Social Media Trends Dark

Feb Mar Apr May Jun Jan Feb Mar Apr May Jun Jan Feb Mar Apr
r May Jun Jan Feb Mar Apr May
Social Media Trends

Presentation by Semvak Meellårs
Influencer What is Influencer Marketing
Marketing Will How it’s work?
Mature Why it’s matter?
B A S E D O N A C C E S S E M A N AT E S L I D E S
ON SLIDESHARE.NET Study case
Social Media Trends 3
What is Influencer Marketing
Yass!
Influencer marketing is a type of marketing
what it is? … that focuses on using key leaders to drive
your brand's message to the larger
market.
First and foremost, Gen Z are more likely to

why it’s matter? be influenced than other generations, and
they’re also big on celebrities. Over 40% say
they’re easily swayed by the opinions of
others…
Presentation by DigitalMarketing,inc.
Top Influencers by Forpes 2017
Michaalla liveseed Dry Jokes Dad

958,110 1,090,00
FOLLOWERS FOLLOWERS
Vanessha Fashiondork Jimmy Bakeseed Semvak Vasahah

854,902 998,111 782,990
FOLLOWERS FOLLOWERS FOLLOWERS
OK, How it Works?
Reach
Aenean lacinia bibendum nulla sed consectetur. Cras justo
RESONANCE
odio, dapibus ac facilisis in, egestas eget quam.
Relevance
Nulla vitae elit libero, a pharetra augue. Donec id elit non mi
porta gravida at eget metus.
REACH RELEVANCE
Resonance
Aenean lacinia bibendum nulla sed consectetur. Nullam id
dolor id nibh ultricies vehicula ut id elit.
Live Video Will Continue
Explode
What is Live Video? Why it’s matter?
How it’s work? Study case
B A S E D O N A C C E S S E M A N AT E S L I D E S O N S L I D E S H A R E . N E T
Live Video Will Continue… Explode!
You Tube LIVE LIVE I N S TA G R A M

STORIES
70 50 87.5
70
52.5 37.5
52.5
35 25
35
17.5 12.5
17.5
0 0 0
0 Jan Feb Mar Apr May Jun 0 Jan Feb Mar Apr May Jun 0 Jan Feb Mar Apr May Jun
132,322 34% 120,110 21% 11,910 20%

M I N U T E S P E R D AY ENGAGEMENT M I N U T E S P E R D AY ENGAGEMENT M I N U T E S P E R D AY ENGAGEMENT
FUN FACT FUN FACT FUN FACT

dapibus ac facilisis in, egestas eget quam. dapibus ac facilisis in, egestas eget quam. dapibus ac facilisis in, egestas eget quam.
Praesent commodo cursus magna, vel Praesent commodo cursus magna, vel Praesent commodo cursus magna, vel
You Tube LIVE 32% 24%

30%
MALE VIEWERS SUBSCRIBERS
46%
70
54%
52.5 68% 70%

76%
35 FEMALE VIEWERS GUEST
17.5
0
0 Jan Feb Mar Apr May Jun
Relevance
132,322 34%
M I N U T E S P E R D AY ENGAGEMENT Fusce dapibus, tellus ac cursus commodo, tortor mauris condimentum nibh,
ut fermentum massa justo sit amet risus. Fusce dapibus, tellus ac cursus
The Tech TV commodo, tortor mauris condimentum nibh. Fusce dapibus, tellus ac cursus
200,192,000 commodo, tortor mauris condimentum nibh. Fusce dapibus, tellus ac cursus
SUBSCRIBERS commodo.
What is live video?
Maecenas sed diam eget risus varius blandit sit amet non magna.
Aenean lacinia bibendum nulla sed consectetur. Vivamus sagittis
lacus vel augue.
Why it’s matter?
lacus vel augue.
2mins
Fully
Immersive Maecenas sed diam eget risus varius blandit sit amet
Social
non magna. Aenean lacinia bibendum nulla sed
consectetur. Vivamus sagittis lacus vel augue laoreet
rutrum faucibus dolor auctor.
Experience Maecenas sed diam eget risus varius blandit sit amet
non magna. Aenean lacinia bibendum nulla.
ON SLIDESHARE.NET laoreet rutrum faucibus dolor auctor.
Fully Immersive Social 360º
Experiences
Why it’s matter?
lacus vel augue laoreet rutrum faucibus dolor auctor.Maecenas sed
diam eget risus varius blandit sit amet non magna. Aenean lacinia
bibendum nulla.
Fully Immersive Social Experiences
Behind the scene 360º Pics & Video

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consectetur. Cras justo odio, consectetur. Cras justo odio,
360º
dapibus ac facilisis in, egestas dapibus ac facilisis in, egestas
More human’s level Backstage concert

dapibus ac facilisis in, egestas dapibus ac facilisis in, egestas
Social Media Platform Sharing
29% 34%
YOUTUBE INSTAGRAM
consectetur. Cras justo odio, 5%
consectetur. Cras justo odio,
34%
29%
32% 32% 5%
FACEBOOK OTHERS
What is Fake News?
Fake News Will Maecenas sed diam eget risus varius blandit sit amet
Reshape Trust non magna. Aenean lacinia bibendum nulla sed

consectetur. Vivamus sagittis lacus vel augue laoreet
rutrum faucibus dolor auctor.
Maecenas sed diam eget risus varius blandit sit amet

B A S E D O N A C C E S S E M A N AT E S L I D E S non magna. Aenean lacinia bibendum nulla.
ON SLIDESHARE.NET
laoreet rutrum faucibus dolor auctor.
Fake News Will Reshape Trust
Timing & momentum FakeNews Media FA Emotional desire

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sed consectetur. Cras justo odio,
Everyday
KE
First cat ancestor is a half-blood dragon.
sed consectetur. Cras justo odio,
dapibus ac facilisis in, dapibus ac facilisis in,
OMG,
Black campaign MOTHER Lack of information
Aenean lacinia bibendum nulla OF CAT..
sed consectetur. Cras justo odio, sed consectetur. Cras justo odio,
199K Likes 210 Shares
dapibus ac facilisis in, dapibus ac facilisis in,

LIKES SHARES
FakeNews Media FA
Everyday
KE
First cat ancestor is a half-blood dragon.
32%
46%
54%
68%
OMG,
MOTHER
OF CAT..
32% 54% 199K Likes 210 Shares
MALE USER MALE USER
68% 46%
FEMALE FEMALE USER
RE A Study case
AL
Global Data
Everyday Maecenas sed diam eget risus varius blandit sit amet non
magna. Aenean lacinia bibendum nulla sed consectetur.
Latest Scientific Data
Vivamus sagittis lacus vel augue laoreet rutrum faucibus
dolor auctor.
ABOUT 10%
WERE FROM 854,902
FAKE NEWS
SITES AV E R A G E S H A R E S O F V I R A L FA K E N E W S
199K Likes 210 Shares

120
AV E R A G E L I K E S O F V I R A L FA K E N E W S
Facebook What is Live Video?
Search Will How it’s work?
Rise Why it’s matter?
ON SLIDESHARE.NET Study case
Facebook Search Will Rise
What is Facebook search? Why it’s matter?
Maecenas sed diam eget risus varius blandit sit Maecenas sed diam eget risus varius blandit sit
amet non magna. Aenean lacinia bibendum amet non magna. Aenean lacinia bibendum
nulla sed consectetur. Vivamus sagittis lacus nulla sed consectetur. Vivamus sagittis lacus
vel augue. vel augue.

SEO won’t be the same Large brands think locally
consectetur. Cras justo odio, dapibus ac consectetur. Cras justo odio, dapibus ac
facilisis in, egestas eget quam. facilisis in, egestas eget quam.
Benefits for B2C brands Advertising insights

Nulla vitae elit libero, a pharetra augue. Nulla vitae elit libero, a pharetra augue.
Donec id elit non mi porta gravida at eget Donec id elit non mi porta gravida at eget
metus. metus.
Important for local biz Privacy issues

consectetur. Nullam id dolor id nibh consectetur. Nullam id dolor id nibh
ultricies vehicula ut id elit. ultricies vehicula ut id elit.

Advertising insights Advertising insights
2006 Nulla vitae elit libero, a pharetra augue.

Donec id elit non mi porta gravida at eget
metus. Nulla vitae elit libero, a pharetra metus. Nulla vitae elit libero, a pharetra
augue. Donec id elit non mi augue. Donec id elit non mi
Advertising insights Advertising insights

metus. Nulla vitae elit libero, a pharetra metus. Nulla vitae elit libero, a pharetra
augue. Donec id elit non mi augue. Donec id elit non mi
13% Most Searched in FB

Famous People
51% Nulla vitae elit libero, a pharetra augue. Donec id

elit non mi porta gravida at eget metus.
Fan Page
51%
36%
Location

Big brands and shedding the ‘social ‘and elevating

thir game
90% of business using social media have generated brand awareness
lpics
# coo
”
Snapchat's strategy is representative
of a growing trend as networks
ditch their “social” tags
#coolp
ics
K A N TA R M E D I A
#coolpics
Snapchat for Marketing? Why not..
301 M 164 M 3B 18%

M O N T H LY A C T I V E U S E R S D A I LY A C T I V E U S E R S S N A P S A D AY FROM SOCIAL MEDIA USERS
Nulla vitae elit libero, a Nulla vitae elit libero, a Nulla vitae elit libero, a Nulla vitae elit libero, a
pharetra augue. Donec id elit pharetra augue. Donec id elit pharetra augue. Donec id elit pharetra augue. Donec id elit
non mi porta gravida at eget non mi porta gravida at eget non mi porta gravida at eget non mi porta gravida at eget
metus. metus. metus. metus.
Facebook is Creating an Ambient

Web
K A N TA R M E D I A
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dapibus ac facilisis in, egestas eget quam. Aenean lacinia bibendum
nulla sed consectetur. Cras justo odio, dapibus ac facilisis in, egestas
eget quam.Aenean lacinia bibendum nulla sed consectetur.
Ride The Wave of “Super reality”

Facebook 10 Years Road Map
Facebook
Ecosystem
Groups
Messenger
Search
Products instagram
video
WhatsApp
Connectivity
Drones Telco infra
Free Basics Lasers

VR/AR
Mobile VR Rift Touch
Terrestrial Solutions
Satellites AR Tech Social VR
Technologies
AI
Vision Planning
Reasoning Language
The VR Market is Growing!

3.2B
0.5B
4.7B
1.7B
171M 4.8B
7.3B
FORECAST 2018
11B
11.7B
0 3 6 9 12 15
The total number of active virtual
reality users is forecast to reach Hardware Software
171M by 2018.
Nulla vitae elit libero, a pharetra Nulla vitae elit libero, a pharetra
augue. Donec id elit non mi porta augue. Donec id elit non mi porta
gravida at eget metus. gravida at eget metus.
Virtual Reality to Promote Your Products?
mybusiness.com
Leverage the
power of virtual
reality for
TESSA CAR marketing!
Virtual reality
in facebook ads
will also increase FEEL THE DASHBOARD
significantly
in VR 360º
Social Media + Virtual Reality

Just Begining
This year is going to be an important year for

virtual reality dan social media. Immersive
and engaging content can be created using
special equipment and software. With
facebook's acquisition of Oculus (makers of
+ the Oculus Rift) virtual reality content on
facebook will increase significantly.
Some facebook ads is start using VR

(360º) for their promo pics.
evolve in computing a mobile-
first to an AI first world ”
in the long run, i think we will
S U N D A R P I C H AY
GOOGLE PDG
Content Distribution Become

New The Lifeof The Party
Form!
Website Internet of Expert
”
+ Thing (IOT) Columns
Blog
Pushy narratives are OUT.

Apps, Content Distributed
VR Apps Editor Media Engaging experiences are
IN.
Messaging Distributed Contributor

Apps Soc. Media Platform
Distributed Content:
New Narative Forms
Conversational Journalism NewsGame Journalism Snap Journalism

Nulla vitae elit libero, a pharetra augue. Donec Nulla vitae elit libero, a pharetra augue. Donec Nulla vitae elit libero, a pharetra augue. Donec
sed odio dui. sed odio dui. sed odio dui.
Immersive Journalism Citizen Journalism Drone Journalism
Nulla vitae elit libero, a pharetra augue. Donec Nulla vitae elit libero, a pharetra augue. Donec Nulla vitae elit libero, a pharetra augue. Donec
sed odio dui. sed odio dui. sed odio dui.
THE AREA OF CONTENT EXPERIENCES
Static Content > Enhanced Content > Interactive Content > Immersive Content (360º videos…)
Social Media Aspend

is On The Rise
SOCIALBAKERS
Aenean lacinia bibendum nulla sed consectetur. Cras justo odio,

dapibus ac facilisis in, egestas eget quam. Aenean lacinia bibendum
nulla sed consectetur. Cras justo odio, dapibus ac facilisis in, egestas
eget quam.Aenean lacinia bibendum nulla sed consectetur.
State of The Market #1 2016
Times are Changing and 45%

INCREASE! 78K
So are The Job
Postings. 2015
Social Budget is on the rise 1/3 of digital budget is on social.

54K
That’s why the available positions for social media jobs is
increase.
Aenean lacinia bibendum nulla sed consectetur. Cras justo odio, dapibus ac
facilisis in, egestas eget quam. Aenean lacinia bibendum nulla sed
consectetur. Cras justo odio, dapibus ac facilisis in, egestas eget
quam.Aenean lacinia bibendum nulla sed consectetur.
SOCIAL MEDIA JOBS
State of The Market #2 Marketing

The Marketing 11% of total revenue
Budget Digital
30% of total budget
Social Budget is on the rise 1/3 of digital budget is on social.

That’s why the available positions for social media jobs is
increase. Social
11% of digital marketing
budget
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quam.Aenean lacinia bibendum nulla sed consectetur.
Social is Big Advertising

Channel - Today
37
No longer something that only teenagers do on their mobile
phones. It’s already impacting your businesses today 40
29
24
30
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20 12
quam.Aenean lacinia bibendum nulla sed consectetur.Aenean lacinia
bibendum nulla sed consectetur. Cras justo odio, dapibus ac facilisis in, 10
egestas eget quam. Aenean lacinia bibendum nulla sed consectetur. Cras
justo odio, dapibus ac facilisis in, egestas eget quam.Aenean lacinia
bibendum nulla sed consectetur. 0
2013 2014 2015 2016 2017
Global Digital Snapshot

T O TA L INTERNET ACTIVE SOCIAL UNIQUE ACTIVE MOBILE
P O P U L AT I O N USERS MEDIA USERS MOBILE USERS SOCIAL USERS
7.476 3.773 2.789 4.917 2.549

BILLION BILLION BILLION BILLION BILLION
U R B A N I S AT I O N : U R B A N I S AT I O N : U R B A N I S AT I O N : U R B A N I S AT I O N : U R B A N I S AT I O N :
54% 50% 37% 66% 34%
Annual Growth
INTERNET USER ACTIVE SOCIAL UNIQUE ACTIVE MOBILE

MEDIA USERS MOBILE USERS SOCIAL USERS
+10% +21% +5% +30%

Since Jan 2016 Since Jan 2016 Since Jan 2016 Since Jan 2016
+354 MILLION +482 MILLION +222 MILLION +581 MILLION
Digital User Distribution by Region

EAST EUROPE
5% 8%
NORTH AMERICA WEST EUROPE EAST ASIA
8% 5%
5% 8% 5% 8% 5% 8%
8% 5% 8% 5% CENTRAL ASIA 8% 5%
5% 8%
CENTRAL AMERICA MIDDLE EAST SOUTH EAST ASIA
8% 5%
5% 8% 5% 8% 5% 8%
8% 5% 8% 5% SOUTH ASIA 8% 5%
INTERNET USERS 5% 8%
SOUTH AMERICA AFRICA AUSTRALIA
GLOBAL 8% 5%
5% 8% 5% 8% 5% 8%
ACTIVE SOCIAL MEDIA ACCOUNTS
8% 5% 8% 5% 8% 5%
MOBILE CONNECTIONS
Internet Penetration By Region

NORTH AMERICA NORTH AMERICA
88% NORTH AMERICA 67% NORTH AMERICA
NORTH AMERICA
84% 48%
NORTH AMERICA NORTH AMERICA
57%
53% 60% NORTH AMERICA
NORTH AMERICA
NORTH AMERICA
NORTH AMERICA
33% 53% NORTH AMERICA
66% 29%
68%
G L O B A L AV E R A G E
50%
Distribution of Global Population by Age

The world's total population detailed by five-year age groups, in millions
700
655
632
610 600 601 612
564
525 514
490
471
425
350 342
303
235
175 164
122
77
59
0
0-4 5-9 10-14 15-19 20-24 25-29 30-34 35-39 40-44 45-59 50-54 55-59 60-64 65-69 70-74 75-79 80-84 >85
Internet Use: Regional Overview

Internet users (in millions), and internet penetration, by region.
MOBILE PHONE USER DEKSTOP USER
1250
1000
987
923 950
922 895 895
854 854
800 785B 785
750
653B 654 654B 650B
585
540B 540B 540B
500B 500B
500
440B
400B
321B
250
0
PHILIPINES BRAZIL THAILAND INDONESIA MEXICO INDIA SOUTHAF... UAE TURKEY CHINA RUSSIA SPAIN
Time Spent on The Internet

Average number of hours spent using the internet per day
1000
923
750
585
500
362 353 339 320

284 281
250
147 117
33 28
0
57% 33% 29% 84% 58% 88% 67% 66% 60% 58% 48% 68%
CENTRAL
CENTRAL
EAST
EAST
EAST
EAST
WEST
SOUTH
MIDDLE
SOUTH
NORTH
SOUTH
ASIA
EUROPE
EUROPE
ASIA
AFRICA
ASIA
AMERICA
ASIA
OCEANIA
EAST
AMERICA
AMERICA
Social Media Penetration Rangkings

H I G H E S T S O C I A L M E D I A P E N E T R AT I O N L O W E S T S O C I A L M E D I A P E N E T R AT I O N
# HIGHEST PENETRATION % # LOWEST PENETRATION %

USERS USERS
01 QATAR 99% 2,400,000 213 NORTH KOREA 0.06% 16,000

02 UNITED ARAB EMIRATES 99% 9,200,000 212 TURKMENISTAN 0.46% 25,000
03 BRUNEI 86% 370,000 211 ERITREA 1% 63,000
04 ARUBA 85% 89,000 210 TAJIKISTAN 1% 110,000
05 MALDIVES 83% 310,000 209 SOUTH SUDAN 1% 170,000
06 SOUTH KOREA 83% 41,915,000 208 CHAD 1% 220,000
07 CAYMAN ISLANDS 82% 50,000 207 CENTRAL AFRICAN REP. 2% 87,000
08 TAIWAN 81% 19,000,000 206 NIGER 2% 400,000
09 CYPRUS 79% 930,000 205 UZBEKISTAN 3% 770,000
10 MALTA 79% 330,000 204 D.R.O THE CONGO 3% 2,300,000
Active Users of Key Global Social Platforms

Based on The Most Recently Published Monthly Active Users Accounts For Each Platform, in Millions.
FACE... 1900
FB MESSE... 1000
WHAT... 1000
YOU 1000
QQ 877
WE 846
Q 632
INSTA... 600
TU 550
TWI 317
BADU T... 308
S 306
SNAP... 300
SINA W... 297
217
PINTE... 150
YY 122
LINK... 106
BBM 100
TELE... 100
0 500 1000 1500 2000
Our Perscpetive: Social Media Trends

Social chathes up with search for discovery
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fermentum massa justo sit amet risus.
Social commerce show new promise

Dark social rising

Video ignites social advertising

Trend in USA
REGION NAME
REGION NAME REGION NAME
5% 8%
5% 8% 5% 8%
8% 5%
8% 5% 8% 5%
INTERNET USERS
GLOBAL REGION NAME
ACTIVE SOCIAL MEDIA ACCOUNTS 5% 8%
MOBILE CONNECTIONS 8% 5%
Aenean lacinia bibendum nulla sed dos andoso

consectetur. Nullam id dolor id nibh eta pariba
ultricies vehicula ut id elit.
Trend in USA
Device for social media
50 67.5
43
37.5
25 54
54
21
60
12.5 60 55
Smartphone/tablet
55
45 45
0 45 40.5
NAME NAME 30
Aenean lacinia bibendum nulla sed dos 30
15 17
consectetur. Nullam id dolor id nibh eta 15 17
ultricies vehicula ut id elit. 0

0 NAME
NAME
PC/Laptop
Aenean lacinia bibendum nulla sed dos
consectetur. Nullam id dolor id nibh eta
Trend in USA
10% 11%
88%
21%
G L O B A L AV E R A G E I N U S A NAME NAME
50% NAME
10%
consectetur. Nullam id dolor id nibh eta NAME
ultricies vehicula ut id elit. Aenean lacinia
bibendum nulla sed dos consectetur. NAME
Nullam id dolor id nibh eta ultricies

vehicula ut id elit.
Trend in USA
Subtitle goes here
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in USA
Region Complete Data
NAME
88% INTERNET PENETRATION BY

REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Trend in Asia
REGION NAME
5% 8% REGION NAME
8% 5% 5% 8%
8% 5%
INTERNET USERS
REGION NAME
GLOBAL
5% 8%
8% 5%
MOBILE CONNECTIONS

Trend in Asia
67.5
60
50 55
45 54
54
43
37.5
30
25 45
Smartphone/tablet 21 15 17
40.5
NAME
12.5
0
Aenean lacinia bibendum nulla sed dos 0 NAME
consectetur. Nullam id dolor id nibh eta NAME 60
55
30
PC/Laptop 15 17
Aenean lacinia bibendum nulla sed dos NAME

Trend in Asia
10% 11%
88%
21%
G L O B A L AV E R A G E I N U S A
50% NAME NAME
NAME
ultricies vehicula ut id elit. Aenean lacinia 10%
bibendum nulla sed dos consectetur.
NAME
Trend in Asia
Subtitle goes here
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in USA
Country Complete Data
NAME

REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Trend in Europe REGION NAME
5% 8%
8% 5%
REGION NAME
5% 8%
8% 5% REGION NAME
GLOBAL 8% 5%
REGION NAME
5% 8%
MOBILE CONNECTIONS
8% 5%

Trend in Europe
60 67.5
55
45
30 54
54
15 17
Smartphone/tablet 0 40.5
45
60
NAME NAME 55
Aenean lacinia bibendum nulla sed dos 50 45
consectetur. Nullam id dolor id nibh eta 37.5

43
30

25 15 17
21
12.5 0
NAME
PC/Laptop 0
NAME
Trend in Europe
10%
NAME 11%
10%
G L O B A L AV E R A G E I N U S A NAME
50% 21%
Aenean lacinia bibendum nulla sed dos 88% NAME

vehicula ut id elit. NAME
Trend in Europe
Subtitle goes here
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in Europe
Country Complete Data
NAME
REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Trend in Australia
REGION NAME
5% 8% REGION NAME
8% 5% 5% 8%
REGION NAME
8% 5%
5% 8%
8% 5%
INTERNET USERS
REGION NAME
GLOBAL
5% 8%
8% 5%
MOBILE CONNECTIONS

Trend in Australia 67.5

54
54
50
43
37.5
45
60 40.5
25
21
55
NAME
45
12.5
30 60
0
NAME
55
15
Smartphone/tablet
17
45
0 30

15 17
NAME
PC/Laptop
Trend in Australia
88% 10% 11%
NAME 21% NAME NAME
G L O B A L AV E R A G E I N U S A
50% 10%
NAME

Trend in Australia
Subtitle goes here
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in Australia
NAME

REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Trend in Germany
REGION NAME
5% 8%
Digital User Distribution by Region 8% 5%
REGION NAME
5% 8%
8% 5%
REGION NAME
GLOBAL 8% 5%
REGION NAME
5% 8%
MOBILE CONNECTIONS
8% 5%

50
Trend in Germany 37.5

43
25
Device for social media 21
12.5
0
NAME 67.5
54
54
60
Smartphone/tablet
55
45
45 40.5
NAME

60
55

45
NAME
30
PC/Laptop 15 17

88%
Trend in Germany
NAME
10%
11%
NAME
50% 10%
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NAME
Trend in Germany
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in Germany
NAME

REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Trend in Canada
REGION NAME
REGION NAME 5% 8%
5% 8% 8% 5%
8% 5%
REGION NAME
GLOBAL REGION NAME 8% 5%
ACTIVE SOCIAL MEDIA ACCOUNTS 5% 8%
MOBILE CONNECTIONS 8% 5%

Trend in Canada
50 67.5
43
37.5
25 54
54
21
12.5
60
45
60 55
0 40.5
Smartphone/tablet NAME
55
45
NAME 45
30
15 17

0 NAME
NAME
PC/Laptop
Trend in Canada
88% 10%
11%
21%
50% NAME
10%
NAME

Trend in Canada
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in Canada
NAME

REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

REGION NAME
Trend in United Kingdom 5% 8%
Digital User Distribution by Region 8% 5%
REGION NAME
5% 8% REGION NAME
5% 8%
8% 5%
8% 5%
INTERNET USERS
GLOBAL

REGION NAME
MOBILE CONNECTIONS
5% 8%
8% 5%
50
43
Trend in United Kingdom

37.5
25
21
Device for social media 12.5
0
NAME
60
60 55
Smartphone/tablet
55
45
45
67.5
30
15 17
54
54
0 NAME
NAME
45
40.5
NAME
PC/Laptop

Subtitle goes here
1000
923 922
800
750
653B 654
585
540B
500B
500
400B
321B
250
0
2011 2012 2013 2014 2015
Trend in United Kingdom 88%

NAME
11%
21%
G L O B A L AV E R A G E I N U S A 10% NAME
50%
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NAME
REGION
DISTRIBUTION 50
DEVICE USED
37.5 43
5% 8% 25
12.5 21
8% 5%
0

Mobile data
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21% 32% 19% 14%

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NEWS APP
MESSAGING APP
GAMES
TA S K M A N A G E R
Mobile data
32% 24%
30%
46%
54%
68% 70%
76%
FEMALE VIEWERS GUEST
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200,192,000
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70
52.5
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0
132,322 34%
M I N U T E S P E R D AY ENGAGEMENT
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32%
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32% 24%
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54%
68% 70%
76%
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Social Media Trends

Marketing Will How it’s work?

Mature Why it’s matter?

What is Influencer Marketing

First and foremost, Gen Z are more likely to

Top Influencers by Forpes 2017

Michaalla liveseed Dry Jokes Dad

Vanessha Fashiondork Jimmy Bakeseed Semvak Vasahah

OK, How it Works?

What is Live Video? Why it’s matter?

How it’s work? Study case

Live Video Will Continue… Explode!

You Tube LIVE LIVE I N S TA G R A M

132,322 34% 120,110 21% 11,910 20%

FUN FACT FUN FACT FUN FACT

Live Video Will Continue… Explode!

You Tube LIVE 32% 24%

52.5 68% 70%

Live Video Will Continue… Explode!

What is live video?

Why it’s matter?

Fully Immersive Social 360º

Fully Immersive Social Experiences

Behind the scene 360º Pics & Video

More human’s level Backstage concert

Social Media Platform Sharing

Reshape Trust non magna. Aenean lacinia bibendum nulla sed

Maecenas sed diam eget risus varius blandit sit amet

Fake News Will Reshape Trust

Timing & momentum FakeNews Media FA Emotional desire

Fake News Will Reshape Trust

Fake News Will Reshape Trust

199K Likes 210 Shares

Search Will How it’s work?

Rise Why it’s matter?

Facebook Search Will Rise

What is Facebook search? Why it’s matter?

Facebook Search Will Rise

Benefits for B2C brands Advertising insights

Important for local biz Privacy issues

Facebook Search Will Rise

2006 Nulla vitae elit libero, a pharetra augue.

Advertising insights Advertising insights

2017 Nulla vitae elit libero, a pharetra augue.

13% Most Searched in FB

51% Nulla vitae elit libero, a pharetra augue. Donec id

13% Nulla vitae elit libero, a pharetra augue. Donec id

Big brands and shedding the ‘social ‘and elevating

Snapchat for Marketing? Why not..

301 M 164 M 3B 18%

Facebook is Creating an Ambient

Aenean lacinia bibendum nulla sed consectetur. Cras justo odio,

Ride The Wave of “Super reality”

Free Basics Lasers

Satellites AR Tech Social VR

The VR Market is Growing!

Virtual Reality to Promote Your Products?

Social Media + Virtual Reality

This year is going to be an important year for

Some facebook ads is start using VR