THE INTELLECTUAL ATTRIBUTES

OF PERSONALITY
 MEMORY
• The human brain, memory
has the capacity to store
and recall information.
 THE HUMAN STORAGE CAPACITY
• The human mind has the capacity
to remember sensory input
through our immediate senses
available to us.
• Tactile Contact(Touch and
Taste)
• Audio Through Our Ears
• Smell Through Our Nose
• Wide Variance of Imaging
Data Through Our Eyes also;
• Consciously, Subconsciously
and Unconsciously
 Which to store and
where to file it, the
human memory does
not discard.
 • Long term memory and short term
memory can be stored by our brain in
different ways. Short term memory is
information that is new and stands ready
to used. Long term memory is short term
memory converted and saved for future
reference.
• The major difference
between and computer
memory is how
information is stored.
Three Distinct Memory Capacity
• Sensory Memory –
Information we receive
through senses.
• Short Term Memory – The
information in our sensory
memory is transferred to our
consciousness.
• Long Term Memory – A
permanent and practically
seems unlimited in terms of its
storage capacity. The
information that passes from
our short term to our long term
memory is typically that which
has some significance attached
to it.
Information is preserved in the
following ways:
• Primacy- Information that
occurs and is absorbed by our
brain through our
consciousness.
• Recency – First one in First one
out , Last one in Last one out.
• Distinctiveness – If something
really rouses our attention then
the memory of that incident
becomes so profound that it
becomes or seems impossible to
forget.
• Frequency – Sort of like routine.
These memories are events that
happen to frequently that it
engraved in our head.
• Association – These memory
associate or attribute an event
or a memory to something that
will initiate to recall.
• Reconstruction – This is when
one tries to piece together a
string of events that they lead to
the where about of the lost
item.
 FORGETTING
• The counter part of remembering is forgetting
and we can’t simply talk about it without
mentioning its counter part.
• The information that is not used for an
extended period of time decays or fades away
overtime when storage is compromised by age
or time.
 • Throughout our lives our brain cells die and are
created at a steady rate. However, when we age,
production of newer brain cells slow down with a
brain chemical called a neurotransmitter.
• Neurotransmitters are often referred to as the body’s
chemical messengers. They are the molecules used
by the nervous system to transmit messages
between neurons, or from neurons to muscles
 INTELLIGENCE
• All humans have distinct abilities
or in other words intelligence and
this is quantifiable or able to
measure.
Three Types of Intelligence
• Analytical Intelligence – ability to
solve a problem by looking at its
component.
• Creative Intelligence – ability to
use new or ingenious ways to
solve problems.
• Practical Intelligence – refers to
street smarts or commonsense.
 Note:
Does necessarily mean that people do
not have an IQ that reaches to 160
has no intelligence, may not be
strong on analytical intelligence but
can excel in practical intelligence.
 STATE OF MIND
• a person's mood and
the effect that mood has on
the
person’s thinking and behavior
 STATE OF MIND
• Gaining the ability to FOCUS your mind
and RELAX your body can benefit your
state of mind in an abundance of ways.
The more being you living in too much
stress has a significant negative impact
on your life.
Effective Study Skills for Tourism and Hospitality
Students:

• The Value of a Schedule

• Making Every Hour Count
• Where and When to Study
• Studying for Lecture Courses
• Studying for Recitation Courses
• Making and Revising a Schedule