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Presenters & Strategy Citrix Vision Name

Presenters Title
Click to edit Master subtitle style Date

2012 Citrix | Confidential Do Not Distribute

By the numbers
$2.2B revenue 7,000+ employees 250,000+ customers 10,000+ partners in 100 countries #1 Desktop & App virtualization #2 Cloud Networking #1 Public Clouds #2 Web Collaboration

2012 Citrix | Confidential Do Not Distribute

A world where people can work or play from anywhere

2012 Citrix | Confidential Do Not Distribute

volatility | uncertainty | complexity | ambiguity

VUCA

2012 Citrix | Confidential Do Not Distribute

Financial crisis Labor strikes Political unrest Power outages Natural disasters Pandemics

2012 Citrix | Confidential Do Not Distribute

Consumerization will force more IT change over the next 10 years than any other trend

2012 Citrix | Confidential Do Not Distribute

BYOD Workshifting Micro-apps Mobility App stores

2012 Citrix | Confidential Do Not Distribute

Consumerization

Cloud Services

I want to use my iPad!

I want everything in the cloud.

Distributed Computing

Standardization

Why dont my old apps work?

I want to save 5% on PCs!

2012 Citrix | Confidential Do Not Distribute

CI O

PC Era

Cloud Era
2012 Citrix | Confidential Do Not Distribute

Assumption
Mobile Office Company Personal Wireless Wired Premise Could Microcentric Monolithic Stores Suites

Exception
Mobile Office Personal Company Wireless Wired Cloud Premise Microcentric Monolithic Stores Suites

10

2012 Citrix | Confidential Do Not Distribute

We believe the exceptions of the PC Era are the new assumptions of the Cloud Era.
2012 Citrix | Confidential Do Not Distribute

Make people more productive mobile workstyles

2012 Citrix | Confidential Do Not Distribute

Enable IT transformations cloud services

2012 Citrix | Confidential Do Not Distribute

Emergence

Convergence

Personal Cloud

Private Cloud

Private/Public Cloud Public

2012 Citrix | Confidential Do Not Distribute

Mobile Workstyles

Cloud Services

Any Device

Any Cloud

2012 Citrix | Confidential Do Not Distribute

Mobile Workstyles

Cloud Services

Any Device

Any Cloud

2012 Citrix | Confidential Do Not Distribute

Mobile workstyle solutions


Executive Mobility
Work with people, data & apps from the coolest devices anywhere

BYO Devices
Embrace consumerization, empower employees and simplify IT

Workshifting
Move work, cut costs and delight employees

2012 Citrix | Confidential Do Not Distribute

Cloud services solutions


Unified Storefront
Create a single point of access & control for all apps and dataSaaS, web, mobile, and Windows

Desktop Virtualization
Transform Windows desktops and apps into Windows-as-a-Service clouds

Enterprise Cloud Networks


Deliver all apps and services with high performance, security, and availability

Cloud Convergence
Leverage infinite scale and flexibility across private and public clouds
2012 Citrix | Confidential Do Not Distribute

Mobile Workstyles

Cloud Services

Any Device

Any Cloud

2012 Citrix | Confidential Do Not Distribute

Citrix is one of the few independent software vendors that offers competitive products in cloud computing, mobility, virtualization, networking and security, and social collaboration. This acquisitionminded strategy enables Citrix to achieve a faster time to market and to choose best-of-breed solutions that solve difficult customer problems.

Gartner
20
2012 Citrix | Confidential Do Not Distribute

Challenges & opportunities


Increase productivity & reduce carbon footprint Cost reduction & simplified IT management Secure

corporate information access

The solution
Anytime, anywhere access Flexible cloud based infrastructure

Result

Enabled 32k users with access from iPads Lowered employee TCO by 120M KRW yearly Launched 1st cloud offering uCloud Offered uCloud for 40% less than competition

2012 Citrix | Confidential Do Not Distribute

IT services
can be delivered with greater security, agility and efficiency

2012 Citrix | Confidential Do Not Distribute

People
are happier and more productive

2012 Citrix | Confidential Do Not Distribute

Work better. Live better.

2012 Citrix | Confidential Do Not Distribute