Analisa Strategi Pemasaran

In This Presentation
Topics covered today
About Us
Why is Branding Important
Getting into Branding
Beyond the Page
Brand Implementation
About Us
A bit about EVOP
Presentations are communication tools that can be used
as demonstrations, lectures, speeches, reports, and
more. Most of the time, they’re presented before an
audience. It serves a variety of purposes, making them
powerful tools for convincing and teaching.
Branding is what people say about you
when you are not in the room.
Jeff Bezos
Our Services
Editing
Presentations are communication tools that can be used
as demonstrations.

Publishing
Presentations are communication tools that can be used
as demonstrations.

Marketing
Presentations are communication tools that can be used
as demonstrations.
 Why is Branding Important?

For Your Books For Networking

Presentations are communication Presentations are communication
tools that can be used as tools that can be used as
demonstrations. demonstrations.

For Promotions For Recall

Presentations are communication Presentations are communication
tools that can be used as tools that can be used as
demonstrations. demonstrations.
 Getting into Branding

Basic Guidelines
What to do and how to do it
 Elements of Your Brand
Things to consider

Your Genre Your Writing Your Your Readers Your Work

Style Personality
 About Us
A bit about EVOP
Presentations are communication tools
that can be used as demonstrations.
 Authors & Logos
Throughout history

1980s 1990s 2000s 2010s Today

Presentations are Presentations are Presentations are Presentations are Presentations are
communication communication communication communication communication
tools. tools. tools. tools. tools.
 Your Name as Text
Presentations are communication
tools that can be used.

Your Name as a Logo

Presentations are communication
tools that can be used.
 Logo Uses
A few creative ways
Presentations are communication tools
that can be used as demonstrations.
 Cover Design
Never judge a book...
Presentations are communication tools that can be used
as demonstrations, lectures, speeches, reports, and
more. Most of the time, they’re presented before an
audience. It serves a variety of purposes, making them
powerful tools for teaching.
Major Elements
Image
Presentations are communication tools that can be used as demonstrations, lectures,
speeches, reports, and more.

Color
Presentations are communication tools that can be used as demonstrations, lectures,
speeches, reports, and more.

Type
Presentations are communication tools that can be used as demonstrations, lectures,
speeches, reports, and more.
Picking an Image
Never judge a book...
Presentations are communication tools that can be used as demonstrations, lectures,
speeches, reports, and more. Most of the time, they’re presented before an audience.
It serves a variety of purposes, making them powerful tools for convincing and
teaching. To create a stunning presentation, it's best to simplify your thoughts.
 Book Design & Your Brand

Tone of story Genre of book

Presentations are communication tools Presentations are communication tools
that can be used as demonstrations. that can be used as demonstrations.

Coherence of series Visual connection

Presentations are communication tools Presentations are communication tools
that can be used as demonstrations. that can be used as demonstrations.
 Beyond the Page
Your brand outside of books
Presentations are communication tools that can be used as demonstrations, lectures,
speeches, reports, and more. Most of the time, they’re presented before an audience.
It serves a variety of purposes, making them powerful tools for teaching.
Reaching the Audience
Where readers and publishers see you

Marketing Events Online Presence Related Merchandise

Presentations are Most of the time, they’re It serves a variety of
communication tools that presented before an purposes, making them
can be used as audience. It serves a powerful tools for
demonstrations, lectures, variety of purposes, convincing and teaching.
speeches, and more. making them powerful
tools for teaching.
 Brand
Implementation
Putting your brand on all things
Presentations are communication tools
that can be used as demonstrations.
 Authors Online
Presentations are communication tools that can be used as
demonstrations, lectures, speeches, reports, and more.
 Your Brand on the Web

Personal Blog Social Media Online Communities

Presentations are Presentations are Presentations are
communication tools that can communication tools that can communication tools that can
be used as demonstrations. be used as demonstrations. be used as demonstrations.
 Presentations are communication tools that can be used as
demonstrations, lectures, speeches, reports, and more. Most of the
time, they’re presented before an audience. It serves a variety of
purposes, making them powerful tools for teaching.
 Social Media Branding

Twitter Instagram Facebook

Presentations are Presentations are Presentations are
communication tools. communication tools. communication tools.