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CHAPTER-8
D R D E E PA K C H AW L A
QUESTIONNAIRRE DESIGNING
NEENA SONDHI
Types of questionnaire
DR
Types of questionnaire
DR
Types of questionnaire
DR
Types of questionnaire
DR
How do you generally decide on where you are going to invest
your money?-------------------------------------------------------------
Give three reasons why you believe that the 2010 Commonwealth Games in
India are going to help the country?
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Types of questionnaire
DR
Types of questionnaire
method of administration
DR
Population characteristics
D R D E E PA K C H AW L A
Population spread
NEENA SONDHI
Study area
Now I am going to give you a set of cards. Each card will have the name of one television serial (Hand
over the cards to the respondent in a random order). I want you to examine them carefully (give her
some time to read all the names). I would request you to hand over the card which has the name of the
serial you like to watch the most. (Record the serial and keep this card with you). Now of the remaining
D R D E E PA K C H AW L A
nine serials name your most favorite serial (continue the same process till the person is left with the last
card)
NEENA SONDHI
Please listen very carefully; I am going to slowly read the name of ten popular T.V. serials. I want to know
how much you prefer watching them. You need to use a 1 to 10 scale, where 1 means I do not like watching
it and 10 means I really like watching it. For those in between you may choose any number between 1 and
10. However, please remember that the higher the number the more you like watching it. Now, I am going to
name the serials one by one. In case the name is not clear I will repeat the list again. So, the serial’s name
D R D E E PA K C H AW L A
is-------------------. Please use a number between 1 and 10 as I had told you. O.k. thank you, the next name
is---------------------. And so on till all the 10 names have been read out and evaluated.
NEENA SONDHI
SERIAL
1. Balika Badhu 1 2 3 4 5 6 7 8 9 10
2. Sathiya 1 2 3 4 5 6 7 8 9 10
3. Sasural Genda Phool 1 2 3 4 5 6 7 8 9 10
4. Bidai 1 2 3 4 5 6 7 8 9 10
5. Pathshala 1 2 3 4 5 6 7 8 9 10
6. Bandini 1 2 3 4 5 6 7 8 9 10
7. Laptaganj 1 2 3 4 5 6 7 8 9 10
8. Sajan Ghar jaaana Hai 1 2 3 4 5 6 7 8 9 10
9. Tere liye 1 2 3 4 5 6 7 8 9 10
10. Uttaran 1 2 3 4 5 6 7 8 9 10
In the next question you will find the names of ten popular Hindi serials that are being aired on television
these days. You are requested to rank them in order of your preference to watch these programmes. Start
by identifying the serial which is your most favorite, to this you may give a rank of 1. Then from the rest of
the nine, pick the second most preferred serials and give it a rank number of 2.Please carry out this process
D R D E E PA K C H AW L A
till you have ranked all 10. The one you prefer the least should have a score of 10. You are also requested
not to give two serials the same rank. The basis on which you decide to rank the serials is entirely
dependent upon you. Once again you are asked to rank all the 10 serials.
NEENA SONDHI
Please indicate the level of your agreement for the following statements.
NEENA SONDHI
1. How do you evaluate the negotiation skills module with the Communication and
presentation skill module? (Incorrect)
NEENA SONDHI
1 Unexciting exciting
2 Bad good
3 Boring interesting
4 Cheap expensive
5 Safe dangerous
(Incorrect)
Have you ever spit tobacco on the road (to tobacco consumers)?
(Incorrect)
NEENA SONDHI
Do you associate with people who use fake receipts to claim their
medical allowance? (Correct)
Do you think tobacco consumers spit tobacco on the road?
(Correct)
Type of questions
Question Content
D R D E E PA K C H AW L A
Type of questions
How would you evaluate the work done by the present government?
D R D E E PA K C H AW L A
With whom in your work group do you interact with after office hours?
Type of questions
1. Dichotomous questions
D R D E E PA K C H AW L A
Type of questions
- Between Rs 2500-5000/-
- More than Rs 5000/-
NEENA SONDHI
Questionnaire structure
DR
Instructions
Opening questions
D R D E E PA K C H AW L A
Study questions
NEENA SONDHI
Classification information
Acknowledgement
Yes
Prompt- MMT
Evaluate on the
Yes attributes /features
under study
Why have you not used it for booking,
NEENA SONDHI
Any other
In case these problems are taken care of recommendation
Yes
will you use it? you have for MMT
No
Advantages Disadvantages
Spontaneity of response
RESEARCH
CONCEPTS AND
END OF CHAPTER