Review of the Past Lesson

Topic: Different Kinds of Consumer

• Intelligent Consumer-
• Spendthrift Consumer-
• Bargain Addict-
• Close-fisted consumer-
• Panic buyer-
• Impulsive buyer-
• Wasteful consumer-
 Questions:

• What type of buyer are you?

• What kind of buyer do you think is the

best? Why?
Motivation
 Game Time!

Charades!!
Students will be group into 2. Each group
will have a representative to act out the
words provided by the teacher related to
Daily Products and Services. The team that
scores more, will be the winner.
GUIDELINES AND CRITERIA IN THE
SELECTION AND EVALUATION,
HEALTH PRODUCTS,
AND HEALTH SERVICES
 LESSON OBJECTIVES
 Evaluate how persuasive advertising techniques are
used in daily media venues to influence consumer
spending, brand awareness, and loyalty.
 Present a persuasive advertisement of a health
product.
 Realize the benefits of being a wise consumer.
Activity 1: Picture and Word Match (Individual Activity)

Directions: Students will be

given pictures and words to
match it to the word/ group of
words posted by the teacher.
CONSUMER HEALTH
 CONSUMER HEALTH

refers to the decision you make

about the purchase and use of
health information, products, and
services, that will have a direct
effect on your health.
HEALTH INFORMATION
 HEALTH INFORMATION

refers to the data and facts about

health products and services you
can get from media and people
including professionals and
agencies.
HEALTH PRODUCTS
 HEALTH PRODUCTS

refers to substances, materials or

equipment prepared or
manufactured for you to buy and
use for the maintenance of your
health and treatment of the disease.
HEALTH SERVICES
 HEALTH SERVICES

refers to health information,

actions, procedures or work
to help satisfy your needs
and wants as a consumer.
CONSUMER HEALTH EDUCATION
 CONSUMER HEALTH EDUCATION

is the process of assisting you to

acquire the correct information
and understanding so that you will
be able to make a wise decision
about a certain product or item.
ADVERTISING
 ADVERTISING
• is recommending or praising something that calls
forth the attention of the public.
• one practical use of advertising is for the consumer
to be aware of the different kinds of new products
and services.
• another goal of advertising is to convince you to
switch to a new product.
 Activity

Pair activity
Each pair will be given a product to
analyze the product label. In a
sheet of paper, write your answers.
PACKAGE LABEL
Reading the Package Label
 Name of the Product
 Kind of Health Product
 Quantity or amount
 Ingredients or composition
 Directions for use
 Precautions for use
 Precautions before use
 Price
 Activity 3
Individual Activity:

Picture and Video Analysis

 Questions:
• Did you buy some of those products?
•  How did advertisement influence
you to buy the products?
•  Why is it important to evaluate such
products before buying it?
 Collaborative Activity

As a group, students will recall at

least 1 in any of the following: print
advertisement, television, or
Internet ads, which have
influenced you in any way.
 Questions:
1. What is the ad trying to do?
2. Who is/ are the intended audience?
3. What are the strategies used to sell the
products?
4. What influenced you to buy the product?
5. How much did you spend for this product?
 GRAPHIC
Advertisement: Purpose ORGANIZER
of the Ad:

Claims: Strategies: Effectivity of the Ad

1 2 3 4 5 6 7 8 9 10 (highest)

Target Audience Amount Spend Reason of Effectivity

 Activity (Collaborative- Cooperative)
The students will present a persuasive advertisement
promoting a health product.

Group 1: Television Commercial

Group 2: Radio Commercial

Rubrics
Creativity and Presentation
Need for Product (Persuasive)
Visual Aids/ Props
Enunciation/ Diction
Within Time Frame (30 seconds to 2 The commercial is presented within The commercial is slightly presented The commercial is presented
minutes)
Commercial Presentation
Rubric
10 7 5
The commercial is creative and The commercial is somewhat The commercial shows a little
effective written and delivered well creative and effective written and/ creativity and effectiveness and/ or
or the presentation is adequate is not presented well
The commercial clearly explains the The commercial somewhat explains The commercial does not
need for the product the need for the product adequately explain the need for the
product
The commercial makes good use of The commercial includes visual aids The commercial does not include
visual aids or props. or props but they do not any visual aids or props.
significantly contribute to the
commercial and/ or they are not
well done.
Presenters’ enunciation/ diction is Presenters’ enunciation/ diction is Presenters’ enunciation/ diction is
excellent average below average
the time frame. outside the time frame. significantly outside the time frame.
 GENERALIZATION

Questions:
Why is the ability to access valid
health information, products,
and services a critical skill?
 EVALUATION
Write at least 5 Benefits of being a Wise Consumer
1.
2.
3.
4.
5.
 ASSIGNMENT

1. Bring at least 3 examples

of products with a “best
before” date or used by date
on its label next meeting.