Presented By

Mohammed Fajis
Mahesh M
Narmatha Devi V.P
PROFILE
World’s No.1 Steel
Company

Present in more than 60

countries

Industrial presence in Europe,

Asia, Africa and America

Corporate Headquarter
:Lexumbourg

listed on NYSE, Amsterdam, Paris,

Brussels, Luxembourg, Bilbao, Madrid.

Produces 120 mt of steel, representing

10% of the world steel output
 History of Mittal steel

• Arcelor Mittal is a successor to Mittal Steel, a business

founded in 1989 by Mr. Lakshmi N. Mittal

• Mittal Steel made its first acquisition in 1989, leasing the

Iron & Steel Company of Trinidad and Tobago.
 History of Arcelor
• Arcelor = Arbed (Luxembourg) + Aceralia
(Spain) + Usinor (France).

• The three European groups were determined

to mobilize their technical, industrial, and
commercial resources in order to create a
global leader in the steel industry.
 Mergers and Acquisition
• Sister concerns LNM Holdings and ISPAT
International formed Mittal Steel in 2004.

• Arcelor is formed by Arbed (Luxembourg),

Aceralia (Spain) and Usinor (France) in 2001.

• Both Mittal Steel and Arcelor merged in 2006

forming Arcelor Mittal.
VISION and MISSION

Mission : Our mission is to provide complete steel foundation solutions to its

customer on a worldwide basis.

Vision : Developing the skills of its employee is an integral part of the Arcelor
Mittal , vision to be the most admired steel institution of the world.
 BUSINESSES
Automotive
S-in Motion

Mining
Long

Flat
Stainless
Product Lines

●
Hot Rolled
Flat ●
Cold Rolled
●
Electrical Steel

Autom
●
S-in
otive
motion
Distribu ●
Construction
tion &
Solution
●
Wire solutions
s ●
Projects
 BUYERS
HOT ROLLED – Thin Mild
Steel -CRC

Cold Rolled – Long Hao Steel

Tube Co. LTD

Electrical Steel - ROTOR, GT

Mechatronics

Automobile – Volkswagen

Construction – Norak Steel,

Debro Steel

Wire Solutions - 4500

Customer Worldwide
 Competitors
Company Arcelor Mittal Thyssenkrupp Nippon Steel Tata Steel
Name
Rank In 28 74 157 258
Fortune 500
Previous Rank 39 89 165 315
in Fortune 500
No. of 315867 199374 50077 84000
Employees
Revenues 124936 80210 47479 32018
Profits 9399 3295 1543 1075
Assets 133088 58490 49313 23968
Stakeholder’s 55198 15460 17518 5462
Equity
Market Share 10 4 3 0.86
 Growth
Strategy

Value Chain

Products Geography
Financial Analysis
 RECOMMENDED STRATEGIES
 As generating max. Revenue i.e. 52 % from flat carbon steel will be tapping the
market for flat carbon steel only . Flat carbon steel is used by ship builders ,
construction companies ,etc will be collaborating with the following companies :-
SHIPPING COMPANIES
•   PUBLIC SECTOR COMPANIES
• Goa Shipyard Limited
• Goa Shipyard
• Hindustan Shipyard Limited
• Hooghly Dock and Port Engineers Limited, Kolkata
• PRIVATE SECTOR COMPANIES
• Adani Shipyard
• ABG Shipyard Limited
• Bharati Shipyard Limited.
 Cont….
 CONSTRUCTING RESEARCH CENTRE
EMPLOYING MOST TALENTED TEAM IN CHINA
AND INDIA TO LOCATE THE AREAS
CONTAINING IRON ORE TO SELL THE STEEL AT
LOW PRICES.
 
 SUPPLYING IRON ORE TO THE STEEL
COMPANIES AROUND THE GLOBE.
First major FCE customer meeting in Germany

Sharing our passion for steel

More than 170 customers from
Germany, Austria and Switzerland
attended ArcelorMittal Flat Carbon
Europe’s first major customer
meeting in Cologne (Germany) on 19
June 2008
Thank You…