Society, London, UK
Schmidt, S, 2016, “How Technology Is Changing Market Research”, Market Research Blog, 17 March.
Reading materials
Fya.org.au. (2015). New Work Order Report. [online] Available at: http://www.fya.org.au/wp-
content/uploads/2015/08/fya-future-of-work-report-final-lr.pdf [Accessed 22 July. 2019]. 2018.
Fox, K. and O’Connor, J. (2015). Five ways work will change in the future. [online] the Guardian. Available at:
https://www.theguardian.com/society/2015/nov/29/five-ways-work-will-change-future-of-workplace-ai-cloud-
retirement-remote [Accessed 22 July].
Maniyka, J 2017, Technology, jobs, and the future of work. McKinsey & Company. Available at:
https://www.mckinsey.com/featured-insights/employment-and-growth/technology-jobs-and-the-future-of-
work#Table [Accessed 22 July].
Slayter, E n.d, 11 really cool jobs that don’t exist today, but will soon, Monster. Available at: 9
https://www.monster.com/career-advice/article/cool-future-jobs [Accessed 22 July].