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SCRIBBLINK

IMAGINE CREATIVIT
Y

SCRIBBLE
THOUGHT
WHY SCRIBBLINK?

WHAT IS SCRIBBLINK?

MAIN OBJECTIVE
OUR LOGO

MAKE IT YOUR WAY

OUR TAGLINE
INITIAL OFFERINGS

CARDS BOOKMARKS

FRAME
QUILLING S

CUSTOMIZATIONS
AVAILABLE
CUSTOMIZATIONS?
SERIOUSLY?

BUDGET?

4 MEMBERS ; 2500 EACH

GRAPHIC DESIGNER

DOODLE MASTER

PRINT SHOP TIE UP


A GLIMPSE.. BOOKMARKS

YOUR
WANT ,
OUR
DESIGN

YOU
SAY IT ,
WE
MAKE IT
DIFFERENT
SIZES,
DIFFERENT
VARIETIES

REASONABLE
FRAMES

PRICES ,
PICK YOUR
CHOICE
LETS
DOODLE

DOODLINGS
SWIRL

QUILL

QUILLING
EXPLOSION
BOX

CUSTOMIZE IT YOUR WAY


CARDS
CUSTOMIZED

DIGITAL CARD
SCRAPBOOKS

CALENDARS
DIFFERENT
VARIETIES ,
TYPES AND
KINDS.
MAKE IT YOUR
WAY
CUSTOMIZATIONS
– MISSING UP ON
SOMETHING?

OH YES!
POSTERS..
YOUR QUOTE ,
OUR DESIGN..
MAKE IT YOUR WAY!
 Penetration Pricing is a type of pricing
strategy often used by retailers to captivate
new customers to a new retailer, product or
category. According to this strategy, the initial
price of a product is low to persuade
customers to choose the new brand.
INITIAL PRICING
BOOKMARKS – STARTING FROM
RS.5
CARDS – STARTING FROM RS. 50,
RANGING OVER TO A MAXIMUM
OF 1000
FRAMES – AS PER VARIETIES ,
STARTING FROM RS. 200
POSTERS- STARTING FROM RS. 50
UMMM...

PROFITS DEFINITEL
? Y!
Place of Production:
At a friend’s place
 The process of moving products from the producer to the
intended user is called place.

 It includes:
a) how the product is bought
b) where it is bought

RENT
Place of Selling

Personal Contacts

Instagram

Website
PACKAGING
Packaging is
the activity of
designing
and
producing
the container
or wrapper
for the
product.
DISTRIBUTION

MIDDLE
MEN

EXTERNA
L COST
DELIVERY DIVIDED AMONG THE 4 OF
US .
EACH PERSON LOOKS AFTER A
CERTAIN AREA.

ORDERS DELIVERED AS PER THE CONVIENIENCE


OF BOTH US AND THE CUSTOMERS.

HOME DELIVERY AVAILABLE FOR AN ORDER OF


MINIMUM RS. 300 , WITH RS. 30 AS THE BASE
DELIVERY CHARGES.
PROMOTION

Promotion refers to any type of marketing communication to inform or persuade


target audiences of the relative merits of a product, service, brand or issue.

The aim of promotion is –

1) To increase awareness
2) Create interest
3) Generate sales or create brand loyalty .
PROMOTIONAL METHODS USED

The ways which we have used to promote


our products are as follows :-
Word of Mouth
Approached Friends of Friends
Whatsapp
Whatsapp Status
Intsagram
SWOT ANALYSIS

Strengths Weakness
1) Low Cost 1) Distribution
2) Easy Access 2) Time Consuming, since
3) Strong Relationship handmade

Opportunities Threats
1) To tap unique products 1) Already existing companies
2) Quick access to customer 2) Changing customer needs
issues or choices
3) Innovation
STP FRAMEWORK
SEGMENTATION – Demographic
- Geographic
- Behavioural
TARGETING – The Mass ( Youth marketing )

POSITIONING - USER POSITIONING


- BRAND POSITIONING
- Web Presence
- Brand Development
FUTURE OF
SCRIBBLINK -

EXPANSION
HAMPERS
T-SHIRTS
PHONE COVERS
OTHERS!
GIFT BAGS
CLOCKS
LAMPS
DESGINING PRODUCTS
BAGS
LAPTOP COVERS
TRAVELLING POUCHES
FUTURE
MARKETING
STARTEGIES
EXHIBITION
POP-UP SALE AND
CONFERENCES

REFERRAL PROMOTIONAL
COUPONS DISCOUNT
AND WHILE CARRYING OUT
DELIVERY SERVICES...
WE AIM AT PROMOTING OUR OWN
BUSINESS AND MAKING LOYAL
CUSTOMERS , THEREBY CREATING
CUSTOMER SATISFACTION.
IF WE ARE SUCCESSFUL

APP
PRODUCT LAUN SERVICE
CH

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