The Buyer and Seller

Relations
REPORTED BY: CHLOIE AEON D. RIPALDA
 LET’S
STUDY!

First of all,
What is “Buyer and
Seller”?
The Buyer and Seller
Relations
According to the BusinessDictionary.com,
the word Buyer is defined as “a party which
acquires, or agrees to acquire, ownership (in
case of goods), or benefit or usage (in case of
services), in exchange for money or other
consideration under a contract of sale.”

On the other hand, Seller is defined as “a

party that makes, offers or contracts to make
a sale to an actual or potential buyer.”
The Buyer and Seller
Relations
In short, a buyer
is someone who

BUYER SELLER
makes a purchase
while seller is
someone who sell
something
creating a
relationship
between the two.
The Buyer and Seller
Relations
There are three (3) levels of buyer-seller relationship
according to Ed Rigsbee, the author of PartnerShift. These are
Adversarial, Barometric and Complementary.

◦ Adversarial Relationship
-This is the traditional transactional relationship
between the buyer and seller. Here, the buyer
works by persistently asking for every possible
discount and deal from the seller.
The Buyer and Seller
Relations
◦ Barometric Relationship
-This involves constant monitoring of relationship (on
attitudes and potentials) between the two which
develops distrust and may eventually end in just a short
length contract.

Complementary Relationship
-This is the highest level of relationship where both buyer
and seller engage in a true business partnership
because both matched with each other’s needs and
work closely together to achieve their respective goals.
The Buyer and Seller
Relations
To be a successful seller, you must
consider building relationship to buyers. This
is important specially if you want to have
“repeat sales” from the buyer. Trust is the
key factor in this approach.
The Buyer and Seller
Relations
Besides building a relationship, it takes courage to
become an entrepreneur, though. An entrepreneur
buys raw materials in order to create a product that
he/ she would like to sell. So, an entrepreneur can be
both a buyer and a seller.
You can be an entrepreneur, too! Though you are
still young, you can earn extra money by becoming an
entrepreneur.
The Buyer and Seller
Relations
There are two basic ways to In doing so, you need to
earn money: consider the following:
1) To make or assemble
something, which is called a
-What you enjoy doing,
good or product that others are -What you do well,
willing to buy.
-What people needs, and

2) To do work, which is called

-What people are willing to
service that others are willing to buy at a profitable and
pay you to do. reasonable price.
The Buyer and Seller
Relations
The Buyer and Seller
Relations
•BAROMETRIC RELATIONSHIP
•ADVERSARIAL RELATIONSHIP
•COMPLEMENTARY RELATIONSHIP
•PRODUCT & SERVICE
•BUYER
•SELLER
•RODRIGO DUTERTE
•ED RIGSBEE
1. What kind of relationship
involves constant monitoring
of relationship between the
two which develops distrust?
2. He is the author of PartnerShift
and according to him, there
are three (3) levels of buyer-
seller relationship.
3. Give the two basic ways to
earn money.
The Buyer and Seller
Relations
4. This relationship has the
highest level where both
• BAROMETRIC RELATIONSHIP buyer & seller engage in a
• ADVERSARIAL RELATIONSHIP true business partnership.
• COMPLEMENTARY
RELATIONSHIP 5. A _____ is someone who
• PRODUCT & SERVICE makes a purchase.
• BUYER
• SELLER
• RODRIGO DUTERTE
• ED RIGSBEE
The Buyer and Seller
Relations GROUP 5
Chloie Ripalda
Jhaleyah Rondez
Maverick Diaz
Mark Rondez
John Lloyd Macasil
Shantel Pulga