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A Managerial Approach
Chapter 3
Chapter 3-24
Credibility
The project manager needs two kinds of credibility:
Technical credibility - perceived by the client, senior
executives, the functional departments, and the project
team as possessing sufficient technical knowledge to
direct the project. He must be able to understand the
technical needs and wants of the project.
Administrative credibility - keeping the project on
schedule and within costs and making sure reports are
accurate and timely. Must also make sure the project
team has material, equipment, and labor when needed.
Chapter 3-25
Sensitivity
There are several ways for project managers to
display sensitivity:
Understanding the organization’s political structure
Sense interpersonal conflict on the project team or
between team members and outsiders
Does not avoid conflict, but confronts it and deals with it
before it escalates
Keeps team members “cool”
Sensitive set of technical sensors - ability to sense when
team members may try to “sweep things under the rug”
Chapter 3-26
Leadership and
Management Style
Leadership has been defined as:
“interpersonal influence, exercised in situation and directed through the
communication process, toward the attainment of a specified goal or
goals.”
Chapter 3-28
Ability to Handle Stress
Four major causes of stress associated with the
management of projects:
1. some PM’s never developing a consistent set of
procedures and techniques with which to manage their
work
2. Many project managers have “too much on their
plates” (too much to cope with)
3. Some project managers have a high need to achieve
that is consistently frustrated
Chapter 3-29
ELEMENTS OF STAKEHOLDER MANAGEMENT..
• STAKEHOLDER ANALYSIS
• STAKEHOLDER PLANNING
STEPS IN STAKEHOLDER
ANALYSIS..
• Identifying your stakeholders.
• Prioritizing your stakeholders
IDENTIFYING YOUR STAKEHOLDERS
• 1st step (stakeholder analysis)
– brainstorm who your stakeholders are.
– Think of all the people who are affected by your work, who have influence
or power over it, or have an interest in its successful or unsuccessful
conclusion.
• For example:
– Engineers
– Marketing Executive
– Public Relations Officer
– Risk Management Officer
PRIORITIZE YOUR STAKEHOLDERS
• After getting the long list of names.
– Some of these may have the power either to block
or advance it. Some may be interested in what you
are doing, others may not care.
• Map out your stakeholders on a
Power/Interest Grid and classify them by their
power over your work and by their interest in
your work.
UNDERSTANDING YOUR STAKEHOLDERS