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baran-energy.com baranenergy
Key Element of Clean Energy
Electric
Mobility
Baran Energy
Develop and
manufacture battery
pack for ESS and EV
baran-energy.com
At a glance
Founded in July 2018, PT Aldebaran Rekayasa Cipta (Baran-Energy) is new Indonesian startup developing modular battery pack system for
energy storage, electric vehicle and other custom purpose.
Vision Mission
Accelerate renewable energy and electric vehicle adoption in Indonesia market. Bring accessible renewable energy and electric vehicle to mass market .
https://ekonomi.kompas.com/read/2018/11/28/221300926/esdm-targetkan-listrik-panel-surya-atap-capai-1-gigawatt-dalam-3-tahun
https://www.antaranews.com/berita/778148/penjualan-mobil-di-indonesia-naik-tujuh-persen
https://www.liputan6.com/bisnis/read/2795762/ini-target-kapasitas-pembangunan-listrik-ri-hingga-2025 baran-energy.com
Paparan dalam acara FGD Kesiapan Kendaraan Listrik BPPT 17 Juli 2919
Challenges
1 Rp 1 Package
High Battery Developing financial solution to lower the
1 barrier of adoption
Price 2 Gradual cash Package
price down
Design multi purpose modular battery pack for 3 Loan / Installment
2 production efficiency to reach economy of
scale, thus reducing the cost in the future
In typical retail case (private
Underdeveloped usage - home, business or
Market industries), installing an PV
(solar panel) and energy
storage system (battery pack)
Need to accelerate market Create ecosystem to build up market to reach
size 3 economy of scale
will cut electricity expense up
to around 50%.
baran-energy.com
SWOT
Strength Weakness
Continuous R&D activities to create Modular multi purpose battery pack New product not yet proven track Use component and battery cell
better product and technology record from established maker
Own design, easy to custom
Develop network of partner in key Industry supply chain not yet Testing and certification from
technology Locally developed and made (high established established lab comply to European
TKDN)
Modular design applicable for Higher cost per kWh Financial solution, Rp 1 program
different purpose Ecosystem of business model and long installment
Innovative financial package
Boost economy of scale - lower cost
Opportunity Treat
Active in media to grab market Big market potential Battery cell supply - depend on LG Our battery pack is using standard
awareness of the brand battery cell size, can use battery cell
Trend in renewable energy adoption Similar product from other from other mfg if needed
Roadshow to met potential manufacturer (imported product)
customer Trend in EV adoption Make battery pack that suited for
Cheaper solution from competitor tropical condition - which is not
Actively approach other potential Other local battery pack manufacturer always the case from other brand
partner for ESS and EV market is still on the same development stage
Ecosystem fo booth economy of
scale - lowering the cost
baran-energy.com
Modular Battery Pack
ESS - Energy Storage System
Custom battery
baran-energy.com
Use Case | Plastic Injection
650 M
baran-energy.com
Use Case | Plastic Injection
baran-energy.com
Use Case | Plastic Injection
baran-energy.com
Tweaking Investment Problem
Major Cost: Battery Cell Research and Development Gov Support (Subsidy)
• Local Content
baran-energy.com
Thank you
baran-energy.com