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Presented by:
Rishav Mishra
Rounak Nayak
Sambit Sahu
Sangram Jena
Saswat Sathpathy
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= a ording to the University of Virginia,
"oral ommuni ation is the effe tive
interpretation, omposition, and
presentation of information, ideas, and
values to a spe ifi audien e."
= Oral ommuni ation des ribes any type
of inter-a tion that makes use of spoken
words, and it is a vital, integral part of the
modern business world.
= "Knowing the ontent of the fun tional areas of
business is important, but to give life to those
ideas²in meetings or in solo presentations²
demands an effe tive oral presentation.³
= "The ability to ommuni ate effe tively
through speaking as well as in writing is highly
valued, and demanded, in business, "
a ording to Herta a. Murphy and Herbert W.
Hildebrandt
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£ommuni ation is used daily to talk to friends,
make business proposals and pass legislation.
It is the ex hange of messages between a
sender and a re eiver. Effe tive
ommuni ation is the ability to send a
message and have it be understood in its
entirety. Oral ommuni ation is used in
business to make deals, sell produ ts and train
employees.
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= The types of oral ommuni ation ommonly


used within an organization in lude staff
meetings, personal dis ussions, presentations,
telephone dis ourse, and informal
onversation.
= Oral ommuni ation with those outside of the
organization might take the form of fa e-to-
fa e meetings, telephone alls, spee hes,
tele onferen es, or video onferen es.
= £onversation management skills are
essential for small business owners and
managers, who often shoulder mu h of
the burden in su h areas as
lient/ ustomer presentations, employee
interviews, and ondu ting meetings.
è
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= -or oral ommuni ation to be effe tive, it
should be:
= £lear
= Relevant
= Ta tful in phraseology and tone
= £on ise, and informative.
= Presentations or onversations that bear these
hallmarks an be an valuable tool in ensuring
business health and growth.
= Un lear, ina urate, or in onsiderate
business ommuni ation, on the other
hand, an waste valuable time, alienate
employees or ustomers, and destroy
goodwill toward management or the
overall business.
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= The publi presentation is generally re ognized
as the most important of the various genres of
oral business ommuni ation.
= The first step in preparing a publi spee h or
remarks is to determine the essential
purpose/goal of the ommuni ation.
= Business presentations tend to have one of
three general purposes: to persuade, to inform
or instru t, or to entertain.
= The purpose is to in lude the main ideas
in the presentation. These ideas should
be resear hed thoroughly and adapted
to the needs of the audien e.
= The ideas should then be organized to
in lude an introdu tion, a main body or
text, and a summary or on lusion
= The introdu tion should grab the listener's interest and
establish the theme of the remainder of the presentation.
The main body should on entrate on points of emphasis.
The on lusion should restate the key points and
summarize the overar hing message that is being
onveyed.
= Visual aids are an important omponent of many oral
presentations. Whether they are displayed on
halkboards, dry-erase boards, flip harts, or presented
using a slide proje tor, overhead proje tor, or omputer
program, visual aids should be meaningful, reative, and
interesting in order to help the speaker get a message
a ross.
= On e the presentation has been organized and
the visual aids have been sele ted, the
speaker should rehearse out loud and revise
as needed to fit time onstraints, over points
of emphasis, et . a good oral presentation will
in lude transitional phrases to help listeners
move through the material, and will not be
overly long or te hni al.
= Professional and gra ious presentation is
another key to effe tive ommuni ation
= Use the event as an opportunity to promote
good will. avoid omplaints, riti ism, or
ontroversy. These will alienate the audien e
and destroy your redibility qui kly. Instead,
talk about what the audien e wants to hear.
Praise your host, honor the o asion, and
ompliment the attendees. Radiate su ess
and optimism.³
= Oral presentations an be delivered
extemporaneously (from an outline or notes);
by reading from a manus ript; or from memory.
= The delivery of effe tive oral presentations
requires a speaker to onsider his or her vo al
pit h, rate, and volume. It is important to
in orporate hanges in vo al pit h to add
emphasis and avoid monotony.
= Speakers should be areful not to add
extraneous words or sounds²su h as "um, "
"you know, " or "okay"²between words or
senten es in a presentation.
= Nonverbal elements su h as posture, gestures,
and fa ial expression are also important
fa tors in developing good oral ommuni ation
skills. "Your outward appearan e mirrors your
inner mood. "Thus good posture suggests
poise and onfiden e; stand neither at rigid
attention nor with sloppy asualness draped
over the podium, but ere t with your weight
about equally distributed on ea h foot."
º
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= Interpersonal oral ommuni ation is the ex hange


of words between two individuals. This form of
ommuni ation is ommonly seen between friends,
o-workers and within families, but is not limited to
people who know one another. The purpose of
interpersonal ommuni ation is to build and
maintain relationships. Effe tive interpersonal oral
ommuni ation will en ourage, edu ate and
inspire. Interpersonal oral ommuni ation is the
most effe tive when one is able to predi t what the
other person will understand.
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= *esign a dynami format than a stati one.
= Keep your outline lear and simple.
= Oral design should be oriented to time rather
than spa e.
= Emphasize main ideas by pla ement and
reiteration.
= Use arefully worded transitions as you move
trough the presentation.
= Plan arefully for a ombination of indu tive
and dedu tive movement.
= Use language best suited to the ear, not the
eye.
= Plan the introdu tory segments arefully.
= Plan the losing segments of the design
arefully.
= Plan the whole design from the audien e point
of view.
= Thank You

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