Creating Team

EFFECTIVE TEAM PERFORMANCE

WHAT IS TEAM WORK?

Indian cricket team Lagaan cricket team ?? Its a mindset. Personal goal VS organizational goal. Ego According to Websters dictionary teamwork is defined as a joint action by a group of people, in which each person subordinates his or her individual interest and opinion to the unity and efficiency of the group. Effective and efficient team work goes beyond individual achievement. When members harmonize the contribution and work towards a common goal, best result are produced.

HOW TO FACILITATE GOOD TEAMWORK

Good Team player
Accelerate performance Increases motivation. Decision making power commitment Back bone Willing to sacrifice. Work in cohesion. Trust

Open communica tion

Good team work

Clarity in team goal

All efforts are focused to achieve organization -al goal. .cultures and background

CHARACTERISTICS OF EFFECTIVE TEAM

Clarity of goals
Avoid ambiguity when clarifying goal If goals are unclear, efforts can be misdirected results in not optimized and wrong performance Give freedom and authority to develop own frame work to achieve best possible result .

Result driven structure

Unified commitment

Maintain uniformity in individual and team goal. Efforts should retain till the achievement of organizational goal Should provide a climate which is open, comfortable, puts members at ease. This climate should facilitate trust among team members. Members should know what is expected from them and what kind of performance standards they must exhibit in order to fulfill the demand of the organization.

Collaborative climate

Higher standards

Encouragement from inetrnal Management should constantly support, guide, motivate team members. This boost there morale there by increase the production. and external sources Principled leadership
Constant guiding and directing the efforts by leader keeps team members effort focused and a momentum is maintained.

BEBLIN THEORY OF TEAM ROLES

Team Work
What sort of team worker are you? There are many different types of team workers... Can you see yourself in any of these characters?

Team

A good team consists of all different types of characters.

Belbin Team roles

Dr Meredith Belbin came up with a way to identify team roles.
He says that each Team Role has its particular strengths and allowable weaknesses, and each has an important contribution to make to a team. Very few people display characteristics of just one Team Role. Most people have 3 or 4 preferred roles, which can be adopted or eschewed as the situation requires.

TEAM ROLE: BELBINS DEFINITION

A tendency to behave, contribute and interrelate with others in a particular way.

Belbin identified nine clusters or groups of behaviour termed as team roles.

TEAM ROLE
PLANT theorises CO-ORDINATOR generalises COMPLETER FINISHER perfects established systems

MONITOR EVALUATOR judges impartially

SHAPER drives

RESOURCE INVESTIGATOR recognises opportunities

TEAMWORKER supports

SPECIALIST - specifies

IMPLEMENTER - applies

Overall

Belbin roles Implementer Shaper

Description Well-organized and predictable. Takes basic ideas and makes them work in practice. Can be slow. Lots of energy and action, challenging others to move forwards. Can be insensitive. Reliably sees things through to the end, ironing out the wrinkles and ensuring everything works well. Can worry too much and not trust others. Solves difficult problems with original and creative ideas. Can be poor communicator and may ignore the details. Sees the big picture. Thinks carefully and accurately about things. May lack energy or ability to inspire others. Has expert knowledge/skills in key areas and will solve many problems here. Can be disinterested in all other areas. Respected leader who helps everyone focus on their task. Can be seen as excessively controlling. Cares for individuals and the team. Good listener and works to resolve social problems. Can have problems making difficult decisions. Explores new ideas and possibilities with energy and with others. Good networker. Can be too optimistic and lose energy after the initial flush.

Doing / acting

Completer/Finisher

Plant

Thinking / problemsolving

Monitor/Evaluator

Specialist

Coordinator

People / feelings

Team worker

Resource/investigator

PLANT
Strengths Allowable Weaknesses Non Allowable Weaknesses

Source of original Ignores details Strong ownership ideas of idea when co Too preoccupied operation with Creative, to communicate others would yield imaginative, effectively better results unorthodox Neglects practical Looks down on Solves difficult matters others problems

CO-ORDINATOR
Strengths The team controller Mature, confident, trusting Good chairperson recognises skills Clarifies goals, promotes decision making, delegates well Allowable Weaknesses Can be seen as manipulative Delegates personal work Inclination to be lazy if someone else can be found to do the work

Non Allowable Weaknesses

Takes personal credit for the effort of the team

SHAPER
Strengths Drives other people to excel Challenging, dynamic, thrives on pressure Has the drive and courage to overcome obstacles Allowable Weaknesses Can be provocative Sometimes hurts peoples feelings Prone to frustration and irritation Non Allowable Weaknesses
Consistently tramples on peoples feelings Inability to recover situation with good humor or apology

MONITOR EVALUATOR

Strengths
The analyser of problems Cool, strategic, discerning Sees all options Judges accurately

Allowable Non Allowable Weaknesses Weaknesses Sometimes Constant harsh lacking in tact criticism, these are the regardless of facts peoples feelings Inability to inspire others Too critical

TEAM WORKER

Strengths
Focuses on harmony Co-operative, mild, diplomatic Listens, builds understanding Defuses conflict

Allowable Weaknesses
Indecisive in difficult situations Easily influenced Always deferring to others what do you think?

Non Allowable Weaknesses

Avoids situations that involve pressure Never giving their opinion

IMPLEMENTER
Strengths
Effective organiser Disciplined, reliable, conservative, efficient Turns ideas into practical actions

Allowable Weaknesses
Inflexible slow to respond to new situations Sticks only to the proven and reliable

Non Allowable Weaknesses

Obstructs change Unwilling to adapt to changing circumstances

COMPLETER FINISHER
Strengths Meets deadlines Guarantees delivery on time Conscientious notices errors and omissions Can be totally relied upon Allowable Non Allowable Weaknesses Weaknesses Reluctant to Always focusing delegate and on small details Worries too much mistakes in a way which de Perfectionist motivates you wont do it the right (my) Unnecessarily way rushing the planning stage of a project

SPECIALIST
Strengths The expert Single minded, self starting, dedicated Provides knowledge and skills in short supply Allowable Weaknesses Focuses too much on technical details Too theoretical with little concern for how their ideas link to the big picture

Non Allowable Weaknesses

Does not want to get involved in broader team issues Not my problem syndrome

RESOURCE INVESTIGATOR
Allowable Weaknesses Creative negotiator Over optimistic Extrovert, Loses interest enthusiastic, once initial communicative enthusiasm has passed Explores new opportunities Develops outside contacts and brings home new ideas Strengths Non Allowable Weaknesses
Letting down colleagues/ clients by neglecting to make follow-up arrangements

Balanced teams Teams work best when there is a balance of primary roles and when team members know their roles, work to their strengths and actively manage weaknesses. To achieve the best balance, there should be: One Coordinator or Shaper (not both) for leader A Plant to stimulate ideas A Monitor/evaluator to maintain honesty and clarity One or more Implementer, Team worker, Resource investigator or Completer/finisher to make things happen

MASLOW'S NEED HIERARCHY THEORY

WHAT ARE MASLOWS HUMAN NEEDS?

Can you guess what Maslows levels of needs are?
Self-actualization

Esteem Needs Love and Acceptance Needs Safety and Security Needs Physical Needs

IMPLICATIONS FOR MARKETING

Advertisement can be used to emphasize either the physiological benefits of a product, such as its nutritional value, or its convenience as a means of satisfying these needs. A food or drink manufacturer marketing a luxury product may however find that, rather than appeal to the physiological need for food and drink, it is preferable to identify his product with the satisfaction one of Maslows higher needs.

IMPLICATION IN MANAGEMENT
Why this theory important???

Managers should identify the need of people.

IMPLICATIONS FOR MARKETING

Advertisement can be used to emphasize either the physiological benefits of a product, such as its nutritional value, or its convenience as a means of satisfying these needs. A food or drink manufacturer marketing a luxury product may however find that, rather than appeal to the physiological need for food and drink, it is preferable to identify his product with the satisfaction one of Maslows higher needs.

IMPLICATIONS FOR MARKETING

He may appeal to belonging needs and display his product in a social context. Alternatively, he could appeal to esteem needs and suggest that by serving the product to friends the social status of the consumer will be enhanced.

INNOVATION AND TEAM

INNOVATION DEFINITION
Process of exploiting and tapping novel ideas and thinking that leads to the creation and development of new products, process or services. Innovation refers to use of technology + radical thinking to develop new values which will bring changes in the society. Catalyst of innovation is competition and strong demand.

Organizations which enhance innovation should cultivate team culture which supports innovation and is necessary for its success. To create a sustainable team culture, it requires:

Support of top leadership. Reinventing and rethinking a process. Develop individual capabilities. Improving teamwork by

Mutual trust.

Effective communication channel.

Effective team work. Spirit of experimentation. Willingness to learn from mistakes. Counter-productive politics are to be stunned.

When several minds get together, they will be more successful than one person ideating alone. Using and sharing of Knowledge, intelligence and creative minds

brings synergistic result to the organization.