What will be covered-

 What is Everything On-Demand?

 What does it includes:
 On-Demand Marketing.
 What is an On Demand Service?
What is Everything On-Demand? Why is this all
happening?
What does it includes:

 On-demand means now

 On-demand means variety

 On-demand means that alternatives aren’t an option

ON-DEMAND MARKETING

 The technological evolutions.

 The consumer expectations.
 How on-Demand Economy Is
rowing?

By Economic Spending By Age Group By Technology

Readiness Segment
 On Demand IT Bussiness
3 business sectors that have high demand for technology.
What Do On- Demand Marketers Do
Awareness about your
industry

Names of possible
prospects

Engagement

Prospects and recycled

prospects

Marketing qualified leads

Sales qualified leads

Sales opportunity 

Customer
What is an On Demand Service?

 An On Demand Service is Software as a Service (SaaS)

 “Software Deployed as a Hosted Service and
Accessed Over the Internet”
 Key Innovations Beyond Hosted Service:
 Multi-tenant Architecture
 Scalability
 Customisable
 Reduces Risk, Brings IT Spending in
Line with Business Returns
On Demand Services – Main Stream

 Search: The Original On Demand Service

 Google and Yahoo Enter the Business World:
 Gmail for Domains, Yahoo Business Mail
 Writely, Google’s On Demand Word Processor
 Google Spreadsheets
 “Services Disruption” – Ray Ozzie takes over from Bill
Gates
 Microsoft Responds with Office Live…
 Enablers for SME Businesses
Technology Trends to Dominate
in 2017
Everything on Demand

Intelligent apps going to dominate

everywhere

Home Automation

Internet of Things

Digital world invading the physical

world

Virtual and Augmented Reality

Artificial Intelligence and Machine

Learning
The Rise Of On Demand Home Services Apps in India
 Key Takeaways
 US consumers spend US$57.6 billion a year in the on-demand economy, according to the 2015 National
Technology Readiness Survey.
 The largest on-demand sector is online marketplaces, accounting for consumer spending of US$35.5
billion a year.
 49% of on-demand customers are millennials .
 72% of Americans have used some type of shared or on-demand online service, according to Pew
Research .
 41% of Americans have used programs offering same-day or expedited delivery, according to Pew.
 45 million Americans have worked in the on-demand economy, according to a report by Burson-
Marsteller, the Aspen Institute, and Time.
 Crowd Companies has listed 280 on-demand companies operating across 16 industries, a 3.6x increase
from two years prior.
 Alibaba expects there to be 600 million transactions on TMall and Taobao on China’s Singles Day,
November 11, a popular day for online shopping.
 From 2010 to 2015, US$9.4 billion was invested in on-demand economy companies, according to CB
Insights.
 In 2010, there were fewer than 20 venture capital investors in on-demand mobile services. By April
2015, there were 198 .