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MONIKA CHHILLAR
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Ethics
Ethics is a branch of philosophy which seeks to address
questions about morality; that is, about concepts such as
good and bad, right and wrong, justice, and virtue.
Advertising
Advertising is the promotion of a company’s products and
services carried out primarily to drive sales of the products
and services but also to build a brand identity and
communicate changes or new product /services to the
customers. Advertising has become an essential element of
the corporate world and hence the companies allot a
considerable amount of revenues as their advertising
budget.
Reasons for Advertising
Complan Vs Horlicks
Amul macho