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Annual Business Report 2019

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CONTENT OF BUSINESS REPORT
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• Vision, Mission, Goals and Objectives of the company
• Chairman's Report
• Current Board of Directors
• Organizational Structure
• What's New! in the Company
• What projects have been implemented
• Workforce
• Net Worth
• Marketing and Promotional Strategies
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CONTENT OF BUSINESS REPORT
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• Target Market over Actual Market
• Target Customers over Actual Customers
• Financial Statement
• Overall Performance
• Future Projects and Forecast/Projections
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VISION
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Los Cinco Brillantes envisions the

company to be the best service company
and trusted by the customers provided by
the highest ratings nationally and to
render a memorable experience to all our
customers in every aspect of their stay.
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MISSION
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• As Los Cinco Brillantes full service hotel is committed
to provide safety and security for the customers,
employees and their belongings.
• Excellent service as provided by well-trained and
professional employees, satisfaction and comfortability
of the customers is ensured.
• Being Filipno- oriented company hospitality is in
practice applying inside and outside the company
especially for customers regardless of status.
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GOALS
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• Reach the maximum occupancy of the Hotel's suit.
• Consistently being the highest Hotel Rating and
exceeding the past records.
• Progressive business facilities, it's organizations and
good reputation.
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OBJECTIVES
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• Increase the net profit of the business annually
approximately by 10%.
• Empowered employees, promote fair and harmonious labor
relationship.
• Solve customer,s problems, queries and providing
customers desire.
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CHAIRMAN'S
REPORT

12/15/2019 8
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Board of
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Directors

RHISA MAE BALISI MARY JANE BANGLOY HARRISON BATULAN KAREN JOY BAUTISTA JEASELLE BAUTISTA
Manager Marketing CHAIRMAN Incorporator Developer

12/15/2019 9
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ORGANIZATIONAL Kamille Simangan

CHART General Manager

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Aaron Docil
Assistant General
Manager

Khryton Baligod Marinel Soriano

Nathalyn Aguilar Froilan Denolgo
Financial Manager
Front Office Human Resuorce Logistic Manager
Manager Manager

Chie Concepcion Mark Maramag Divine Sariego

Rapi Tulfo
Assistant Front Human Resource Maintenance
Accountant
Officer Assistant Manager

Laura Doriguez Ricky Macalan Ariel Tumaliuan

Cashier Front Desk Security Manager
Agent
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WHAT'S NEW IN THE COMPANY
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• The Los Cinco Brillantes Hotel have choices for rooms
instead of one standard room.
• The Los Cinco Brillantes has a romantic environment with
a mix of decor to suites everyone's taste especially for
couples and families.
• The Los Cinco Brillantes offers a special service that
well commendable to the public.
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WHAT PROJECTS HAVE BEEN
IMPLEMENTED C B

• Development of new Menu Concept

• Promotion of new products and services
• Furnishing Corporate Functions
• Free parking services with valet
• Lodging and resting lounge
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WORKFORCE
(POPULATION) IN TABLE SUMMARY
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COMPARATIVE OF THE PAST 4 YEARS

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NET WORTH Series 1

9,000,000

8,000,000
7,732,000
7,000,000

6,000,000
AMOUNT

5,931,556
5,000,000

4,000,000
3,789,412
3,000,000

2,000,000

1,000,000 1,567,910
981,657
0
2015 2016 2017 2018 2019

YEARS
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Promotion Strategies
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• Advertising promote the Hotel through newspaper advertisements,
TV commercials, social medias as well as internet.

• Promotional Tools - Create and post billboards about the Hotel on

different areas to capture customers.
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Marketing Strategies
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• Social Media - All features and details of the hotel will be posted in
different social medias such as Facebook, Tweeter, Pinterest and
Instagram through this accessibility and customer interactions will
achieve.
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COMPARATIVE:
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Target Customers Over Actual Customers Reached Target Actual

30

28
27
25
25
24
23

20
20 20 20 20 20
QUANTITY

15
15 15
14

10

0
Married Single Employed Unemployed Adult Teenager Student

CUSTOMERS CATHEGORY
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COMPARATIVE:
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Target Market Over Actual Market Reached Target Actual
35

30

25

20
QUNTITY

15

10

0
Pamplona Aparri Sta. Ana Gonzaga Claveria Buguey Sanchez Mira Baggao

MARKET PLACE
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FINANCIAL STATEMENT
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INCOME STATEMENT
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OVERALL PERFORMANCE
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The Los Cinco Brillantes have continually achieving it's
Goals and Objectives by it's will to pursue it's purpose not only to gain
profit for the business but also to serve the best accommodation and
willingly imply it's missions.
The performance have a great impact to it's name by proving it's
competencies in the market with the applausible basis or documents
that have been shown on the discussions.
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PLANS FOR THE NEXT YEARS, FUTURE
PROJECTS AND FORECAST/PROJECTIONS C B
• The company will establish another branch hotel for a second location
in the succeeding year.
• The company assures the customers to upgrade the quality of sices of
the hotel not only to it's staff and personnel but also to it's
maintenance and security.
• More rooms added.
• Building of conference room and a swimming pool.
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SUMMARY
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This presentation proves you that the Los Cinco Brillantes is
indeed have a great success in determining it's future with facts and
evidence of it's performance.

With regards to it's state of on developing company, the BOD is

on hands to forsee te brighter future that must be on the way of the
Company.