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QUANTITATIVE
RESEARCH
DEPARTMENT OF EDUCATION
CONTENT STANDARD:
The learner demonstrates understanding of:
1. the characteristics, strengths, weaknesses, and kinds of
quantitative researches
2. the importance of quantitative researches across fields
3. the nature of variables
PERFORMANCE STANDARD
The learner is able to:
decide on suitable quantitative research in different areas of
interest
LEARNING COMPETENCIES
The learner:
1. describes the characteristics, strengths, weaknesses, and
kinds of quantitative research; CS_RS12-Ia-c-1; CS_RS11-IIIb-
1
2. illustrates the importance of quantitative research across
fields; CS_RS12-Ia-c-2
RESEARCH
Qualitative Quantitative
uses non-statistical methods
statistical: it has
Ex. numbers attached to
You found that 90% of the it, like averages,
students have difficulties in percentages or quotas
research.
The quantity (90%)
A follow up qualitative study
could interview a small makes it quantitative
percentage of those students research.
to find out why.
Qualitative Quantitative
Qualitative Quantitative
Sample Question Sample Question
• What percentage of high school
“Why do people buy fast teachers belong to minority
food?”. groups?
• How many females in college study
use in-depth interviews mathematics compared to males?
to gain a deeper • Has the high school graduation rate in
understanding of our district increased over time?
Or
people’s motives. • What do high school students think
usually performed in a of their teachers?
• What is the general public opinion of
natural setting (As health care reform?
opposed to a lab). • What do customers at a particular
business think of customer service?
Qualitative Quantitative
Sample Question
“Why do people buy fast
“I think that customer
food?”.
service at this business
use in-depth interviews is excellent.”
to gain a deeper 1 Strongly Agree.
understanding of 2 Agree.
people’s motives. 3 No opinion.
usually performed in a 4 Disagree.
natural setting (As 5 Strongly disagree.
opposed to a lab).
Qualitative Quantitative
Data format
Data can be counted or
· Data can be observed measured
but not measured
Qualitative Quantitative
Methods
· Quick counting
· Individual interviews
· Key informant interviews estimates
· Semi-structured interviews · · Sampling surveys
Focus group discussions · Population movement
· Observation
tracking · Registration
Sampling · Structured interviews
Qualitative Quantitative
Checklist with open questions and Predetermined
flexible sequence questionnaire with
Use inductive reasoning
sequence and structure
· Involves a systematic and
iterative process of searching,
categorizing and integrating data
·Describes the meaning of
· Uses deductive
research findings from the
perspective of the research methods
participants · Descriptive statistics
·Involves developing · Inferential statistics
generalizations from a limited
number of specific observations or
experiences
·Analysis is descriptive Curriculum and Learning Management Division
DEPARTMENT OF EDUCATION
Qualitative Quantitative
Qualitative Quantitative
Approach Approach
● Begins with hypotheses
● End with hypotheses and
and theories
grounded theory ● Manipulation and control
● Emergence and portrayal ● Experimentation
● Naturalistic ● Deductive
● Inductive ● Component analysis
● Searches for patterns ● Seeks consensus, the
● Seeks pluralism, complexity norm
● Reduces all data to
● Minor use of numerical
numerical indices
indices
● Precise technical language,
● Thick description through numerical presentation
writing
Curriculum and Learning Management Division
DEPARTMENT OF EDUCATION