BIG BAZAAR

Company Profile

• A chain of hyper market with 210 stores across 80 cities in India

• Big bazaar is not just another hyper market but it provides the best product at best price
• All over India, big bazaar attracts thousands of customer on any regular day
• The large and growing young working population is a prefer customer segment.
• Big bazaar specifically targets working women and home makers who are the primary
decision maker
TYPES OF ENCOUNTER COMPANY

• DJ&C
• Buffalo
• Srishti
 DJ&C

Denim Jeans & Casuals is the full form of DJ&C.

 It is centrally located in Mumbai
DJ&c is available in stores like big bazar, lifestyle, brand factory
DJ &C is available in fashion department at big bazaar.
BUFFALO

 Buffalo David Bitton is an iconic lifestyle brand that translates across international
boundaries.
 Founded in France and brought to Montreal more than 30 years ago,
 Buffalo is a global fashion brand offering a strong denim collection along with a complete
assortment of apparel and accessories.
 Buffalo is available in fashion department at big bazaar.
SRISHTI

• The label was launched in 2009 and its portfolio includes mix n match & fusion Kurtis,
bottoms, and dupattas.
• Srishti is a brand that adds a contemporary twist to traditional Indian attire, mimicking
the irrepressible creativity of the Indian woman as she goes about her daily life.
TYPES OF SERVICES IN BIG BAZAAR

• Customer seva desk

• Seva- saptami
• Home delivery service
COSTUMER SEVA DESK

• A service desk is a communications center that provides a single point of

contact between company and its customers,
• The purpose of a service desk is to ensure that users receive appropriate
help in a timely manner.
• Customer can get service easily through the customer seva desk
TELEPHONE SERVICE

• Telephone service is the provision of telecommunications networks

and services within a limited geographic region.
• Customer care details of big bazaar, including phone and address. You
can reach the below contact for complaints or queries on big bazaar future
bazaar products, prices, cancellation refund, online payment or other
queries. Besides contact details the page also offers information and links
on big bazaar products and services.
HOME DELIVERY SERVICE

• Home Delivery Service Is The Provision Of Service Networks

And Services With In A 10km Geographic Region.
• Home Delivery Service Helps To Increase The Sales In Store And
Customer Also Attract To This Service
RELATIONSHIP STRATEGIES OF BIG
BAZAAR
• Future pay app
• Profit club card
• Fixed deposit
PROFIT CLUB CARD

• Bazaar profit club card is the most creative item that the Indian retail market.
• It offers an unmatched incentivized offer to its clients.
• A novel enrolment program where one can pay Rs. 10,000/-and can claim the 1500 for the
first month, next they can look for Rs.1000/- every month for the following 12 months i.e.
Rs. 12000/- over a time of 12 months. After the immense achievement of ‘benefit club
Rs.10,000/-
FUTURE PAY APP

Future pay app loot-get rs 100/- free wallet adjust on sign up.
 Future pay is a computerized wallet for shopping crosswise over future
group stores, for example big bazaar ezone, and home town. Presently
future app is putting forth a super offer to pull in new clients where you
will get rs 100/- on sign up.
FIXED DEPOSIT

The minimum deposit is rs10,000 while the deposits can be made for 1 – 2
or 3 years under both cumulative and non-cumulative option.
 Under the cumulative option, the compounding will happen on a quarterly
basis, while for regular income, the interest payout happens every quarter.